Genre Analysis: Student Union

Morgan Robertson & Zoey Mitchell

Artifacts

Starbucks Specials

Campus Map

Movies

Question #1

Where is the genre used... The campus map is used on campus to show you where and how to get somewhere.

The Starbucks specials are used in Starbucks. They tell you the specials happening during that specific month.

The movie schedule is to tell you what movies are playing and what time.

Question #1 cont.

Activities that happen here... You can get information

Order Starbucks

Watch Movies

Eat a meal

Shop at the bookstore

Get your hair done

Study sessions

Go to the grocery store

Play pool

Question #1 cont.

Kinds of people that come here… Current students

Prospective students

Professors

Parents

Maintenance workers

Shared Objective… Yes, some people come to eat, hangout or watch a movie.

Question #2

The interaction it accomplishes is... Worker to customer

IT worker to student

Friends

Question #3

Who uses genre.... People who need to get somewhere

People who like coffee, to drink it

Movie lovers, entertainment

Question #3 cont.

Does the user change... Yes, someone may like coffee but not movies. A new student may not know how to get

around.

Why... Everyone likes different things and has different interests.

Question #3 cont.

How do we know... We know that everyone is different and we witness it on a daily basis.

Question #4

Subjects the genres discuss... The map shows where each building is on campus and what it is used for.

Starbucks specials tells the special coffee they have during the month.

The movies show each of the movies playing that particular week.

Question #5

Relationships the genre suggests… The campus map would relate to people that may not know the campus.

Starbucks specials would relate to people that drink coffee.

The list of movies would relate to students that like to watch movies.

Question #6

Roles the genre suggest... The map would be an aid for someone who needs to get somewhere.

The coffee would be an energizer for someone who needs energy throughout the day.

The movies could be a stress reliever as well as entertainment.

Question #7

Language used in this situation and genre pieces… The language used for the campus map is formal and descriptive.

The language for the Starbucks specials is informal and attractive to customers so they will buy the coffee special.

The language used for the movie listings is also formal and simple.

Question #8

Label on this situation... This situation/scene would be a common student center. It is the main building on campus and

where a lot of activities are held.

Question #9

How the situation shapes the genre pieces… The Student Union is an information center so it is a place for you to get information about

UNCC such as a map.

The Student Union appeals to the community so it has a Starbucks.

The Student Union is also a place of entertainment so it has a movie theater.

Question #10

How the genres shape the situation… The map of UNCC shows that the Union is informational and helpful.

Starbucks specials show that the Student Union provides coffee, which the majority of the campus enjoys.

The movie listings show that the Student Union attracts people that like watching movies.

Question #11

Genre allows... People to know how to get around campus

Starbucks specials allows you to try the new coffee out that specific month

The movie theater allows students to get away from studying and enjoy a movie

Question #11 cont.

Genre doesn't allow... It doesn't allow users to see what's around the outside of campus

Starbucks specials doesn't allow you to drink anything other than coffee, juice or tea

The movies doesn't allow you to watch movies that are not posted

Question #12

Needs most served The map meets the needs of students who are lost

Starbucks specials meet the needs of students who need energy

The movies meets the needs of students who enjoy watching movies

Question #12 cont.

Needs least served... The map does not serve students who know where they are going

Starbucks specials do not meet the needs of students who do not like coffee

Movies do not meet the needs of students who do not like movies

Question #13

Genre represent users... The map enables students to be independent because they have to figure out where to go.

Starbucks specials does allow users to represent themselves fully because it shows what coffee they like to drink that specific month.

The movie theater allows users to represent themselves fully because it shows what movies they enjoy.

Social

The map communicates with the students and tells them where they need to go.

The Starbucks specials draws coffee drinkers in to try the month's specials.

The movies attract students to come and watch a movie.

Cultural

The students who use the campus map depend on the person who made the map and for it to get them where they need to be.

Starbucks Specials are influenced by the people who drink coffee. If that certain special is not a hit, then Starbucks will know not to serve it.

The people who watch movies influence what plays. Some movies may stick around longer because it was a bigger hit.