GameStop and Prima Games Announce �Buy in-Store,Redeem Online� eGuide Program

GRAPEVINE, Texas & ROSEVILLE, Calif.--(BUSINESS WIRE)--Starting today, GameStop customersmay purchase digital, web-access Prima eGuides from GameStop retail locations. The Actual newprogram, "Buy In-Store, Redeem Online," launches with an exclusive Madden NFL 13 tournamentbundle. This particular exclusive GameStop eGuide bundle includes two tournament-level eGuides(offense and also defense). regularly priced with $39.99, GameStop clients can easily obtain thebundle for less than $19.99.

Future eGuide releases contain Halo 4, Hitman:Absolution, Medal associated with Honor: Warfighter,The Actual Sims 3 Supernatural, and several more.

Prima eGuides are online strategy books which can beaccessed coming from virtually any pc or perhaps web-enabled device. Generally there is not necessarily anydownload or perhaps computer software for you toinstall, consequently players have access to strategywhere, when, and just how they desire it. Almost All Prima eGuides feature intuitive researchfunctions, total as well as accurate game strategies that are developer-approved, 24/7 accessthrough personal computer or web-enabled mobile device, and expandable screenshots consequentlyplayers never miss any detail. Many Prima eGuides include interactive maps that allow players inorder to toggle collectables and factors of great interest off along with on and also zoom in alongwith out, too as streaming video consequently gamers could see the strategy within action.

The in-store eGuide obtain process is simple and follows a new model familiar to all or anyGameStop customers: select along with purchase an eGuide and also obtain a register receipt havingan access code and also easy-to-follow redemption instructions.

"Prima eGuides help gamers obtain the the majority of from their own gaming experience throughgiving all of them hints, ideas and techniques coming from game market professional," stated DebraKempker, president and publisher regarding Prima Games. "With the particular launch regardingthis program, Gamestop customers now have got usage of Prima's full listing of eGuides and willmake their particular digital buy in-store in exactly the same moment they tend to be buying yourgame."

"We get built effective digital businesses that utilize our vast retailer base to provide digital contentfor you to customers," stated GameStop's Director retail Digital Distribution, Brad Schliesser. "Thedebut of Prima eGuides is an thrilling supplement in order to our digital line-up."

About GameStop

GameStop Corp. (NYSE: GME), any Fortune 500 and also S&P 500 organization headquarteredinside Grapevine, Texas, is the world's largest multichannel video game retailer. GameStop's list

network and also loved ones involving brands contain 6,628 company-operated retailers in 15countries worldwide and internet based at www.GameStop.com. The Actual network alsoincludes: www.Kongregate.com, a leading browser-based game site; Game Informer(R) magazine,the actual leading multi-platform video game publication; Spawn Labs, the streaming technologycompany; along using a digital PC game distribution platform accessibleat www.GameStop.com/pc.

General information on GameStop Corp. can be acquired in the company's corporate website.Adhere To GameStop upon Twitter @ www.twitter.com/GameStop and discover GameStop inFacebook @ www.facebook.com/GameStop.

About Prima Games

Prima Games, an imprint of Random House, Inc., will bethe world's leading publisher associated with strategycontent pertaining to PC and console video games. PrimaVideo Games can end up being a leader in the digital videogame strategy realm, offering interactive strategy maps,streaming video, searchable on-line books as well asstrategy apps. www.primagames.com