FutureMusic - The Future of Live Music
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Transcript of FutureMusic - The Future of Live Music
FutureMusic
Derek Woodgate President, The Futures Lab, Inc
October 2013
The Musical Entrepreneur
Over a decade of digital!
Total Music Market: $50 billion – $60 billion (2020) 2020
Live Music = $28B
LeadingGrowth in US
“For a number of years I've wanted to become an experience designer rather than just a musician…” - Peter Gabriel
1 million piece screen
Immersive Telepresence
“We will s
ee a
break with
the
old idea,
see a
guitar, he
ar a
guitar or
vice
versa”. Kodw
o Eshun
“As a musician, you are building a story. You are worth more than a few terabytes of information”.- Andy Zipf solo performer
Transgenres
YouTube
SoundCloud
QR Codes
“Creating audience interaction is about hooking into every format of memory we have thought about.” - DJ Spooky
3D Printed Merch
Live music films
Detour: Crowdfunding
Fandom
SELL PRODUCTS FOR ANY PRICEYOU OR YOUR FAN WANTS
A mind knows no
difference between a
n
event we experience
and an event we
imagine and
visualize, so our
body reacts the same
way! (Antz Chasse, Vicente, 2004)