-"unique and lasting travel experiences with other like-minded people”". Freebirds : Solo Tourism Together

Team Start-Up @venture-lab Technology Entrepreneurship (Fall 2012 Course)Assistant Professor Chuck Eesley, Management Science & Engineering, Stanford University

"unique and lasting travel experiences with other like-minded people“

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Freebirds : Index:

1. Startup Idea2. Business Model3. Market & Marketing Strategy4. The Prototype5. Team

Have you ever traveled alone before?In case we can find someone with same interest and same day-off with you, would you consider yourself to go traveling with them?

1.Startup Idea

"Freebirds" is about a community, who "accidentally" traveling to the same destination, same activity and same time, sowhy don't we arrange a traveling together with our new friend from all around the world with different culture ?

How it is work:

- Anyone can register and make a profile in order to start a group.- A member can open a group, pickup a location and time. Then, other members can register in the group and start planning.- The web provide a feature of making a schedule, change it, add reservations,.

- People can evaluate their trip and share their photos and recommendations.- Users discover the various types (e.g. kayaking, mountain climbing, exotic destinations, seven wonder of the world) and sign up to engage with others to have a lasting travel experience.- Users can choose to sign-up for travel based on ratings of co- travelers- The web provide a list of activities and interest in each city.- The web provide a search engine for hotels, cars, activities tickets…etc

Freebirds : Exposing those travel experiences & Connecting people.

1.Member-Activity Ratings Rating levels of Member :Tool for Member Rating / Review / Recommendation2.Type of Member- A general member Using email address,facebook account- A verified member Verify account using visa, paypal or mastercard .To verifiy that he/she is who he/she says he/she is A verified member then receives a Badge next to their profile.

Member :

2. Business Model Value Propositions

Social Networking Site , Users can meet new people who "accidentally" traveling to the same destination, same activity and same time. Easy communication & planning, good offers, free place to create travel group. People can evaluate their trip and share their experiences, photos and recommendations.

"unique and lasting travel experiences with other like-minded people“

2. Business ModelCustomer Segments

- Single 20s professionals - College students groups - Couples- Business person travelling on work to a new place- Old people who want to see the world

Customer Relationships- Event & Sponsor- Consultation- Contact: Form, email- Social network- e-Newsletter

2. Business ModelRevenue Streams

- Advertising & Sponsoring- Commission , % per each Reservation, Accommodation , Transportation services,Travel health Insurance , National Tourism Organization, Event organizing companies .etc through the web- Sales & Souvenirs - Google Ads

Channels- Website - Mobile Apps-Facebook App, App Store

Cost Structure- Web design, development and update - Hosting, Technical Resource Costs- Marketing- Staff & Organize

2. Business ModelKey Resources Key Activities

- Web Design and Development- Creating Mobile apps- Marketing and Promoting- Creating Networking Partnership-Getting sponsors

- Strong relationships with services providers- Marketing (Online market, Social Networks)- Software development - Commitment (contracts)- Huge Data of attractions and services - Team

2. Business ModelKey Partnership

- National Tourism Organization National Tourism Development Authority- Hotels, Hostels - Flying companies, Car rental - Tourism Attractions- Tourism blogs, Web Sites, Forum- Travelling insurance companies. - Organizers( Festival, Concert, Sport)- Journalists, Popular bloggers

3. Market

According to Internet Users and more information on other sites in service like us. Interesting example is Couchsurfing Couchsurfing.org . Asia, Europe and America are also Potential market.

Couchsurfers by country Couchsurfers by city

Potential market:1. Asia2. Europe3. North America

Competitors

Recommend places :gogobot.comtripbirds.com

Platform for Tourism Together & Find a place to stay :couchsurfing.orgtripping.comairbnb.cominbed.metouristlink.comwayn.comtravbuddy.comhospitalityclub.orgbewelcome.org

Share the trip & Travel Guides :tripbod.comvirtualtourist.comkukunu.comgogobot.comgoplanit.comtriptouch.comtrippy.com tripit.comtravelmuse.com dopplr.com

Travelers with local guides:toursbylocals.comvayable.com yowtrip.com

Group meetings :meetup.com

Event/Festival :joobili.com

Competitors Reviews & Booking accommodationtripbirds.com-Social hotel booking

tripadvisor.com-Reviews of Hotels, Flights and Vacation Rentals

travelmob.com- booking accommodation and room rentals

Big market- few big players - so many small playersPerfectly competitive market (almost)

Others : peakery.com-explore mountains and claim peaks

cra.sh – app

Therefore, it is an opportunity, benefit from it for “Freebirds”.

- Advertising and Promoting in the Right Season And Destination for our customers’ travel- Creating Events & Sponsoring the Interesting Activities in the Right Season- Provide a list of activities in the Seasons- Provide a list of the Seasonal Travel destinations - Seasonal Travel News & Updates- Special gifts in Seasons and Festivals

Marketing strategySeasonality strategies

- Advertising campaign on internet... Social Networking Sites, Tourism blogs, Web Sites, Forums- Radio Advertising Campaign- Creative Billboard Advertising Campaigns at Festival, Concert place.

Marketing strategyAdvertising strategies

- Release advertising particularly focus on only potential Customer in Target Market Segmentation, Potential market.

National, Regional and Local Marketing Strategies & Target market strategies

4. Low-fidelity prototype

5. Team

We plan to add more members (2 programmers and 1 Marketing Person)

And launch beta version in 2013.

Creative & Web Specialist

Engineer

Web Developer

Project Manager & Developer

Marketing Manager Business Solution Architect

Thank you.

Team Start-Up @venture-lab Stanford University