Fpc

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Felix Property Care Rebranding and five year plan

Transcript of Fpc

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Felix Property

CareRebranding and five year plan

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Agenda

Current Status

Industry

Plan overview

Name presentation

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Current Status

$80,000- $90,000 in revenue

Approximately 55 clients

Serving only certain area

Relies on Word of Mouth

Relies on Felix’s reputation

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Landscaping Industry

High amount of businesses Over 9,000

Top 50 companies make up 15% of the market

High employee turnover

Low startup costs

Seasonal

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Problem

• A more sustainable model is required.

• A model that will allow for expansion and consistent revenue.

• One that does not require the direct supervision of Felix.

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5 Step Plan

1.Building a strong brand

2.Gain a mentee

3.Re-invest more into the business

4.Expansion

5.Step back and manage

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Brand Requirements

Felix

Honesty

Reliability

Professional

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Process

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Symbol

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Animal

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What about consistency?

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What is consistently reliable and honest ?

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The Truth

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True Landscaping

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True LandscapingBy Felix

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Questions?