I amFoodservice Equipment & Supplies

2014 medIa Planner

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AudienceCIrCUlaTIOn &

Commercial Foodservice

Operators34%

Others Allied

to Field1.4%

Non-Commercial Foodservice

Operators25.7%

Dealers 26.1% Service Agents 1.2%

Business & Industry of Subscribers

Foodservice Consultants 6.2%

Broadline Distributors

5.4%

“I view FE&S as the glue between the foodservice design profession and the commercial equipment

distribution channel. From educational content and programming, to focused news and features providing valuable

learning opportunities… raising the bar for our entire industry.”

Kathleen H. Seelye Managing Partnerricca newmark designCulinary + Interior DesignConsultant and FE&S reader

Who is FE&S?FE&S is every person featured on the cover of this 2014 media planner, plus tens of thousands more, just like them. It’s impossible for us to talk about FE&S magazine without first talking about our subscriber and reader. That’s why the cover graphic of this year’s planner features our audience and #1 customer; without our readers, there simply wouldn’t be an FE&S.

Largest E&S CirculationSince Zoomba Group acquired FE&S magazine in the spring of 2010 the circulation has increased 34% - from 20,100 to 26,960 subscribers and some 70,000 readers (Readex Research),and now reaches more E&S purchase influencers than any other magazine in the U.S. market.

In fact, FE&S reaches:• More non-commercial operators in the U.S. than any other E&S magazine.

• More E&S dealers and distributors in the U.S. than any other magazine.• More foodservice consultants in the U.S. than any other magazine.

Top Purchase InfluencersOur subscribers are foodservice professionals involved in buying, recommending and specifying equipment and supplies for multiple locations. Namely, the multi-unit foodservice operators, foodservice consultants, E&S dealers and broadliners and service agents who have the greatest E&S purchase influence in the marketplace.

BUSINESS & INDUSTRY QUALIFIED SUBSCRIBERS

Commercial Foodservice Operators

Non-Commercial Foodservice Operators

Dealers

Broadline Distributors

Foodservice Consultants

Service Agencies

Others Allied to Field

Total

9,173

6,918

7,047

1,463

1,669

310

380

26,960Source: June 2013 BPA Statement

Full-Menu Restaurants

Limited-Menu

Restaurants

Hotels/Motels

Healthcare

Schools

Caterers

Bars/Taverns

Colleges & Universities

Supermarket/ Deli/Bakery

C-stores

Contract Feeders

Military

65.3%

51.2%

49.1%

47.1%

46.3%

45.5%

45.0%

43.5%

33.3%

32.9%

29.5%

25.6%Source: Readex Statement

Markets served by FE&S subscribers

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“FE&S is the go-to source for industry trends & data and

is the core to our industry from a journalistic standpoint. It collects the most important data in the

industry and showcases premier projects around the country. I wait

for it each month. ”

Fred Singer President, Singer Equipment Company, E&S Dealer and FE&S reader

Dealer of the Year & Industry AwardsNowhere can you better see the face of FE&S than at the FE&S Dealer of the Year and Industry Awards Gala where hundreds celebrate the best in the industry.

FE&S is proud to have the responsibility and honor to present the Foodservice E&S Industry’s annual awards – a role FE&S has played for more than 25 years. FE&S Dealer of the Year and Industry Awards GalaSaturday, May 17, 2014The Four Seasons Hotel – Chicago

For more sponsorship information please contact your FE&S Sales Director.

On the coverFE&S readers featured left to right:

Greg Christian, Beyond Green PartnersSteve Carlson, Robert Rippe & AssociatesAmanda McCallister, Barberitos Franchising Inc.David Reeves, Elmhurst Memorial HealthcareJuan Martinez, Profitality Martin Cowley, Walt Disney Parks and ResortsDan Henroid, University of California, San Francisco Medical CenterGeorgie Shockey, Ruck-Shockey Associates, Inc.Morgan Tucker, M. Tucker Co., Inc.Brad Wasserstrom, The Wasserstrom CompanyJames Camacho, Camacho Associates Inc.

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EditorialfOCUsed

“The magazine has been nothing short of fantastic. The articles and

features have been very educational and interesting, and I take copies to meetings to show to clients. I have the last three issues in

my briefcase, as there are articles I want to re-read.”

James Camacho President, Camacho Associates, Inc.Consultant and FE&S reader

E&S decision-makers turn to FE&S to learn about innovations, outstanding facility design, cutting-edge equipment and supplies and efficient operations.

FE&S’ editorial is not only recognized as the best editorial by its readers, but by the publishing community itself. In the past two years FE&S has won 11 editorial and design awards in publishing industry competitions (see back page for details).

Research-based editorialFE&S prides itself in being the source of valuable research and metrics on which the industry relies. Each year FE&S conducts market research studies over its audience of operators, dealers and consultants and reports the findings throughout the pages of FE&S and our digital products. Research slated for 2014 includes these topics: March – Operator Purchasing Study: State of the Supply ChainSeptember – 2015 E&S ForecastOctober – 2014 Best In Class Report

Readers are engagedWhen we deliver the best content to our readers we deliver a receptive audience and environment for our advertisers’ messages.

Discussed ad with others Filed ad for

future reference Visited advertiser’s

website

Passed ad along to others

Recommended a product/service

Contacted dealer, supplier or representative

Purchased/ordered a product/service

Contacted advertiser in some other way

Actions Taken as a Result of Reading Ad in FE&S Magazine

Source: Readex Statement

58%

51%

52%

42%

34%

24%

20%

16%

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FE&S will produce two special advertising sections in 2014. In these text and advertising sections, advertisers can reach their audience in a contextually-relevant environment that supports their marketing strategy. FE&S will use market-savvy writers to deliver high quality, advertiser-driven content to our readers.

FE&S will follow ASME guidelines to protect the editorial integrity of FE&S’ own editorial content. Each section will be designed in editorial-type format, not a promotional format.

What Advertisers Receive: Full-page advertisers receive one-half page coverage, featuring a client success story, researched and written by one of FE&S’ talented editors. Half-page advertisers will receive one-quarter page coverage. This case-study approach is one of the most powerful ways to demonstrate how your company creates and delivers valuable solutions for customers. All advertisers also receive coverage within the mail section copy, an editorially-rich story.

January 2014 – Fresh-to-Table Advertising SectionAd Close: November 1, 2013 Ad Material Close: November 10, 2013

October 2014 – Trends in C-Store Foodservice Advertising SectionAd Close: July 20, 2014 Ad Material Close: August 6, 2014

Healthcare FoodserviceFE&S will feature extended coverage of the Healthcare Foodservice segment in its June issue with a Healthcare Innovators special report. This will have bonus distribution at the AHF Conference.

College & University FoodserviceFocused coverage of the College & University Foodservice segment will appear in the July issue in our College and University Foodservice Innovators special report. This will have bonus distribution at the NACUFS Show.

NAFEM Show Planning Guide Supplement Ad Closing: October 15Material Closing: October 23

Bonus distribution at The NAFEM Show

The supplement is timed to arrive on peoples’ desks just when attendees start getting serious about planning their trip to Anaheim. Be sure they know what they will see and give them a reason to schedule a visit to your booth as they make their plans.

Advertisers in the supplement receive a detailed product release and summary of any special activities taking place at their booth.

Special Coverage Special Advertising Sections

January Ad close: 12/2/13

Materials: 12/10/13

Chain Innovators Special Feature Identifying Future Foodservice Leaders

Onsite Profile

High End Steakhouses

Walk-In Refrigerators and Freezers (combo units) Understanding Green’s Triple Bottom Line Fresh-to-Table Special Advertising Section

February Ad close: 1/2/14Materials: 1/8/14

Performance in Tabletop Awards Sustainability in Foodservice: Where We Stand Today

Chain Profile

High School Foodservice

Pizza Ovens

Case Study

Cook-Chill Technology Webcast

Ad Readership Study

March Ad close: 1/31/14Materials: 2/7/14

5 Great Exhibition Kitchens Operator Purchasing Study/State of the Supply Chain

Onsite Profile

Bakery Cafés

Disposers

Energy Efficiency: Why Training Matters

Sales ADvantage

April Ad close: 2/28/14Materials: 3/7/14

Hall of Fame Distribution Giants

Chain Profile

Sandwich Shops

Hot Food Holding Cabinets

Case Study

Top Achievers

May Ad close: 4/1/14Materials: 4/8/14

Dealer of the Year

Facility Design Project of the Year

Onsite Profile

Brew Pubs

Tilting Skillets

Waste Management: Who is Doing What

NRA Show Distribution

June Ad close: 4/28/14Materials: 5/5/14

Healthcare Innovators What Keeps You Up at Night?

Chain Profile

Catering

Food Guards

Case Study Expanded Healthcare Foodservice Coverage

Waste Management Webcast

AHF Conference Distribution Sales ADvantage

Calendar2014 edITOrIal

“I read FE&S cover to cover. It keeps me connected with what’s

happening in the industry, from operators to manufacturers and everything in between. I don’t

always have the time to research products and information — FE&S brings this information to me.”

Martin Cowley Senior Manager, Design & Construction,Walt Disney Parks and Resortsand FE&S reader

FEATURE ONE

FEATURE TWO

OPERATOR PROFILE

SEGMENT SPOTLIGHT

SPEC CHECK

GREEN

TIPS

SPECIAL COVERAGE

ADDED- VALUE

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Departments and Columns People & Events - FE&S provides the most up-to-date information about the organizations and individuals making news in the industry.

Trends & Tidbits - FE&S reports on the hottest trends in tabletop design, concept development and other areas of the operation —both at the back and front of the house.

Operator Profile - Each installment covers an emerging or re-developed chain concept or on-site location from its origins to its future plans to the E&S packages that will help it realize its goals. Facility Design Project of the Month - Our editors examine the workflows, efficiencies, concept expression, design, décor and E&S packages that comprise some of the industry’s latest and greatest projects.

E&S Segment Spotlight - FE&S’ editors take a closer look at a slice of the industry, including the equipment E&S operators use to meet their customer needs and what members of the distribution chain should take into account when serving these customers.

Parting Shot - This thought-provoking monthly opinion column is written on a rotating basis by guest authors.

DSR of the Month - The only monthly article that profiles the careers of the industry’s most accomplished dealer sales reps by presenting their achievements, views on customer service and other secrets to their success.

Products - This monthly overview of some of the latest equipment and supplies entering the market introduces readers to products’ features and benefits, labor considerations and suggested applications or environments suitable for use. This section also directs the readers to the maker’s website for additional information.

July Ad close: 5/30/14Materials: 6/6/14

College and University Foodservice Innovators Central Kitchens

Onsite Profile

Chicken Concepts

Underbar Refrigeration

What I Learned by Going Green Expanded College and University Foodservice Coverage

NACUFS Conference Distribution

August Ad close: 7/1/14Materials: 7/8/14

Designing for Multiple Generations DSR of the Year

Chain Profile

Resorts

Ventilation Systems

Case Study

September Ad close: 7/30/14Materials: 8/6/14

The Changing Role of B&I Foodservice 2015 E&S Forecast

Onsite Profile

Italian

Combi Ovens

Ice Machine Energy Management

Food Safety Webcast

Ad Readership Study SFM Conference Distribution

October Ad close: 8/29/14Materials: 9/7/14

5 Tabletop Mistakes to Avoid Whatever Happened To….

Chain Profile

Healthcare

Beverage Dispensers

Case Study

C-Store Special Advertising Section Best In Class Report Industry Forecast Webcast

Sales ADvantage

November Ad close: 10/1/14

Materials: 10/10/14

15 Foodservice Trends for 2015 and Where They Might Lead Transitioning Room Spaces to Gardens and Dining Areas

Onsite Profile

Mexican Concepts

Griddles

Finding Equipment That’s High Perfor- mance AND Efficient

IHM&R Show Distribution

E&

S

Dir

Ec

to

ry

7

December Ad close: 10/31/14Materials: 11/6/14

Pre-NAFEM Show Supplement

NAFEM Show Distribution (supplement)

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“I’m addicted to Twitter, and

love to see tidbits of the magazine

in tweets before the publication is

available digitally. FE&S stays

with you throughout the entire

month, not just the day the

magazine arrives in the mail.”

Morgan Tucker Senior Account Executive, M. Tucker Co. Inc.Dealer and FE&S reader

ConnectionsOnlIne

FE&S’ reach into the marketplace goes far beyond the pages of the print FE&S magazine. We reach out to every single subscriber – and more. There is an FE&S iPad and Droid app, and our digital edition of the magazine has been around for nearly ten years. We have a website, fesmag.com and four

newsletters, as well as, webcasts, videos and a variety of custom online solutions. In 2012 FE&S received the TABPI National Gold Award for Best Use of Social Media for its unique Twitter feed. No matter how our audience chooses to access E&S information, FE&S delivers.

fesmag.com It’s no wonder fesmag.com is the #1 E&S publication website. Not only is it packed with all the content you find in the pages of FE&S, but visitors will also find:• Daily news• Exclusive Content• 4 active Blogs

FES Flix Video LibraryPost your videos on a site where people go each day to find information about foodservice E&S. FES Flix provides 24/7 on-demand access to your videos – whether training, promotional or educational. Let FE&S create a video channel that allows you to reach our audience with your unique message.

Video channel with 5 videos: $5,000 net/yearVideo channel with 3 videos: $3,600 net/year Video channel with a single video: $1,500 net/year

FE&S Online Directory An updated online E&S Directory will contribute to a better user experience as well as more opportunities for advertisers to POP from the crowd. Make sure your company and products stand out from the hundreds of other companies in the 2014 online directory with: • Logo enhancements (from $495)• Enhanced Product Listings (from $100 each)• Online Category Leader Ads ($995 – Directory Advertisers Only)

Contact your sales director for more information.

An average of 50% of the traffic to fesmag.com is from 3rd party search engines each month. People come to our site for specific content. Be sure they also see your advertising messages in one of the several ad positions offered on fesmag.com.

What Foodservice Operators are saying about FE&S webcasts...

“Well presented, offering a ‘hands on’ perspective”“Very informative. Detailed. Thorough. Engaging”

“A timely topic matching initiatives in our operation”

It’s easy to connect with FE&S

WebcastsWebcast sponsorships deliver powerful branding and hundreds of high-quality sales leads. If lead generation is a top marketing objective, a webcast sponsorship is our strongest solution. FE&S webcasts provide a great educational value which is why FCSI and Certified Foodservice Professionals may earn CEUs by participating in our webcasts. Position your company as a thought-leader and align yourself with one of our 2014 webcast topics. Sponsorships are limited and are available on a first-come basis for an investment of $7,500 gross (up to 5 sponsors per event).

2014 Webcast Schedule:February: Cook-Chill Technology September: Food SafetyJune: Waste Management October: Industry Forecast

• Webcast archives • On-demand videos

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Online Ad Positions

• Leaderboard

• Top Button

• Rectangle #1

• FES Flix Video Player

• Rectangle #2 • Sponsored Text Ads 1 and 2

• Rectangle #3

• Skyscraper

• Full Banner

Online Rates

Website Ad Type

Leaderboard

Top Button

Rectangle #1

Rectangle #2

Rectangle #3

Skyscraper

Sponsored Text Link #1

Sponsored Text Link #2

Full Banner

Interstitial

Specs/Max File Size

728 x 90 pixels (40K)

205 x 90 pixels (30K)

300 x 250 pixels (40K)

300 x 250 pixels (40K)

300 x 250 pixels (40K)

160 x 600 pixels (40K)

Up to 175 characters

Up to 175 characters

468 x 60 pixels (35K)

640 x 480 pixels (60K)Video, Flash

Target

Run-of-Site

Run-of-Site

Run-of-Site

Run-of-Site

Run-of-Site

Home Page

Run-of-Site

Run-of-Site

Run-of-Site

Site Entry

Rate*

$1,500

$475

$1,400

$1,300

$950

$575

$1600

$1600

$650

$1,200/week

*Online rates are per rotation, per month, with four rotations, except for the sponsored text links and the interstitial which are exclusive (no rotation). All published rates are gross and agency commissionable. Rates subject to change.

Other SpecificationsThe following controls apply to all display advertising: For Flash banners, both the source FLA file and the SWF file are required. Flash-based ads must have “wmode” attribute set to either “opaque” or “transparent.” If animated, a maximum of four loops are allowed. User must be able to use the browser’s back button to return to fesmag.com. Audio only launches if user clicks to launch (no exceptions). Interaction with the user only takes place if user places mouse within advertisement area (exceptions require advance approval).

Banners that require/install plug-ins are unacceptable. Third-party ad tabs are accepted. All .swf files must be submitted with an invisible button as the topmost layer and use the following click-tag (actionscript 1.0 or 2.0): on (release) {getURL(clickTAG,”_blank”);}

Rich Media: Ads are accepted from third-party vendors including PointRoll, Eyeblaster, Atlas and others. Contact us for more information.

eNewsletter and Online Ad Submissions: fesonline@zoombagroup.com.

Materials Due: Emailed non-transparent GIF or JPG files are due five business days prior to launch. Ad must display properly in Firefox, Internet Explorer 7 and later, and Safari.

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NewslettersdIGITal eeNewsletter FlashNews

eMarketplace

The Specifier

When to Replace

Frequency

Weekly(except weeks

of Thanksgiving and Christmas)

Monthly

Monthly

Monthly

Circ.

16,500

26,500

11,500

14,000

Audience E&S professionals

Foodservice operators and E&S professionals

Foodservice consultants, equipment buyers and specifiers Foodservice operators and other E&S professionals

Ad Positions • Leaderboard• Rectangle #1• Rectangle #2• Rectangle #3• Rectangle #4• Text Ad #1• Text Ad #2 • Text Ads 1-10

• Leaderboard• Rectangle Ads 1-4 • Text Ad 1&2 • Leaderboard• Half Page• Rectangle • Text Ad 1&2

Gross Rates (per issue)

Leaderboard: $1,890Rectangle 1: $1,850Rectangle 2: $1,625Rectangle 3: $1,385Rectangle 4: $925 Text Ad 1: $1,850Text Ad 2: $1,385

Text ads: $1,950

Leaderboard: $1,550Rectangle 1: $1,485Rectangle 2: $1,305Rectangle 3: $1,115Rectangle 4: $825Text Ad 1: $1,425Text Ad 2: $1305

Leaderboard: $1,620Half Page: $1,620Rectangle: $1,260Text Ad 1: $1,440Text Ad 2: $1,325

eNewsletter Descriptions and Rates

FoodserviceOperators42.8%

Consultants11.8%

Dealers29.8%

Manufacturers 2.0%

Broadliners7.2%

Other 4.9%

Service Agents 1.5%

Profile of FE&S Newsletter SubscribersFE&S digital newsletters let advertisers connect with more than 35,000 E&S decision makers. Each of our four newsletters has a unique content focus – one is certain to match up with your marketing objectives. Find the one that best aligns with your strategy, then position your company and product messaging within to build brand awareness, drive traffic to your website and generate leads.

FlashNews – weekly news source with the latest-breaking news and commentary covering E&S people and events, updates on foodservice operations, trends and dates that impact the foodservice industry and more.

Advertiser Best for companies interested in reaching Dealers and Consultants. Focus: Newsletter with strongest percentage of Dealer subscribers.Distribution: Every Wednesday (except week of Thanksgiving and Christmas)

The Specifier – monthly newsletter takes foodservice design consultants, equipment buyers and specifiers back to school through a series of project-based articles, product overviews and more.Advertiser Best for companies interested in reaching Consultants and Dealers. Focus: Newsletter with strongest percentage of Consultant subscribers.Distribution: Last Thursday of each month (except for November when it will be Tuesday, 11/25)

eMarketplace –provides an overview of the latest equipment and supplies entering the market including items’ features and benefits.Advertiser Largest newsletter audience to Foodservice Operators, Focus: Dealers and Consultants.Distribution: The 3rd Thursday of each month

Leaderboard: 728 x 90 pixels; 40K

Rectangle: 300 x 250 pixels; 40K

Half Page: 300 x 600 pixels; 50K

Text Ad: Headline- Max 7 words; Body Text-Max 40 words; Image: 100 x 100 pixels (72 dpi, 40K max file size) JPG or GIF, No Flash, No animation); Linking URL

eMarketplace Product Ad: Headline: Max 7 words: Text: Up to 300 characters; Image: 160 x 160 pixels (72 dpi, 40K max file size) JPG or GIF, No Flash, No animation); Linking URL; Company logo, 40K max file size)

eNewsletter Ad Specifications: JPG or GIF, no Flash animation. Ad may have up to 4 frames. For display ads also send text only version, no image.

Materials Due: Emailed non-transparent GIF or JPG files are due 5 business days prior to launch. Ad must display properly in Firefox, Internet Explorer 6 and later, and Safari.

When to Replace – for the foodservice professional who wants to make informed buying decisions, this monthly update takes an in-depth look at specific pieces of equipment, providing an overview of the product, tips on how to use it, ideas about when to replace it, maintenance advice and energy-saving ideas. Advertiser Focus: Best for advertisers wanting to reach Operators and Dealers. Newsletter with strongest percentage of Operator subscribers.Distribution: The 3rd Tuesday of each month

eNewsletter Ad Submissions: Send to: fesonline@zoombagroup.com

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When to Replace – for the foodservice professional who wants to make informed buying decisions, this monthly update takes an in-depth look at specific pieces of equipment, providing an overview of the product, tips on how to use it, ideas about when to replace it, maintenance advice and energy-saving ideas. Advertiser Focus: Best for advertisers wanting to reach Operators and Dealers. Newsletter with strongest percentage of Operator subscribers.Distribution: The 3rd Tuesday of each month

eNewsletter Ad Submissions: Send to: fesonline@zoombagroup.com

SpecificationsPrInT raTes &

Page 1⁄2 Page Island1⁄2 Page 1⁄3 Page 1⁄4 Page

1x

$10,600

$8,115

$7,375

$5,895

$4,420

3x

$10,395

$7,855

$7,120

$5,780

$4,300

6x

$10,185

$7,545

$6,815

$5,600

$4,135

9x

$9,945

$7,425

$6,570

$5,475

$3,890

12x

$9,595

$7,295

$6,440

$5,350

$3,655

Four-Color Print (Gross Rates)

Page 1⁄2 Page Island1⁄2 Page 1⁄3 Page 1⁄4 Page

1x

$7,525

$5,040

$4,300

$2,945

$2,490

3x

$7,375

$4,650

$3,825

$2,825

$2,335

6x

$7,060

$4,380

$3,550

$2,480

$2,245

9x

$6,815

$4,255

$3,425

$2,360

$2,120

12x

$6,330

$4,135

$3,305

$2,245

$2,015

Black & White Print (Gross Rates)

Run of Book

Spread (gutter bleed)

Page2⁄3 Page 1⁄2 Page Island 1⁄2 Page Vertical 1⁄2 Page Horizontal 1⁄3 Page Vertical1⁄3 Page Square 1⁄4 Page

Non Bleed

15 ̋ x 10˝

7˝ x 10˝

4½ ˝ x 10˝

4½˝ x 7½˝

33⁄8˝ x 10˝

7˝ x 45⁄8˝

21⁄8˝ x 10˝

41⁄2˝ x 41⁄2˝

33⁄8˝ x 45⁄8˝

Bleed

17 ̋ x 111⁄8”

85⁄8˝ x 111⁄8˝

53⁄8˝ x 111⁄8˝

53⁄8˝ x 81⁄4˝

41⁄4˝ x 111⁄8˝

85⁄8˝ x 53⁄8˝

3˝ x 111⁄8˝

53⁄8˝ x 53⁄8˝

41⁄4˝ x 53⁄8˝

Add $315 for 2/c Matched Rates Supplied Inserts: Contact Publisher Back-Up Charge: $675 per page; $980 per spread Cover Premium: 2nd 20%, 3rd 15%, 4th 25% Print Advertising Specifications Platforms: PDF-X1A (Acrobat 4-compatible PDF, version 1.3)Graphics: Images should be 300 DPI, embedded in your file.Color: All files should be provided as CMYK. Unless PMS spot color has been purchased, RGB or PMS colors will be converted to CMYK in final RIP.

Fonts: Embed all fonts.

Ad size:• Non-Bleed ads should be built to 100% of non-bleed size. Crop marks hould be set to 100% of non-bleed size. Non-bleed ads do not need a bleed.• Bleed ads should be built to Trim Size, with bleeds extending 1⁄8˝ on all sides to achieve Bleed size. Crop marks should be set to Trim size. Live area is 1⁄8˝ within trim size. Mechanical diagrams are available upon request.

Insertion Orders: Send contracts and insertion orders to your FE&S sales contact, or fax to 800-630-4169. Orders for fractional ads must indicate size and configuration. Advertising Materials: Email advertising files to FES_AdProduction@zoombagroup.com. Subject line should specify issue date, i.e. February 2014 FE&S. Storage of Materials: Digital files will be stored for 12 months and then destroyed unless advised by advertiser or agency.

Inserts: Contact your FE&S sales contact for detailsInsert Shipping Instructions: Send all inserts, with month of issue indicated, to: Foodservice Equipment & Supplies c/o Publishers Press 100 Frank E. Simon Avenue • Shepherdsville, KY 40165 Phone: 800-627-5801 Production Questions? Contact Anne LoCascio, Production Manager at anne@zoombagroup.com, Phone 800-630-4168. Fax: 800-630-4169

General Print & Online Rate Information rate Policy: advertising copy is subject to acceptance by publisher. advertising not easily distinguished from editorial matter must be labeled “advertisement”. advertisers and advertising agencies assume liability for all contents (including text, representation, and illustrations) of advertisements printed, and also assume responsibility for all claims arising therefrom made against the publisher.

Joint liability: Publisher reserves the right to hold advertiser and/or its advertising agency jointly and severally liable for all monies due and payable to publisher.

Terms/agency Commission: net 30 days. Production charges, back-up charges and plate-charge charges are non-commissionable. 15% to recognized advertising agencies on display advertising. agency commission disallowed after 30 days from the date of the invoice. rate Computation: rates are based on the total number of ads run in a 12-month period. advertisers may be short-rated to recover discounts or bonuses forfeited because of an unfilled contract. advertising cancelled from closing date to two working days after the closing of the relevant issue will be subject to a cancellation charge of $1,000. advertising cancelled more than two working days after the closing date of the relevant issue will be charged the full amount of the insertion order. Publisher will not be bound by any conditions, printed or otherwise, appearing on order blanks or copy instructions when such conditions conflict with publisher’s then-current rate card. Publisher is not liable for delays in delivery and or non-delivery in the event of an act of God, action by any government or quasi-government entity, fire, flood, insurrection riot, explosion, embargo, strikes, whether legal or illegal, labor or material shortage, transportation interruption of any kind, work slowdown or any condition beyond the control of the publisher affecting production or delivery in any manner.

FE&S Advertising Sales Representatives:

Kris Duvall | West and southkris@zoombagroup.com | 312-805-9304

Carol McAdam | midwest312-961-5572 | carol@zoombagroup.com

BG Burg | east Coast BG@zoombagroup.com | 312.282.6952

Print Mechanical Requirements Trim Size: 8 3⁄8˝ w x 10 7⁄8˝ h

Binding Method: most issues are perfect-bound. Keep text at least ¼˝ from binding edge.

2014 medIa Planner

Zoomba Group | P.O. Box 156 | elmhurst, Il 60126 | Phone: 800-630-4168 | fax: 800-630-4169 | www.fesmag.com

Maureen Slocum - PublisherDirect: 630.715.1553 | maureen@zoombagroup.com

Joe Carbonara - Editor in ChiefDirect: 773.791.8970 | joe@zoombagroup.com

Carol McAdam - VP Sales & Marketing/Midwest SalesDirect: 312.961.5572 | carol@zoombagroup.com Kris Duvall - West/South Sales DirectorDirect: 312.805.9304 | kris@zoombagroup.com

BG Burg - East Coast Sales DirectorDirect: 312.282.6952 | BG@zoombagroup.com Rebecca Kilbreath - Managing Editor800.630.4168 | rebecca@zoombagroup.com

Anne LoCascio - Art Director & Production Manager800.630.4168 | anne@zoombagroup.com Tracy Mugan - Accounting & Traffic Manager800.630.4168 | tracy@zoombagroup.com Nicholas Slocum - Sales & Marketing Associate630.908.9607 | nicholas@zoombagroup.com

Terri Solomon - Research Director800-630-4168 | terri@zoombagroup.com

Rich Jarrett - Audience Development Director800-630-4168 | rich@zoombagroup.com

PUBLISHINGStaffASBPE 2013 • National Silver Award: Feature Article, In-depth Feature, More than 1,000 Words

• Midwest-South Region Bronze Medal: Editorial/Editor’s Letter

ASBPE 2012 • National Gold Award: Opening Spread Design

• Midwest-South Region Gold Medal: Organizational Profile

• Midwest-South Region Silver Medal: Feature Article Design

• Midwest-South Region Bronze Medal: Individual Profile

• Midwest-South Region Bronze Medal: Regular Department

TABPI 2013

• Best Use of Social Media: Gold

• Best Opening Spread: Silver

• Best Cover: Honorable Mention TABPI 2012 • Feature Article: Top 25 Entries

AwardsOUR