Folleto cuadriptico FA 2018 páginas ing para web · directory Meet&Scan - ... Meetings with new...
Transcript of Folleto cuadriptico FA 2018 páginas ing para web · directory Meet&Scan - ... Meetings with new...
ORGANISED BY
1,600 exhibitors - 70,000 trade participants - 120 countries
23-25 OCT. 2018MADRID - SPAIN
INTERNATIONAL TRADE SHOW FOR THE FRUIT AND VEGETABLE INDUSTRY
POSSIBLY…THE INDUSTRY HUB WITH THE MOST HANDSHAKES IN THE WORLD
FRUIT ATTRACTIONIS MUCH MORE
THAN JUST SELLING:70,000 PROFESSIONALS
FROM 120 COUNTRIESWANT TO SHAKE HANDS
WITH YOU
10 years sharing big events
1
2
5 6
3
7
8
10
9
Thank youfor
sharing
The South of Europe:the NEW HUB
for global fruit and vegetable commercialization
TRADE VISITORSArea of Business
The entire VALUE chain 50,000 m2 NET fruit and vegetable
exhibition space
OCTOBER, a key month
for global fruit and vegetable commercialization
Production ............................... 21%Import/Export ......................... 21%Trading companies ................... 16%Wholesalers............................. 14%Retail Trade/Sales Distribution ..... 9%Transport/Logistics ..................... 7%Horeca (Hotel and Catering) ........ 7%Industry..................................... 5%
TRADE VISITORS Origin
North America4.20%
South Pacific0.22%
Africa2.10%
MENA7.60%
Asia4.88%
South and Central America
10.10%
Europe70.90%
ProfessionalPARTICIPANTS
8,4
80
12,5
41
18,4
73
28,1
55
34,9
38
40,5
28
49,3
67
54,6
84
60,0
00 70,0
00*
Fore
cast*
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
8,4
80
2009
2010
2011
2010
2011
2011
2012
2013
2012
2013
2013
40,5
28
2014
2015
2014
49,3
67
2015
2016
2015
2016
2017
2016
60,0
00
2017
2017
Fore
cast*
2018
2018
1,5
00
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
353 452 561
597 674 834 1,0
28 1,2
38 1,6
00*
Fore
cast*
2009
2010
353
2010
2011
452
2010
2011
561
2011
2012
597
2012
2013
674
2013
2014
834
2014
2015
2016
1,0
28
2015
2016
1,2
38
2016
2017
1,5
00
2017
1,5
00
2018
1,6
00*
Fore
cast*
1,5
00
2018
Number of EXHIBITING COMPANIES
Number of EXHIBITING COMPANIES by sector
Fresh Produce AreaFresh Fruits and Vegetables....70%Fresh Cut and Catering Products . 8%The Organic Hub................... 8%Processed Fruits and Vegetables.. 7%The Nuts Hub........................ 3%Flowers and Live Plants ........... 2%Spices and Herbs .................. 2%
Auxiliary Industry AreaInputs.................................37%Post-harvest.........................16%Transport and Logistics..........15%Services .............................12%Packaging and Labelling......... 9%Smart Agro........................... 8%Point of Sale ......................... 3%
More than 200 DAYSSharing
KNOWLEDGE
North Entrance
South Entrance
21
9 10
7
5
3
8
6
4
4SeedPlanet
Transport& Logistics
SmartAgro
Pointof Sale
flower&gardenattraction
Inputs
Packaging& Labelling
Post-harvest
The NutsHub
FreshProduce
Fresh & CutProducts
The OrganicHub
ProcessedF&V
The most comprehensive omni-channel marketing tool
VISIBILITY INTERACTIVITY
SALES LEADS LOYALTY
SHOW
POST-SHOWPRE-SHOW
TOOLS
TOOLS TOOLS
Your stand
Trade meeting point: set up a meeting with your online customers
APP - Exhbitor directory
Advertise your presence at the fair to your customers
VIP invitations - New leads
Mailing lists – Fruit Attraction News
Media
Sponsorship tools
Digital engagement with our community
Create your event landing page
APP - Exhbitor directory
Email contact with visitors to the trade show
Mailing lists – Fruit Attraction News
Media
Digital engagement with our community
Client follow-up
APP - Exhbitor directory
Meet&Scan - Lead contacts
Contact media Product demonstrations
Meetings with new businesses
Loyalty, commitment
and B2B
Advertising impact at the trade show
Possibility of sponsoring trade show
areas
Generate traffic to your stand
Organise and participate in
technical workshops
A 92% loyalty among EXHIBITORS every year because they achieve their goals:
96.4% of VISITORS come back every year because they achieve their objectives
A professional community of 70,000 participants from 120 countries
VISIBILITY
88.7%
More and more companies use FRUIT ATTRACTION to present their new features to the global professional community, optimising their visibility and industry positioning worldwide.
SALES LEADS
73.4% Generating and identifying sales opportunities on a massive scale.
· Finding new suppliers or contacts.
· Generating and identifying purchasing opportunities.
· Comparing and negotiating prices.
· Formalising purchases or orders.
· Broadening and selecting suppliers.
· Opening new markets.
· Searching for new products.
FINDING NEW SUPPLIERS/
PRODUCTS
· Discover new products and innovations.
· Market trends and global vision.· Training and updating knowledge.· Identifying new ideas for your
business.
INFORMATION/KEEPING UP-TO-DATE
INTERACTIVITY
87.7%
Generate digital, direct or personal interactivity with the industry community worldwide: cooking demonstrations, training,...
CLIENT LOYALTY
95.3%
· Meeting point for well-served clients.
· Personal touch and tailored service.
· Retaining customers over the competition.
· Generating opinion leaders.
· The big industry event to keep in touch with.
· Meet existing suppliers and professional colleagues.
· Optimising your time and schedule.
· Evaluate possible participation as an exhibitor.
EXPERIENCE/RELATIONSHIP
95%
96.2%
89.5%
Databases:170,000
professionals
Databases:150,000professionals
Event:70,000
professionals
IFEMA Feria de Madrid(34) 91 722 30 [email protected]
www.fruitattraction.com
Marketing
Innovation
A team at your service
Diversity
Knowledge
DIRECTORRaúl Calleja(+34) 91 722 57 39(+34) 667 807 [email protected]
COMMERCIAL MANAGER FRESH PRODUCE AREAMaría Martínez de Velasco(+34) 91 722 51 71(+34) 687 404 [email protected]
COMMERCIAL MANAGER AUXILIARY INDUSTRY AREAMercedes Ferrero(+34) 91 722 51 65(+34) 627 277 [email protected]
FOREIGN REPRESENTATIVESwww.fruitattraction.com
SECRETARIATAsela González(+34) 91 722 58 [email protected] Francos(+34) 91 722 51 [email protected]
MARKETING AND ADVERTISINGEsther Morales(+34) 91 722 52 [email protected] Peiró(+34) 91 722 52 [email protected]
PRESS MANAGERIcíar Martínez(+34) 91 722 51 [email protected]
INTERNATIONAL PRESSHelena Valera(+34) 91 722 51 [email protected]
NEW DATES:23-25 OCT. 2018
TUESDAY toTHURSDAY