First year portfolio- Liam Surgey

Product Detailing: DesignObjective: The aim of this project is to help you appreciate and practice manipulating the many elements of design ‘detail’ that significantly affect product perception.Context: A vital part of the design development process is design detailing. This encompasses the formal and aesthetic treatment of all those elements other than the overall product shape for intance. Every edge has a radius however small or large, getting that radius right can improve or destroy product aesthetics. The positioning of controls is critical ergonomically, but whether they are clus-tered, how they are recessed or proud and any texture they may have are also part of detailing. Are fixings hidden or visible? and how do split lines travel around the product? Do the split lines create conscious visual lines? Assignment: You have ben given underlay sheets of cuboid shaped objects, use these through-out the sketching process. The shapes represent the overall form of a personal DAB digital radio. Add detail to the form by investigating the following elements; a rotary analogue knob, volume adjustment, cluster of 5 buttons (for channel presets), speaker grille, small screen and a simple handle.

Course: BA (Hons) Transportation Design (Year 1)Module: DE0828 - Design Communication; Visual CommunicationName: Liam Surgey Email address: [email protected]

Product Detailing: Design

Product Detailing: Design/Sketch page [email protected]

Product Detailing: Design/Final Design [email protected]

Computer Applications: Adobe IllustratorObjective:

Context:

Assignment:

Course: BA (Hons) Transportation Design (Year 1)MModule: DE0828 - Computer Applications; IllustratorName: Liam Surgey Email address: [email protected]

Computer Applications: Adobe IllustratorObjective: The aim of this project is to test and reinforce the learning you have been doing on Adobe Illustrator (CS6).CContext: Illustrator is a program that is used by professions all over the world, especially design. It is essential you can make path and line drawings using and showcasing all of the tools on illus-trator, remember to use tools like rulers, snap guides and making sure all paths are joined with no overhangs or gaps so the work looks clean and precise.Assignment: Your task is to create a map directing somebody who doesnt know the area, from where you live to either the university or another location like for example the Central railway sta-tion. Aswell as noting the start and end point, make sure you note other key locations along the way, and include illustrator drawings of the start and end points. You are also required to go and take photographs of the start and end points and make the drawings from these. Ofcourse as its a map you also need to show orientation (where north is) aswell as scaling the map. Course: BA (Hons) Transportation Design (Year 1)Module: DE0828 - Computer Applications; IllustratorName: Liam Surgey Email address: [email protected]

Computer Applications: Adobe Illustrator/Map [email protected]

Computer Applications: Adobe InDesignObjective: The aim of this project is to reinforce the learning you have been doing on Adobe In-Design (CS6).Context: InDesign is a layout program that is used to create professional looking boards in the design industry. Be it for research, sketchwork or showcasing final propositions it can be used as a default and consistent layout.Assignment: You must create a two page magazine spread for a contemporary magazine. The content must be on a new product, vehicle or a building if you wish, and the text must reinforce how revelutionary this chosen subject is. Remember to set up the document correctly with facing pages, make sure you convey your argument with text and show high resolution images. It will be marked primarily on aesthetics, and remember it must look like it could be found in a magazine.

Course: BA (Hons) Transportation Design (Year 1)MModule: DE0828 - Computer Applications; InDesign

Computer Applications: Adobe InDesignObjective: The aim of this project is to reinforce the learning you have been doing on Adobe In-Design (CS6).Context: InDesign is a layout program that is used to create professional looking boards in the design industry. Be it for research, sketchwork or showcasing final propositions it can be used as a default and consistent layout.Assignment: You must create a two page magazine spread for a contemporary magazine. The content must be on a new product, vehicle or a building if you wish, and the text must reinforce how revelutionary this chosen subject is. Remember to set up the document correctly with facing pages, make sure you convey your argument with text and show high resolution images. It will be marked primarily on aesthetics, and remember it must look like it could be found in a magazine.

Course: BA (Hons) Transportation Design (Year 1)MModule: DE0828 - Computer Applications; InDesign

APPLE HQ

INSIDE SPACESHIP HEADQUARTERS

At what turned out to be his last public appearance, Steve Jobs stood before the Cupertino City Council on June 7, 2011, to present plans for a new corpo-rate campus for Apple. Scarecrow thin but forceful as ever, Jobs displayed several renderings of a headquarters intended to accommodate more than 12,000 employees in a single, circular building. “It’s a little like a space-ship,” he said of the massive, four-story ring, which, at 2.8 million square feet, would be two-thirds the size of the Pen-tagon and set among 176 acres of trees where today there are mostly asphalt parking lots. “We have a shot,” he said, “at building the best office building in the world. I really do think that architecture students will come here to see it.”

Cupertino published the software gi-ant’s project update for the headquarters on the city Web site on Wednesday. In-cluded in the documents are the project description, site and landscaping plans, floor plans, renderings, and a bicycle plan.It also has the same specifications: it will be 2.8 million square feet, sit up to 14,200 employees, and have a copious amount of trees. “Apple proposes to create Apple Campus 2 -- an integrated, unified, and secure 21st century campus surrounded by green space,” the revised design proposal (PDF) reads. “This new development will provide a serene environment reflecting Apple’s brand values of innovation, ease of use, and beauty. The entire 176-acre site will be redeveloped with sustaina-ble, state-of-the-art office, research, and development facilities.”Apple first brought the idea of this second campus to Cupertino in 2011 and has since experienced some delays,

was reported to have jumped from $3 billion to $5 billion earlier this month, which is more money than it’s taking to build the new World Trade Center. Sup-posedly, Apple has been working with the firm of starchitect Sir Norman Foster to slash $1 billion from the budget.Before any construction can begin, the city of Cupertino still has to approve the en vironmental impact survey, hold plan-

APPLE HQ

Vehicle Binnacle ProjectContext: Vehicle instrument binnacles have developed over a century from purely analogue diald to a mixed arrangement of refined needle dials with digital displays. This technology transi-tion has brought along more emphasis of clear graphics and a vast range of signals, warning lights and on-board computer data regarding the operational state of the vehicle. AssignmeAssignment: You will make a neat and detailed instrument cluster appearence model making use of the necessary graphics to simulate its functions.You could explore and interpret a particular type of instrument binnacle for a car, van, truck, trac-tor, motorcycle or scooter. Consider the type of car or vehicleit is, the target market and how it might influence the design and features. You could focus on one or more functions; for example how the instruments communicate vital information such as speed and navigation as opposed to secondary data.You could take a vehicle design language which is mostly tradional, current or futuristic as a theme for your exploration.Could there be ways of breaking the jouney down, to assist the driver in a more intuitive and sim-plified manner?

Course: BA (Hons) Transportation Design (Year 1)Module: DE0830- Design Practice 1Name: Liam Surgey Email address: [email protected]

Vehicle Binnacle ProjectContext: Vehicle instrument binnacles have developed over a century from purely analogue diald to a mixed arrangement of refined needle dials with digital displays. This technology transi-tion has brought along more emphasis of clear graphics and a vast range of signals, warning lights and on-board computer data regarding the operational state of the vehicle. AssignmeAssignment: You will make a neat and detailed instrument cluster appearence model making use of the necessary graphics to simulate its functions.You could explore and interpret a particular type of instrument binnacle for a car, van, truck, trac-tor, motorcycle or scooter. Consider the type of car or vehicleit is, the target market and how it might influence the design and features. You could focus on one or more functions; for example how the instruments communicate vital information such as speed and navigation as opposed to secondary data.You could take a vehicle design language which is mostly tradional, current or futuristic as a theme for your exploration.Could there be ways of breaking the jouney down, to assist the driver in a more intuitive and sim-plified manner?

Course: BA (Hons) Transportation Design (Year 1)Module: DE0830- Design Practice 1Name: Liam Surgey Email address: [email protected]

Design Practice: Binnacle/Comparative Vehicle Analysis [email protected]

RETRO CURRENT FUTURISTIC

MONOCHROME COLOURFUL

SHARP SMOOTH

DISCRETE STANDOUT

LITTLE INFO DISPLAYED INFORMATIVE DISPLAY

EASY TO READ CONFUSING

SMALL SPEESMALL SPEEDO LARGE SPEEDO

ANALOGUE SPEEDO DIGITAL SPEEDO

RETRO CURRENT FUTURISTIC

MONOCHROME COLOURFUL

SHARP SMOOTH

DISCRETE STANDOUT

LITTLE INFO DISPLAYED INFORMATIVE DISPLAY

EASY TO READ CONFUSING

SMALL SPEESMALL SPEEDO LARGE SPEEDO

ANALOGUE SPEEDO DIGITAL SPEEDO

Honda AC-X Concept Dodge Journey BMW L8 spyder Concept Jaguar E-Type

Ive carefully selected 4 different vihicles for this comparision task. The Dodge Journey (2008) is a mid priced SUV that isnt very fancy on the inside and is marketed as a functional car., the binnacle is very plain and dull. AA polar opposite to the Jaguar E-Type, a classic car that is marketed as a desirable, historic and glamorous car that when bought gives the driver a feeling of satisfaction, the binnacle is very plain. The The other two cars are both concept cars; the Honda AC-X and BMW l8 Spyder. I elected to use two concept cars as im likely to design a futuristic vehicle binnacle, I like the exciting possibilities and constant innovations in design and material functionality.

The comparison chart shows that:

The futuristic binnacles use more colour than the current and cassic ones, this is one of the reasons they stand out more; they both use blue light as a focal point. H However with these designs come more chance of confusion, technology can simplify layout but I think the Honda binnacle looks very confusing, the multiple shades of blue give a 3D effect and may prove distracting when driv-ing. With the BMW binnacle, the most negative point I picked up on is that the screen is set into the dash quite considerably and looks hard to read, and with the surrounding panels is cast in a permanent shadow.

Design Practice: Binnacle/Sketch page [email protected]

Design Practice: Binnacle/Sketch development page [email protected]

With this concept the central screen comes out from the dashboard face with a smooth but not-icible curve.

MaterialsThe screens will be made out of new smart materials that allow screens to display with-out distorting the transmission. Successful experiments have been carried out using thin plastics instead of glass based screens.

DisplayThe screens will display a digital readout for the speedometer. This is because it can be diffi-cult to presume the speed you are travelling at with a needle read out, whilst focussing en-tirely on the road. With the orange coloured example below there is an illuminating ring that means the driver could be in assurance of their speed without having to look directly at it. The other example uses the same principle but with bars that escalate in height.

SafetyWith the speedo being run my computer there could be safety measures included. Like an alarm system that sounds a beeping noise and or flashes a bright coulour when the speed limit has been exceeded.

These binnacles all have the same size screens, the only difference being how far they extend from the dashboard onto the steering column.The display will be analogue dials, not digital dis-play, it compliments the styling more effectively.The drawing below shows how the binnacle will look when fitted to the steering column.

This concept was inspired initially by fighter jets cockpit systems and is a very futuristic design.

Design Practice: Binnacle/Technical Drawing & Render [email protected]

Design Practice: Commercial Vehicle [email protected]

First year portfolio- Liam Surgey

Documents

Transcript of First year portfolio- Liam Surgey