FINAL Qualitative Research Methods a Module Summary V7

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    QUALITATIVE RESEARCH METHODS

    Module overview and supporting resources

    Contents

    1. Module Title2. Attribution3. Aims and learning outcomes4. Resources summary5. Context of resources6. Design and operation7. Accompanying links and references

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    Module Title

    Qualitative Research Methods

    Attribution

    Author(s): Kevin Meethan and Alison Anderson

    Author(s) contact details:[email protected];[email protected]

    School of Social Science and Social Work

    University of Plymouth

    Drake Circus

    Plymouth PL4 8AA

    Aims and Learning Outcomes

    Module Aims

    To provide participants with the opportunity to learn and practice a range of qualitative techniquesappropriate to their work context

    To facilitate the development of a critical appreciation for the challenges and limitations ofqualitative research

    Module learning outcomes

    At the end of the module the learner will be expected to be able to:

    Discuss the key assumptions of qualitative research and the measurement of empirical phenomena Describe and evaluate a range of qualitative techniques suitable utilised in applied research Evaluate the validity, reliability and ethical implications of specific qualitative research strategies Select appropriate quantitative techniques for particular research questions

    Module Level

    Level 5, second year of a Bachelors Degree

    Resources Summary

    These resources are particularly intended for those who are learning at and from work. The resources, and

    the module on which they are based, are intended to support learners undertaking work-based research

    using qualitative methods.

    Links to Resources

    This module is supported by a package of resources, listed below with their links:

    1. Introduction to the Process of Qualitative Research PowerPoint presentation http://hdl.handle.net/10293/1181 Video http://www.youtube.com/watch?v=YWb-M4rnxlY

    2. Validity and Reliability PowerPoint presentation http://hdl.handle.net/10293/1224 Video http://www.youtube.com/watch?v=izaIWCWA5Rc

    3. Ethics 1

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://hdl.handle.net/10293/1181https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dYWb-M4rnxlYhttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dYWb-M4rnxlYhttp://hdl.handle.net/10293/1224http://hdl.handle.net/10293/1224https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dizaIWCWA5Rchttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dizaIWCWA5Rchttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dizaIWCWA5Rchttp://hdl.handle.net/10293/1224https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dYWb-M4rnxlYhttp://hdl.handle.net/10293/1181mailto:[email protected]:[email protected]
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    PowerPoint presentation http://hdl.handle.net/10293/1225 Video http://www.youtube.com/watch?v=SMbRx6hiHak

    4. Ethics 2 PowerPoint presentation http://hdl.handle.net/10293/1226 Video http://www.youtube.com/watch?v=RS-bFR0kqj0

    5. Case Studies PowerPoint presentation http://hdl.handle.net/10293/1227 Video http://www.youtube.com/watch?v=bOqwfxhT2Eo

    6. Observation PowerPoint presentation http://hdl.handle.net/10293/1228 Video http://www.youtube.com/watch?v=nU3xEmCFcCo

    7. Ethnography PowerPoint presentation http://hdl.handle.net/10293/1229 Video http://www.youtube.com/watch?v=ePOEmpwBvFo

    8. Focus Groups PowerPoint presentation http://hdl.handle.net/10293/1230 Video http://www.youtube.com/watch?v=BmePDLqZUFU

    9. Interviews PowerPoint presentation http://hdl.handle.net/10293/1231 Video http://www.youtube.com/watch?v=JSNq1Jc1rhk

    10.Glossary Work document http://hdl.handle.net/10293/1232 PDF document

    Context of Resource

    These resources are particularly intended for those who are learning at and from work. They support a

    University of Plymouth module, which can contribute to the Universitys Continual Professional

    Development (CPD) framework. Through this framework learners can achieve a Bachelors in Professional

    Development or a Masters in Professional Development.

    Design and operation

    Within the Universitys CPD programme the resources will be introduced and used by a tutor who will

    support and facilitate student learning. This will be through blended learning; a mixture of face to face and

    use of these on-line resources.

    Information in this document and the tutor notes included within the PowerPoint presentations are

    intended to support the wider use and reuse of these resources.

    Accompanying URL links and references

    Berg, B.L. (2008) Qualitative Research for the Social Sciences.Needham Heights, MA: Allyn and Bacon.

    Bryman, A. (2008 3rd

    edition) Social Research Methods. Oxford University Press: Oxford

    http://hdl.handle.net/10293/1225http://hdl.handle.net/10293/1225https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dSMbRx6hiHakhttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dSMbRx6hiHakhttp://hdl.handle.net/10293/1226http://hdl.handle.net/10293/1226https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dRS-bFR0kqj0https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dRS-bFR0kqj0http://hdl.handle.net/10293/1227http://hdl.handle.net/10293/1227https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dbOqwfxhT2Eohttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dbOqwfxhT2Eohttp://hdl.handle.net/10293/1228http://hdl.handle.net/10293/1228https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dnU3xEmCFcCohttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dnU3xEmCFcCohttp://hdl.handle.net/10293/1229http://hdl.handle.net/10293/1229https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dePOEmpwBvFohttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dePOEmpwBvFohttp://hdl.handle.net/10293/1230http://hdl.handle.net/10293/1230https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dBmePDLqZUFUhttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dBmePDLqZUFUhttp://hdl.handle.net/10293/1231http://hdl.handle.net/10293/1231https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dJSNq1Jc1rhkhttps://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dJSNq1Jc1rhkhttp://hdl.handle.net/10293/1232http://hdl.handle.net/10293/1232http://hdl.handle.net/10293/1232https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dJSNq1Jc1rhkhttp://hdl.handle.net/10293/1231https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dBmePDLqZUFUhttp://hdl.handle.net/10293/1230https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dePOEmpwBvFohttp://hdl.handle.net/10293/1229https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dnU3xEmCFcCohttp://hdl.handle.net/10293/1228https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dbOqwfxhT2Eohttp://hdl.handle.net/10293/1227https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dRS-bFR0kqj0http://hdl.handle.net/10293/1226https://webmail.plymouth.ac.uk/owa/redir.aspx?C=1a4228ee4d754b8aa0490731e4fa7fea&URL=http%3a%2f%2fwww.youtube.com%2fwatch%3fv%3dSMbRx6hiHakhttp://hdl.handle.net/10293/1225
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    David, M. and Sutton, C. (2004) Social Research the Basics. London: Sage, Ch 4.

    Festinger, L. Riecken, H.W and Schachter, S. (1956) When Prophecy Fails: A Social andPsychological Studyof a Modern Group that Predicted the Destruction of the World. University of Minnesota Press:

    Minneapolis. Also published in 2008 by Pinter and Martin, London

    Flick, U. (2009)An Introduction to Qualitative Research. London: Sage.

    Foote Whyte, W. (1993) Street Corner Society: Social Structure of an Italian Slum. University of Chicago

    Press

    Hockey, J, Robinson V. and Meah, A. (2002) ''For Better or Worse?': Heterosexuality Reinvented' In

    Sociological Research Online, vol. 7, no. 2,http://www.socresonline.org.uk/7/2/hockey.html

    Innes, S. and McKie, L, (2006) 'Doing What is Right': Researching Intimacy, Work and Family Life in Glasgow,

    1945-1960. In Sociological Research Online, Volume 11, Issue2

    http://www.socresonline.org.uk/11/2/innes.html

    Kiely, R, McCrone, D, Bechhofer, F and Stewart, R. (2000) 'Debatable Land: National and Local Identity in a

    Border Town' In Sociological Research Online,vol. 5, no. 2, http://www.socresonline.org.uk/5/2/kiely.html

    Lincoln, Y. and Guba, E. (1985) Naturalistic Inquiry. Beverley Hills: Sage.

    Mason, J. (2002) Qualitative Researching. London: Sage.

    Merriam, S.B. (2009) Qualitative Research: A Guide to Design and Implementation. San Francisco: Jossey-

    Bass.

    Merryweather, D. (2010) Using Focus Group Research in Exploring the Relationships Between Youth, Risk

    and Social Position. In Sociological Research Online 15, (1)

    http://www.socresonline.org.uk/15/1/2.html

    Miller, D. and Slater, D. (2000) The Internet: An ethnographic approach. Berg: Oxford.

    Sade-Beck, L. (2004) Internet Ethnography: Online and Offline In International Journal of Qualitative

    Methods 3 (2).http://www.ualberta.ca/~iiqm/backissues/3_2/pdf/sadebeck.pdf

    Silverman, D. (2009) Doing Qualitative Research. London: Sage

    Weldes, J (1999) Constructing National Interests: The United States and the Cuban Missile Crisis. University

    of Minnesota Press: Minneapolis

    Wiles, R., Crow, G, Charles, V. and Heath, S. (2006) Informed Consent and the Research Process: Following

    Rules or Striking Balances? In Sociological Research Online, 12, (2)

    http://www.socresonline.org.uk/12/2/wiles.html

    Willmott, P. and Young, M. (2007) Family and Kinship in East London. Penguin Classic: London

    For further information on theData Protection Act see:

    http://www.ico.gov.uk/for_organisations/data_protection/the_guide.aspx

    For some examples ofEthical Codes see:

    British Psychological Association

    http://www.bps.org.uk/the-society/code-of-conduct/code-of-conduct_home.cfm

    British Sociological Association

    http://www.britsoc.co.uk/equality/Statement+Ethical+Practice.htm

    Market Research Society:http://www.mrs.org.uk/standards/codeconduct.htm

    http://www.socresonline.org.uk/7/2/hockey.htmlhttp://www.socresonline.org.uk/7/2/hockey.htmlhttp://www.socresonline.org.uk/7/2/hockey.htmlhttp://www.socresonline.org.uk/11/2/innes.htmlhttp://www.socresonline.org.uk/11/2/innes.htmlhttp://www.socresonline.org.uk/5/2/kiely.htmlhttp://www.socresonline.org.uk/5/2/kiely.htmlhttp://www.socresonline.org.uk/15/1/2.htmlhttp://www.socresonline.org.uk/15/1/2.htmlhttp://www.ualberta.ca/~iiqm/backissues/3_2/pdf/sadebeck.pdfhttp://www.ualberta.ca/~iiqm/backissues/3_2/pdf/sadebeck.pdfhttp://www.ualberta.ca/~iiqm/backissues/3_2/pdf/sadebeck.pdfhttp://www.socresonline.org.uk/12/2/wiles.htmlhttp://www.socresonline.org.uk/12/2/wiles.htmlhttp://www.ico.gov.uk/for_organisations/data_protection/the_guide.aspxhttp://www.ico.gov.uk/for_organisations/data_protection/the_guide.aspxhttp://www.bps.org.uk/the-society/code-of-conduct/code-of-conduct_home.cfmhttp://www.bps.org.uk/the-society/code-of-conduct/code-of-conduct_home.cfmhttp://www.britsoc.co.uk/equality/Statement+Ethical+Practice.htmhttp://www.britsoc.co.uk/equality/Statement+Ethical+Practice.htmhttp://www.mrs.org.uk/standards/codeconduct.htmhttp://www.mrs.org.uk/standards/codeconduct.htmhttp://www.mrs.org.uk/standards/codeconduct.htmhttp://www.britsoc.co.uk/equality/Statement+Ethical+Practice.htmhttp://www.bps.org.uk/the-society/code-of-conduct/code-of-conduct_home.cfmhttp://www.ico.gov.uk/for_organisations/data_protection/the_guide.aspxhttp://www.socresonline.org.uk/12/2/wiles.htmlhttp://www.ualberta.ca/~iiqm/backissues/3_2/pdf/sadebeck.pdfhttp://www.socresonline.org.uk/15/1/2.htmlhttp://www.socresonline.org.uk/5/2/kiely.htmlhttp://www.socresonline.org.uk/11/2/innes.htmlhttp://www.socresonline.org.uk/7/2/hockey.html
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    A recent example of an ethnographic studycan be found on the British Museum website by following this

    link:

    http://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.a

    spx

    Social Research Association

    http://www.the-sra.org.uk/guidelines.htm#ethic

    About this Resource

    This resource was created by the University of Plymouth, Learning from WOeRK project and released as an

    open educational resource. The project is funded by HEFCE as part of the HEA/JISC OER release

    programme between August 2010-11.

    This resource (excluding logos) is licensed under the terms of the Attribution-Non-Commercial-Share Alike

    2.0 UK: England & Wales license (http://creativecommons.org/licenses/by-nc-sa/2.0/uk/).

    The name of the University of Plymouth and its logos are unregistered trade marks of the University.The University reserves all rights to use these items beyond their inclusion in these CC resources.

    The JISC logo, and the logo of the Higher Education Academy are licensed under the terms of theCreative Commons Attribution -non-commercial-No Derivative Works 2.0 UK England & Wales

    license. All reproductions must comply with the terms of that license.

    Author Kevin Meethan, Alison Anderson

    Institution University of Plymouth

    TitleDeveloping Coaching Skills: Module: overview and supporting

    resources

    Description Summary of module resources, with links

    Date Created 12/4/11

    Educational Level Level 4

    Keywords

    UKOER, LFWOER, UOPCPDRM, Learning from WOeRK, WBL

    Work Base Learning, CPD, Continuous Professional

    Development, Qualitative Research, Research Methods

    If you have any thought s or feedback on this open education resource the authors and project would like

    to hear them.

    Learning from WOeRK. Email:[email protected];website and blog:http://cpdoer.net.

    University of Plymouth, 2011, some rights reserved

    Back page originally developed by the OER phase 1 C-Change project

    The resource, where specified below, contains other 3rd party materials under their own licenses:

    1. This template was based on earlier work by the Educational Development Open Resources(EDOR) projecthttp://edor.org.uk

    http://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.aspxhttp://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.aspxhttp://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.aspxhttp://www.the-sra.org.uk/guidelines.htmhttp://www.the-sra.org.uk/guidelines.htmhttp://creativecommons.org/licenses/by-nc-sa/2.0/uk/http://creativecommons.org/licenses/by-nc-sa/2.0/uk/http://creativecommons.org/licenses/by-nc-sa/2.0/uk/mailto:[email protected]:[email protected]:[email protected]://cpdoer.net/http://cpdoer.net/http://cpdoer.net/http://edor.org.uk/http://edor.org.uk/http://edor.org.uk/http://edor.org.uk/http://cpdoer.net/mailto:[email protected]://creativecommons.org/licenses/by-nc-sa/2.0/uk/http://www.the-sra.org.uk/guidelines.htmhttp://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.aspxhttp://www.britishmuseum.org/research/research_projects/inca_ushnus/studying_ushnus/ethnography.aspx