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Barnes and Noble Renovation
By: Victoria Kulesza, Lauren Turkowski, Kara Laurent, Lauren Howard, Bethany
Miller, Catherine Fleming
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FIT Barnes & Noble Education: Mission
“Our mission is to create campus stores that are focal points for college life and learning, enhancing the educational mission of the institution, enlivening campus culture and
delivering a strong and consistent revenue stream to our partner schools.”
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Interior Design: by Rachel Lindsay and Regan Adair
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Interior Design: by Rachel Lindsay and Regan Adair
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Packaging Design by Kelsey Coughlin
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Packaging Design by Kelsey Coughlin
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Packaging Design by Kelsey Coughlin
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Areas for Improvement❖ Increase spirit wear merchandise❖ Increase social aspect (ie. adding coffee, tea,
extra seating, lounge area, wifi, etc.)❖ Social Media - use to communicate new
merchandise to your customers❖ Miscellaneous goods (umbrella, deodorant, dry
shampoo, phone charger, headphones, etc.)
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Barnes & Noble FIT bookstore: Percentages of Sales❖ Textbooks: 50%❖ Spirit Wear Clothing and Accessories, and Gifting: 18%❖ Cap and Gowns: 14%❖ School Supplies:10%❖ Convenience: 3%❖ Fashion and Reading Books: 3%❖ Art Supplies: 2%
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Textbooks: 50%
Barnes and Noble Education should promote the “Nook” portion of their business. This could be a tremendous opportunity to help promote paperless learning.
Create a stronger program that re-enforces bringing back used textbooks, whether to get money back or get money towards the bookstore.
Only buy new and updated textbooks whenever possible.
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Textbooks: 50% ● Yuzu is the new digital content reading and study platform from Barnes & Noble College
● Purchase textbooks from the Yuzu Platform
● Replaced NookStudy this year
● Available for iPad or web browsers, so it may be a cheaper alternative to forcing everyone to have a Nook
● Easily accessible for students and teachers
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Spirit Wear: 11%
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Spirit Wear: 11%Work with the Sustainability club to find more affordable
vendors to do business with each semester to create community involvement. (Like this class!)
Work with the senior design major students to pay them, instead of a vendor, to create one of a kind pieces for the bookstore. Locally made product! What better way to support a fellow student?
When spirit wear is green or ethically made, promote more of it! Tell the story of how it was made on a simple advertisement located above the garment rack selling the clothing. This encourages people to spend more on these products and not the mass produced ones.
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Accessories and Gifting: 7%1.ECOBAGS Canvas Tote Bag:
Recycled Mid-Weight Cotton Reusable Shopping Bag
a. Wholesale: $6.99
b. Retail: $20.98
2.Sport Smart Bamboo Charcoal Baseball Hat
a. Wholesale: $6.95
b. Retail: $21.98
3.Better Life Cleaning Products Shark Kit
a. Retail: $29.00
4.Mystic Headphones Ear Buds
a. Retail: $19.99
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Cap and Gown: 14%1.Oak Hall
Greenweaver PET Plastic Cap & Gown
a. Made of 100% Recycled Plastic Bottles
b. Retail: $39.99
2.Josten’s Elements Collection
a. Retail: $50.00
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School Supplies: 10%1. Made By Humans - Eco Staple Free
Stapler Cubea. Retail: $10.99
b. binds up to 4 sheets together by cutting a tiny strip of paper and use to stitch the pages together
2. Green Apple Paper Clips
a. Retail: $1.09
b. made from 100% recycled steel wire
3. Paper Mate Biodegradable Pens
a. Retail: $4.99
b. made with corn starch, and able to break down and return to the environment, leaving no unnecessary waste products behind
c. packaging is 100% recyclable
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Convenience: 3%1. Grounds for Change coffee and
teaa. “support social equity and environmental
sustainability through fair trade, organic, shade grown coffee"
2. IDAPT i1 Eco-Friendly Universal Charger
a. Retail: $24.99
3. Pure Nuff Stuff skin care: lotion, deodorant, shampoo, etc.
a. Retail: $5 - $20
b. “we’ve got nothing to hide, we’re busily confirming the origin of every single ingredient we use!”
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Fashion and Reading Books: 3%1.The Sustainable Fashion
Handbook by Sandy Black
a. $28.00
2.ReFashioned: Cutting-Edge Clothing from Upcycled Materials by Sass Brown
a. $26.00
3.Overdressed: The Shockingly High Cost of Cheap Fashion by Elizabeth L. Cline
a. $12.00
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Art Supplies: 2%1.Strathmore Drawing
Pads: $4 to $20 depending on size
a. Charcoal Hemp Paper
b. Windpower Sketch, Drawing, and Bristol Paper
2.Caran d'Ache Luminance Lightfast Pencil Set: $72
3.Paolo Cardelli Sorrento Venti Portfolios: $22 to $40 depending on size
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12 Month Plan
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Classification Breakdown
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Mood Board
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Line List
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FIT Long Sleeve Crop ShirtMaterials used: 100% organic cotton
Wholesale cost: $12.00
Retail price: $32.00
Colorways: Gray/White, Navy/White
Factory: Alta Gracia
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FIT Performance TankMaterials used: 100% recycled PET polyester
Wholesale cost: $8.00
Retail price: $24.00
Colorways:Navy/White, Orange/White
Vendor/Factory: Counter Sourcing
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FIT Long Sleeved ShirtMaterials used: 60% organic cotton, 40% polyester
Wholesale cost:$ 13.00
Retail price: $36.00
Colorways: Black, Sea Breeze,White
Factory: Fashion Garments Ltd.
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FIT T-ShirtMaterials used: 100% organic cotton
Wholesale cost: $10.00
Retail price: $32.00
Colorways: Navy, Plum, White
Factory: Fashion Garments Ltd.
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Fashion Garments Ltd.●Exporter located Vietnam
●Dedicated fabric team that works closely with customers and merchandisers to source the best quality fabric in the shortest time.
●Fashion Garments Ltd. feel strongly inclined to make a positive impact on the communities in which they operate both socially and environmentally.
●Systems and practices set in place to minimize energy consumption, water consumption, and waste consumption.
●First apparel manufacturer in Vietnam to be awarded LEED (Leadership in Energy and Environmental Design) Gold and Platinum status by the US Green Buildings Council.
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FIT Cropped T-ShirtMaterials used: 80% organic cotton, 20% recycled polyester
Wholesale cost: $7.50
Retail price: $28.00
Colorways: White, Orange
Factory: Chenfeng
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FIT SweatpantMaterials used: 100% organic cotton
Wholesale cost: $9.80
Retail price: $34.00
Colorways: Black,Heathered Grey,Purple
Factory: Chenfeng
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Chenfeng (Jintan) Apparel Co. Ltd.China
A Patagonia supplier since 2013
“Chenfeng (Jintan) Apparel Co., Ltd. is a participating supplier of the Fair Labor Association® which means they are taking ownership of their own social compliance program and assuming a leadership position by directly committing to implement in their facilities the same high labor standards as Patagonia.” (Patagonia.com, Retrieved December 14, 2015)
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FIT SweatshirtMaterials used: 100% organic cotton
Wholesale cost: $ 22.50
Retail price: $ 52.00
Markup: 57%
Colorways:Plum, Black, sea breeze, heathered grey, white
Factory: Arvind
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FIT Zip Front HoodieMaterials used: 80% organic cotton 20% polyester
Wholesale cost: $20.50
Retail price: $48.00
Markup: 57%
Colorways: Black, sea breeze, orange, grey white
Factory: Arvind
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FIT WindbreakerMaterials used:100% recycled polyester
Wholesale cost: $20.80
Retail price: $56.00
Markup: 63%
Colorways: seafoam, black, stone, sea breeze, white, petunia
Factory:Arvind
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IndiaSustainable - cotton farming → organic methods
Improving chemical management
Sourcing sustainable cotton
BCI (Better Cotton Initiative)
Energy conservation
Innovation - zero discharge plant
Higg Index - improve scores & long term sustainability (chemical mgmt)
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ReferencesAbout Pure Nuff Stuff natural skin care. (n.d.). Retrieved December 15, 2015, from http://www.purenuffstuff.co.uk/About-Us
Activewear Forecast A/W 16/17: Shell. (2015, February 5). Retrieved November 22, 2015, from FashionSnoops.
Alta Gracia | About. (2015). Retrieved December 14, 2015, from http://altagraciaapparel.com/about.html
ARVIND Ltd | Sustainable Apparel Coalition. (n.d.). Retrieved December 15, 2015, from http://apparelcoalition.org/member_spotlight/arvind-ltd/
Arvind Lifestyle. (n.d.). Retrieved December 15, 2015, from http://arvindbrands.com/
Bamboo Charcoal Baseball Hat. (2015). Retrieved November 30, 2015, from https://www.sport-smart.com/Baseball-Hats/Sportsmart-Caps-Bamboo-Charcoal-Baseball-Hat.asp
Black, S. (2013). The sustainable fashion handbook. New York: Thames & Hudson.
Brown, S. (2013). Refashioned: Cutting-edge clothing from upcycled materials. London: Laurence King.
Caran d'Ache Luminance Lightfast Pencil Set of 20. (2015). Retrieved November 30, 2015, from http://www.rexart.com/product15131.html.
Cline, E. (2013). Overdressed: The shockingly high cost of cheap fashion (Paperback ed.). New York: Portfolio/Penguin.
ECOBAGS® Canvas Tote Bag: Recycled Mid-Weight Cotton Reusable Shopping Bag. (2015). Retrieved November 30, 2015, from http://www.ecobags.com/Recycled-Cotton-Mid-Weight-Canvas-Shopping-Tote-Bag?sc=2&category=4848#.VlzBndKrTcs.
Eco-Friendly Products. (2015). Retrieved November 30, 2015, from http://www.paolocardelli.com/?gclid=CJSxs9OKuckCFYn1HwodDfMElA
Fair Trade Apparel - Countersourcing. (2013). Retrieved December 14, 2015, from http://www.countersourcing.com/fair-trade-apparel/
Forecast A/W 16/17: Arise. (2015). Retrieved November 22, 2015, from WGSN.
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ReferencesGreen Apple Recycled #1 Paper Clips. (n.d.). Retrieved December 1, 2015, from http://www.theultimategreenstore.com/p-2931-recycled-1-paper-clips-box-of-100.aspx
Green Is in our Nature. (n.d.). Retrieved November 30, 2015, from http://www.strathmoreartist.com/green-landing.htmla
GreenWeaver® College Caps & Gowns. (2012). Retrieved December 14, 2015, from https://oakhalli.com/GreenWeaver-College-Caps-And-Gowns.html
Grounds for Change Fair Trade Coffee. (n.d.). Retrieved December 1, 2015, from http://www.groundsforchange.com/learn/index.php?PHPSESSID=og86ksc0qmc5lbh2dd36kj8ic4
IDAPT i1 Eco-Friendly Universal Charger. (2011, May 25). Retrieved December 15, 2015, from http://www.slashgear.com/idapt-i1-eco-friendly-universal-charger-25154247/
Knitwear A/W 16/17. (2015). Flats Library. Retrieved November 22, 2015, from WGSN.
Made By Humans Staple Free Stapler, Cube. (n.d.). Retrieved December 1, 2015, from http://www.reuseit.com/reusable-office-supplies/made-by-humans-made-by-humans-staple-free-stapler-cube.htm?origin=product-search&utm_source=googlebase&utm_medium=comparsionshopping&aff=5151&gclid=CKCey5LD3MkCFYMXHwodo1MGpw
Mystic; In-Ear Headphones. (2015). Retrieved November 30, 2015, from http://www.thehouseofmarley.com/headphones/in-ear-headphones/mystic-in-ear-headphones.html
Overdressed: The shockingly high cost of cheap fashion (Paperback ed.). New York: Portfolio/Penguin.
Shark Kit. (2015). Retrieved November 30, 2015, from http://www.cleanhappens.com/products/shark-kit
The Elements Collection®. (2015). Retrieved December 14, 2015, from http://www.jostens.com/capgown/cap_gown_cp_elements.html
Patagonia Men's Go To Shirt. (n.d.). Retrieved December 14, 2015, from http://www.patagonia.com/us/product/mens-go-to-shirt?p=52691-1
Paper Mate Biodegradable Pens. (n.d.). Retrieved December 1, 2015, from http://www.papermategreen.com/us/products.html