Figure 1

Field Studies Team Evaluations

% Project Proposal

Clarity of issue definition

Identification of data sources

Completeness and feasibility of action plan, including• travel and interview schedule• team meeting schedule• progress checkpoints

Completeness and feasibility of project budgetQuality of proposal in communicating with the client

% Client Relationships

Quality of interactions with client personnelAbility to listen and to ask useful questionsEffective use of client timeLevel of preparedness at meetings with client personnel Ability to meet deadlines Prompt notification and discussion of possible changes in project scopeWillingness and ability to understand the client company

Source: Harvard Business School Publishing Division, 1990

10

10

Field Studies Team Evaluations(continued)

% Team Member and Supervisor Relationships

Ability of team members to work together effectively

Effectiveness in setting and holding to meeting schedules

Effectiveness in organizing the project and structuring team members’ assignments

Commitment to project

Good use of supervisor’s time, including • setting meaningful meeting agenda• being prepared• keeping supervisor informed

% Data Gathering and Analysis

Competence in selecting, designing, and using research instruments, e.g., questionnaires, focus group interviews, one-on-one interviews

Interviewing effectiveness as demonstrated by the amount and quality of data gathered

Resourcefulness in identifying and obtaining relevant internal client dataResourcefulness in finding and using outside data sources and relevant

past researchCreativity in developing hypotheses for testing as the work proceeds Ability to recognize and deal with contradictory evidenceAbility to draw useful conclusions from factual data and to formulate sound

recommendations supported by sound analysis

Source: Harvard Business School Publishing Division, 1990

10

15

Field Studies Team Evaluations(Continued)

% The Written Report

Completeness and quality of relevant factual information

Soundness of analysis

Creativity, decisiveness, and usefulness of the recommendations

Creativity and realism in the plan of implementation

Clarity and written quality of the final report

% The Oral Presentation

Quality of the final oral presentation, including• focus on essential points of fact and recommendations• clarity and persuasiveness of delivery• quality of graphic materials• effectiveness in conducting an open discussion• considerate and informative treatment of questions

Soundness and creativity of the recommendations

Source: Harvard Business School Publishing Division, 1990

30

25

Figure 2

Field Studies Team Member Evaluations

Below, please write the name of each student in your team, EXCLUDING YOURSELF, and provide your assessment of each colleague’s contributions to the effectiveness of the project. Make sure all your percentage figures add to 100%. This information will be kept strictly confidential but will be used by Professor La Londe in the grading process. Thanks for your help.

Name of Student % of Contribution

100%

Source: Harvard Business School Publishing Division, 1990

Please return this form to Professor La Londe

PROJECT:

Figure 3

Field Studies Project Evaluation Form

1. Project Proposal

2. Client Relationships

3. Team Member and Supervisor Relationships

4. Data gathering and analysis

5. The written report

6. The oral report

PROJECT:

Source: Harvard Business School Publishing Division, 1990

I II III IV

Figure 4

Criteria for Evaluating Field Study Performance

Resourcefulness in finding/ citing relevant past research

Subtlety and rigor in defining concepts and relationships

Quality of the design of the research instrument (questionnaire, interview script, etc.)

Creativity/ insight in analyzing results

Subtlety and rigor in using and interpreting empirical evidence

Attention to detail (completeness, accuracy, spelling, grammar)

Power and persuasiveness of the “bottom line” from the study

Name:

Date:

PRODUCT: Research Instrument and Final Report

Adapted from: Harvard Business School Publishing Division, 1990

Criteria for Evaluating Field Study Performance(Continued)

Completeness/ quality of planning

Ability to work without intensive supervision

Skillful and cost-effective use of my time

Willingness to keep me informed of progress, potential problems on an ongoing weekly basis

Ability to meet deadlines

Willingness to work as a cooperative team member (varied by individual)

Demonstrated leadership among peers

Handling of relationships with outside people and organization

Creativity and initiative in marshalling resources

Willingness to make personal sacrifices for the good of the project; e.g., giving 110%, honoring project commitments

PROCESS

Adapted from: Harvard Business School Publishing Division, 1990