Festival Bag Initial Design Drawing

I have chosen to feature the Coachella logo on both sides of the bag, so it is instantly recognisable

from all angles.

I have decided to put the infamous Coachella wheel on the background on bag, because it is an image that is heavily used on the Coachella website, and people who are familiar with the festival will instantly recognize the relevance.

I am going to put a list of all the acts performing at the festival on the bottom of the bag purely as a practical feature, so festival goers know who is performing.

On the front and back of the bag I am going to put the most famous acts that will be at the festival: Bastille, Pharell, Lana Del-Rey e.t.c. The headline acts will be the largest and most prominent, because they are the most recognisable faces.

I am going to use Photoshop to crop and arrange the pictures of the artists on top of the Coachella horizon. I will use the gradient tool on Photoshop to achieve a sunset sky affect, which is a common image used on the Coachella website. Finally, I

shall use the crop tool to crop out the individual letters of the Coachella logo to put onto the sides of my bag.