FENESTRAE MOBILE AND MESSAGING SOLUTIONS

FOR MICROSOFT HOSTED EXCHANGE

Marcel van der Heijden

Product Manager

Fenestrae B.V.

marcelvdh@fenestrae.com

Tel: +31 70 30 15 100

               

         

FENESTRAE INTRODUCTION

• Microsoft Gold Certified Partner

• Founded 1990

• 8.500+ Customer installations in 60 countries

• 20% of the “Global 1000”

• 200+ resellers

• Offices in Netherlands, USA, UK, Germany and Spain

Fenestrae develops software that enables organizations to communicate with every customer, employee and partner across the boundaries of time, media, location and applications.

FENESTRAE CUSTOMERS

DEALING WITH TODAY’S CHALLENGES

What is needed to successfully compete?

Differentiate

Combat price erosion

Increase average revenue per user

Create sticky service reducing churn

Mobile services, services, services…

GET THE MOST OUT OF OPPORTUNITIES!

Mobility is competitive imperative

• 70% of US workforce potential market for mobile email services (Yankee)

• The worldwide Mobile Workforce will increase from 17% of corporate professionals in 2004 to 89% in 2008 (Radicati)

• U.S. enterprise spending on wireless projects to increase by 33% in 2005 compared to 2004 (www.mobilepipeline.com)

• 90% of all surveyed do, or will, support mobile email– Calendaring second most important application

SMB underserved by (mobile) service providers

• 20 million Small Medium Businesses (<250 employees) insufficiently addressed by service providers (Forrester)

• SME users not technology savvy, but most mobile

• But Mobile/SMS adoption in SME market still low

• Want one-stop-shop

HOW CAN FENESTRAE HELP

Fenestrae extends the Hosted Exchange platform with new service opportunities:

Unified Communication Solution

• Integrated fax and SMS messaging

• Fenestrae Communication Server

Mobile Solutions for the (Hosted) Exchange platform

• Mobile SMS notification solution

• Mobile Synchronization Solution – (Hosted) Exchange Email, Contacts, Calendar, Tasks, Notes

FENESTRAE ARCHITECTURE

ApplicationConnectors

Kernel

Routing &Queuing

Routing &Queuing

Logging &MonitoringLogging &Monitoring

TransportServices

SMSSMS

FaxFax

SyncMLSyncML

MMSMMS

Web

Serv

ices

Web

Serv

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ConversionConversion

FAX FEATURES AND VALUE PROPOSITION

Personal fax messaging integrated in HE Inbox– Send fax like sending an email

– Receive fax on personal fax numbers in Inbox

– For corporate Outlook, OWA and POP clients: No client software required

Why end user need fax– Fax only viable means for SMB and consumers to send legally binding

document electronically

– End-user ROI in weeks replacing paper-based fax, lines, etc

Why service providers need fax– Sticky service to differentiate and reduce churn

– Proven, scalable and best integrated solution, low deployment impact and risk

– Revenue potential: €5 - €10 per month

SMS FEATURES AND VALUE PROPOSITION

Versatile multi-purpose SMS platform– Send SMS from Outlook (custom solution to receive SMS in Inbox)

– Create SMS notifications of new email (using HE rules)

– Send HE2003 AUTD notifications as SMS to Windows Mobile devices

End user benefits– SMB and SOHO: Most mobile segment, always on the road

– Easy to use, always up to date and in touch

– Use existing device - Email pushed to any phone

Service Providers benefits– Deliver on mobile service demand from your user

– Take advantage of 1.4B users of mobile phones sending >1B per day

– Drive per user revenues

Need your expertise today. Please call ASAP. Thanks, John

Need your expertise today. Please call ASAP. Thanks, John

From: John DoeSubject: Send your opinion ASAPHello Jane, can you help me with the proposal we are preparing

From: John DoeSubject: Send your opinion ASAPHello Jane, can you help me with the proposal we are preparing

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FENESTRAE MOBILE DATA SERVER – SYNC EDITION ARCHITECTURE

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Fenestrae WAP Server

c# managed code solution

FENESTRAE MOBILE DATA SERVER – SYNC EDITION DEPLOYMENT SCENARIO

Requirements– Windows Server 2003

– MSDE or Microsoft SQL Server SP3 (recommended)

– Exchange Server 2003

– Exchange 2000 SP3

– Outlook

– IIS

– ASP.NET

(Hosted) Exchange(Hosted) Exchange

IIS 6.0IIS 6.0Fenestrae Fenestrae WAP ServerWAP Server

Fenestrae MDSFenestrae MDSSync EditionSync Edition

WSPWSP HTTPHTTP

IISIIS

Remote SyncRemote Sync

HOSTED EXCHANGE SYNCHRONIZATION FEATURES AND VALUE PROPOSITION

Zero-touch synchronization solution for the widest range of devices out there

– For In/Outbox (Attachments), Calendar, Contacts, Tasks, …– Works with any SyncML-enabled device (90% of the mid/high end market

today)

Service provider benefits– Drive mobile data usage across the board, in your entire user base– 85% of all mobile phones sold in 2 years will be SyncML enabled (IDC)– No additional client software required – works with phones out-of-the-box– Zero-touch client deployments - Minimize support requirements– Revenue potential: €5 – €10 per month

End user benefits– All your personal/business data on your personal device– Increase personal productivity and communicate more effectively– No need to install, configure, manage upgrade applications on your phone– Work with your existing phone

SYNCML DEVICE SUPPORT

Sony-Ericsson

• T68i, K700i, P800, P900, P910, T610i, Z1010 (UMTS)

Nokia

• 3650, 3660, 5140, 6230, 6600, 6820, 7610, 7650, 9210,

Siemens

• SX 1, M65

Downloadable SyncML clients for Windows Mobile and Palm

New devices added continuously

SYNCHRONIZATION OF EXCHANGE DATA

Synchronizes Exchange data (depending on client capabilities)

Email

• Inbox: from server to client only – Incl. subfolders

• Outbox: from client to server only

• No synchronization of Drafts, Deleted Items and Sent Items

• Cost saving features– Headers only

– Include attachments

– Max size (# of characters) – email body only

Synchronization of sub folders is supported, but mapped to flat folder structure on client

Calendar

• Past N days

• N days in future

Contacts (GAL: Feature pack)

Tasks

• Past N days

• N days in future

• Only incomplete (yes/no)

Notes

ADDRESSING MULTIPLE MARKETS/CUSTOMER TYPES

Mobile OperatorMobile OperatorHosting ProviderHosting Provider

Small and Medium Small and Medium BusinessBusiness

EnterpriseEnterprise

Fenestrae MDSFenestrae MDSSync EditionSync Edition

Professional/SOHOProfessional/SOHO

Fenestrae MDSFenestrae MDSSync EditionSync Edition

GPRSGPRS

TECHNICAL BENEFITS

Best integration in Hosted Exchange– Fenestrae experience and trust: 10+ years and 8500 customers

– Tested and approved by Microsoft

Integration into AD, MOM, Microsoft Provisioning System– And Ensim Unify

Reference Architecture– Very scalable, highly redundant deployments

– Easy to scale down if less stringent SLA requirements

Zero-touch deployment of services to end user– No client software required!

Single multi-service platform– Roadmap: Live Communication Server, MS CRM, …

BUSINESS BENEFITS

Increase value of existing customers

• And keep them

Differentiate to gain new customers

Low CAPEX up front investment

• Fenestrae SPLA license – pay as you grow

Reduce operational costs

• Lowest TCO in the industry

Rapid deployments and time to market

Low risk

CALL TO ACTION

Find out more on

www.fenestrae.com/microsoft/hostedexchange/

Contact Fenestrae to discuss your needs and requirements

• Fenestrae Solution Demo account

• Architectural design session

• Proof of concept

• Deployment

THANK YOU QUESTIONS?

Marcel van der Heijden

Product Manager

Fenestrae B.V.

marcelvdh@fenestrae.com

Tel: +31 70 30 15 100