Fast Tracking Innovation according to Bromford Lab

The innovation problems we all

need to fix

Globally we are all working on the same

problems

Technology has speeded up but productivity has slowed

Lots of money for reports but little for practical action

No coordination to scale existing innovations

Organisations have little time to experiment due to cuts

What Bromford Lab set out to fix

Replacing

Poor problem definitionFear of failureInertia Zombie Projects

with

Evidence based fast failexperimentation

Leaders are uniquely placed to bring ideas alive..

..or kill them stone dead

tEsTPilOt

outCOMes

“Right, that’s sort of OK”

“Needs more work”

Usually Crap

iDEA

Kill It,sHelVE It,Release It.

‘Cursory Design’

Actual Design

Evidencing

Completing

No one cares about your process

????

Do it in anti unproperly(process is the enemy of creativity)

Embrace our throwaway culture

Thinking Bigger

Maybe reports aren’t the best way to engage people

Our future pipeline..

Strategic service redesign

Structured test and learn experiments and pilots

Quick hitter concepts

Getting to yes by talking too much building it

Return on investment

Versus

Cost of not innovating

Thanks - any questions?@BromfordLab

Lab@bromford.co.uk