F RANCHISING R EGIONAL E NTERPRISES BY W OMEN (FREE W OMEN ) P ROJECT Philippine s Category:...
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FRANCHISING REGIONAL ENTERPRISES BY WOMEN (FREE WOMEN) PROJECT Philippine s Category : Lobbying and Advocacy Provision of Services Governance Membership strategy
Transcript of F RANCHISING R EGIONAL E NTERPRISES BY W OMEN (FREE W OMEN ) P ROJECT Philippine s Category:...
FRANCHISING REGIONAL ENTERPRISES BY WOMEN (FREE WOMEN) PROJECT
Philippines
Category:
Lobbying and Advocacy
Provision of Services
Governance
Membership strategy
BACKGROUNDER
70% of registered SMEs are owned by women (National Statistics Office, NSO)
69% of start-ups owned by women (Global Entrepreneurship Monitor, GEM)
51% of businesses 1 to 3 years old are owned by women (GEM)
But 66% of established businesses (more than 3 years) are owned by men
BACKGROUNDER
49.7% of overseas Filipino workers (OFWs) are females
53.8% of female OFWs are between 25-34 years old
Only 10% of female OFWs are above 45 year old
51% of female OFWs are unskilledEntrepreneurship promotion will open domestic livelihood opportunities
FREE WOMEN PROJECT
To encourage women entrepreneurs in the provincial areas to grow their business via franchising
To give women-owned enterprises are better chance at success
To support efforts to increase economic activity in regional areas
To support efforts to develop micro, small and medium enterprises (MSMEs)
Organized by the Philippine Franchise Association
FREE WOMEN PROJECT
2 phases 1st phase: Conduct franchise your business
seminar in 4 regional areas 2nd phase: participation in Franchise Asia
Philippines 2015 1st phase is funded by the Public Affairs Office
of the US Embassy in Manila
FREE WOMEN PROJECT
BeneficiariesWomen entrepreneurs Women-beneficiaries of entrepreneurship
programs by government agencies and NGOsGraduating students with award-winning business
ideasGraduate students 35 years and below taking
graduate studies in business and entrepreneurship
FREE WOMEN PROJECT
First phase: Conduct ‘How to Franchise Your Business’ seminar in
South Luzon, Visayas, North Mindanao and South Mindanao;
Seminars already held in Visayas, South Luzon & South Mindanao);
PFA working with local chambers of commerce, the Department of Trade and Industry (DTI) and other groups to gather participants
FREE WOMEN PROJECT
Seminar topics: Overview of Philippine Franchising The Franchise Advantage The Franchise Development Process Sharing of Success Stories Financial Management Financing Solutions for MSMEs Technology Solutions for MSMEs Intellectual Property Registration
FREE WOMEN PROJECT
Second phase: Mentor a select few beneficiaries and prepare them to
participate in the Incubation Pavilion of Franchise Asia Philippines 2015
FREE WOMEN PROJECT
Summary of Key results: Local chambers of commerce in South Luzon consider the
project as a capacity-building activity for their constituents;
Proponent is committed in showcasing select project beneficiaries in its franchise show in 2015;
Proponent surveyed the participants on their other needs which can be addressed in future projects;
Proponent is willing to include participants in their mentoring program for MSMEs
OTHER PROJECTS
How to Invest in the Right Franchise seminar A seminar to educate the public on wise
franchise investment A seminar to encourage Filipinos to become
entrepreneurs via franchising Conducted on a regular basis at the PFA
Franchise Training Center Majority of the attendees are women
