Technology, Design, Management, Ideas

Bachelor of Web Media

Welcome to the BWM

• During this Explore presentation you will learn more about the Bachelor of Web Media (BWM) degree.

• The BWM degree is the only

of its kind in the Gulf!

• You will learn about what Web Media is all about and what it is like to work in the Web Media industry.

• You will also learn about some

of the jobs on offer for Web Media graduates.

IMPORTANT During this presentation, you will see QUIZ QUESTIONS. Make sure to write down the answers as you go through the presentation. You will need the answers to complete the Moodle quiz at the end of the session.

What is the Web?

• It is all about communication and connecting people, online, through the Internet.

• It’s about what people see: graphics, animation,

video, sound, text.

• It’s a virtual space: Web content must be easy to navigate and easy to use

• It is also a business tool (used for eCommerce, eMarketing –buying and selling or advertising

things online)

• The Web is a giant computer made from 300 million connected computers: programming

A brief history of the Internet

Click on the link below and watch the YouTube video about the history of the Internet.

As you are watching this, write down some notes and

answer the QUIZ QUESTIONS which follow: http://www.youtube.com/watch?v=nVTUi6wWN3M

Quiz Questions

1. According to the video, how many people use the Internet today?

a. 1 million b. 100 million c. 1 billion

2. When did the Internet

first begin? a. (a) 1950s b. (b) 1960s c. (c) 1970s

3. When was email first introduced?

a. 1958 b. 1972 c. 1995 4. In the video, the term

ARPANET is used? Search online for what it means:

a. Advanced Research Projects Agency Network

b. Applied Research Programming Associated Network

What is the Internet used for today?

Top 5 uses of the Internet

1. Email

2. Searching for Information

3. Doing business online (e-commerce and e-marketing)

4. Social Networking

5. Shopping

Source: http://www.sooperarticles.com/internet-articles/10-most-common-uses-internet-19405.html

Read Carefully!!

QUIZ QUESTIONS

FOLLOW

Quiz Questions

5. What is the No. 1 thing people use the Internet for today? a. Video conferencing b. Email c. Shopping

6. Search online for the meaning of e-commerce. Is it? a. Buying and selling things on the Internet/doing business online b. Communicating with friends online c. Promoting the environment on the Internet

The Internet has made life easier

Web 2.0

When the Web began, people could only search for information online. They could not make any comments or give their opinions. This was known as Web 1.0 Today, we have Web 2.0 – people can post their own material online. They make comments on social media, they can make videos, share information and put their own material on the Internet.

Read Carefully!!

QUIZ QUESTIONS

FOLLOW

Quiz Questions

7. What is Web 2.0? a. The Internet we have today. Users can share

information, post comments, upload photos and videos, use social media etc.

b. Users can only search for information. They cannot post information, share opinions or post comments online.

c. The Internet when it was first founded (set up).

d. A type of cartoon

The rise of Social Media

http://www.youtube.com/watch?v=wfF6N0abh5I

Click on the link below and watch the YouTube video about the growth of Social Media.

As you are watching this, write down some

notes and answer the QUIZ QUESTIONS which follow:

Quiz Questions

10. How many internet users are there in the US?

a. 106.2 million b. 206.2 million c. 306.2 million 11. How many of the fortune

100 companies used LinkedIn?

a. 39 b. 49 c. 69

8. Who tops Google for weekly traffic in US?

a. Twitter b. Yahoo c. Facebook

9. What percentage of

companies use social media for recruitment?

a. 20% b. 60% c. 80%

Business on the Internet The Internet has made it easier for businesses to advertise their products or services. There has been a huge increase in online advertising and e-commerce sites, where people can buy and sell items: Examples are:

•Dubizzle •eBay (worth 65 billion dollars in 2013) •Amazon (worth 119 billion dollars in 2013) Source : Forbes.com

The Internet even has its own online currency called ‘bitcoins’ which can be used to pay for things on the Web.

Read Carefully!!

QUIZ QUESTIONS

FOLLOW

Quiz Questions

11. How much is Amazon worth in 2013?

a. 19 billion dollars b. 119 million dollars c. 119 billion dollars

12. How much is eBay worth

in 2013? a. 65 billion dollars b. 75 billion dollars c. 92 billion dollars

13. Search online for when Amazon was founded (when the company began). Was it?

a. 1970s b. 1980s c. 1990s 14. What is a ‘bitcoin’? a. A type of currency/money used

on the Internet b. A famous person

Amazon video

Click on the link below and watch the YouTube video about the history of Amazon.

As you are watching this, write down some

notes and answer the QUIZ QUESTIONS which follow:

http://www.youtube.com/watch?v=H1_vXTnIR3s

Quiz Questions 15. What is the name of the founder of Amazon who is

featured in this video? a. Jeff Barnes b. Jeff Bezos c. Jeremy Brown

16. According to the video, how many countries placed orders

with Amazon in its first 30 days of doing business? a. 30 countries b. 10 countries c. 45 countries

The Internet and mobile phones

In the past, web designers only developed websites for desktop PCs but today the world has changed.

More and more people access the Internet on their smartphones or tablets. This means websites and other online material must be ‘mobile compatible’ – i.e. they must be suitable for viewing on a mobile device.

Read Carefully!!

QUIZ QUESTIONS

FOLLOW

17. What does ‘mobile compatible’ mean?

a. Designing a website with a lot of animation

b. Designing a website which is suitable for viewing on a mobile phone or tablet (any mobile device)

c. Moving from one place to another

Quiz Questions

Growth of Smartphones

Click on the link below and watch the

YouTube video about the rise in smartphones.

As you are watching this, write down some

notes and answer the QUIZ QUESTIONS which follow:

https://www.youtube.com/watch?v=FCX

MFMqP8xI

18. According to the video, when was the first handheld phone launched?

a. 1973 b. 2003 c. 1999

19. How many mobile phones

were sold in 2009? a. 1 million b. 1.2 billion c. 100 million

20. When did Apple launch the first iPhone?

a. January 9, 2007 b. January 1, 2001 c. February 25, 2010 21. Who launched Android in

2008? a. Amazon b. Google c. Sony

Quiz Questions

The many aspects of the Web

– Usability testing (making sure your website or online material is easy for people to use, view, read)

– Advertising and sales/e-commerce

– Technical writing – Online journalism – Photography

– Web design – Animation – Copywriting

(writing text for websites)

– Video and audio – Coding – Managing

content – Social

Media/digital marketing

What is the BWM degree? What will I study ?

The BWM degree is a four year full-time degree course in Web Media.

You will complete a set of compulsory courses which will give you the knowledge and skills required for working in the Web industry.

You will learn about design, technology and business, content and idea generation.

You will also study English as part of your BWM degree.

Some of our current BWM students

What will I study in my first year

Semester 1 Website Authoring 1 Interactive Animation Web Design English

Semester 2 Game Design Website Authoring 2 Elective course English

Jobs/employment for Web Media graduates

Government/e-government Larger corporations or smaller businesses Advertising/marketing agencies Digital agencies Educational institutions Independent Contractor Entrepreneurs

Salary Expectations in a Digital Agency

Interactive designer just graduated: 600-800 BD

PHP Programmer: 600-700 BD

Junior Art Director (3-4 years experience):

800-1000 BD

Creative Director (6+ years experience): 4000-5000 BD

The End

Thank you very much for taking the time to go through this presentation.

If you are interested in studying Web Media, you will learn more about the degree in Phase 2 of Explore. We look forward to meeting you at this face-to-face session! The BWM Teaching Team

PLEASE COMPLETE

THE MOODLE QUIZ AND

SUBMIT YOUR ANSWERS!

REMINDER