Evg Content Marketing Case Studies Nov11

WHO WE ARE

www.enveritasgroup.com

EnVeritas Group is a global Content Marketing Firm dedicated to helping companies empower customers and grow their business by developing engaging, relevant and original communications through proven proprietary processes

designed to create, manage,

distribute and market content.

OUR BRAND

10+ Years Experience in Content Marketing

Nearly 1,000,000 URLs with Content Either Managed and/or Created by the EnVeritas Group

800+ Writers and Editors in EnVeritas Group Network

50+ Full-Time Employees based in the US, UK, France and Mexico

Proprietary Content Lifecycle Management™ (CLM) Technology

Proven Processes to ENGAGE, EDUCATE & EMPOWER Your Customers


WHERE WE OPERATE

EnVeritas Group has C3 CENTERS (Custom Content Creation)

Centers strategically located to serve our partners

GREENVILLE C3

LONDON C3

MEXICO CITY C3


WHO WE PARTNER WITH


WHY CONTENT MARKETING


Old Marketing Mental Model

For decades, marketing has been about three critical moments and pre-shopping was only for big ticket items like cars, homes or expensive electronics.



New Marketing Mental Model

Now, consumers research EVERYTHING - it’s that grab your laptop or mobile phone and start searching moment. It’s your ZERO MOMENT OF TRUTH (ZMOT).



So what do you need in place to

win your ZMOT?

The right marketing message in the

form of RELEVANT CONTENT.

Today, 62% of shoppers search onlinebefore buying. And you must be present in a conversation when they want to have it, not when you want to.

WHAT WE DO

• Content Strategy

• Content Research

• Content Creation

• Content Localization

• Content Management

• Content Distribution

• Content Marketing

• Content Publishing

Everything that EVG does revolves around deliveringRELEVANT CONTENT:


CASE STUDIES


OBJECTIVEContent Verification for

22,000+ Venues

SOLUTIONDeveloped CONTENT LIFECYCLE

MANAGEMENT Technology™

RESULTS22,000+ Database Ready to

Be Monetized and Utilized

CASE STUDIES


OBJECTIVEContent Creation for

750 Hotel Websites

SOLUTIONCreated Dedicated Team, Implemented

Standards Guide and Custom Message

Board that Handles 15,000 Annual Updates

RESULTSHigh Organic Search Rankings, 62% Increase

In Site Visits, 76% Increase in Revenue

CASE STUDIES


OBJECTIVEContent Localization for 10

European Cities in 6 Languages

SOLUTIONSpecialized Localization Team

Provided Unique Content and Images

RESULTSTake Up was Over 50% and Project Done

Within Time and On Budget versus Internal Resources

CASE STUDIES


OBJECTIVECreate Custom Travel

Content for 30 U.S. Cities

SOLUTIONDedicated Team Wrote

400 Articles in Just 6 Weeks

RESULTSTop Rankings in Organic Searches,

Additional Projects for Custom Content

CASE STUDIES


OBJECTIVECreate Custom Content for

Co-op Member Website

SOLUTIONConduct Interviews and Craft

Articles to Support Brand Pillars

RESULTSOne Cohesive Solution for Custom Content

Freeing Up Internal Resources

CASE STUDIES


OBJECTIVELocalize, Optimize and

Manage Content for

Multiple Hotel Websites

SOLUTIONResearch Target Market Needs

And Localize Copy In Up to 10

Languages Per Hotel

RESULTSOutsource Complicated Content Project

To One Resource that Can Optimize Content to Drive Traffic

WHY WE ARE DIFFERENT


EnVeritas Group has developed the proprietary Content Lifecycle Management™technology (CLM) to ensure virtually any type of content marketing effort can be done efficiently and cost effectively.

WHY WE ARE DIFFERENT


PROSPECTS INTO PROFITS

EnVeritas Group is ready to engage, educate and

empower your customers. We welcome the opportunity to

prepare a custom proposal

for your specific needs.


Evg Content Marketing Case Studies Nov11

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