Event Profile Front

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Dates: 13th Annual Sequim Lavender Festival—July 17th, 18th, & 19th, 2009 Always the third full weekend in July. (14th Annual Sequim Lavender Festival— July 16, 17,18th. 2010 ) History: The Sequim Lavender Growers Association began in 1995 when a group of passionate gardeners sought to restore the agricultural heritage of the fertile Sequim valley. SLGA, a nonprofit tax-exempt corporation, has now grown into a remarkable association that grows and supports the production of premium lavender. Through their dedication, these lavender farmers are not only helping to preserve the agricultural legacy but also have established Sequim as the Lavender Capital of North America.” Event Profile Sequim Lavender Festival Lavender Capital of North America!® Description: The 13th Annual Sequim Lavender Festival is the premier celebration of the joys of lavender and the largest lavender festival in North America. Sequim is located on Washington State’s Olympic Peninsula, cradled in the “rain shadow” of the Olympic Mountains and Olympic National Park. The Sequim- Dungeness Valley has an ideal microclimate for growing lavender and with less than 20 inches of rain per year, the area is similar to the Provence region of France. Because of the unique conditions and dedicated farmers, Sequim lavender has received world-wide recognition for its superior quality and fragrance. Our farmers have over 200 years of combined experience cultivating lavender, developing the best planting and growing practices, and creating lavender products. Location: Sequim is located in the beautiful Dungeness Valley, (just 60 miles west of Seattle and a ferry ride from Victoria, B.C.) on Washington State’s Olympic Peninsula cradled between the Olympic Mountains, featuring the world-famous Olympic National Park, and the Straight of Juan De Fuca. The Festival has a measured economic impact of 3.6 million dollars on the area. Attendance & Demographics: An Estimated 30,000 visitors come from all 50 states and over 55 countries. 70% of attendees are female, more than half are over 50, 28% between the ages of 36 & 50. More than half of attendees are college grads with a household income of $75,000 or greater. 63% of attendees traveled more than 50 miles (23% from over 200 Economic Impact www.lavenderfestival.co m Tickets: A $15 ticket provides admission to all Seven Farms on Tour for all 3 days of the festival. Children 12 and under are free. Includes free shuttle service and discounts on community events with a festival ticket.

Transcript of Event Profile Front

Page 1: Event Profile Front

Dates:13th Annual Sequim Lavender Festival—July 17th, 18th, & 19th, 2009 Always the third full weekend in July. (14th Annual Sequim Lavender Festival—July 16, 17,18th. 2010 )  

History:The Sequim Lavender Growers Association began in 1995 when a group of passionate gardeners sought to restore the agricultural heritage of the fertile Sequim valley. SLGA, a nonprofit tax-exempt corporation, has now grown into a remarkable association that grows and supports the production of premium lavender. Through their dedication, these lavender farmers are not only helping to preserve the agricultural legacy but also have established Sequim as the “Lavender Capital of North America.”

Event Profile

Sequim Lavender Festival Lavender Capital of North America!®

Description:The 13th Annual Sequim Lavender Festival is the premier celebration of the joys of lavender and the largest lavender festival in North America. Sequim is located on Washington State’s Olympic Peninsula, cradled in the “rain shadow” of the Olympic Mountains and Olympic National Park. The Sequim-Dungeness Valley has an ideal microclimate for growing lavender and with less than 20 inches of rain per year, the area is similar to the Provence region of France. Because of the unique conditions and dedicated farmers, Sequim lavender has received world-wide recognition for its superior quality and fragrance. Our farmers have over 200 years of combined experience cultivating lavender, developing the best planting and growing practices, and creating lavender products.

Location:Sequim is located in the beautiful Dungeness Valley, (just 60 miles west of Seattle and a ferry ride from Victoria, B.C.) on Washington State’s Olympic Peninsula cradled between the Olympic Mountains, featuring the world-famous Olympic National Park, and the Straight of Juan De Fuca. 

The Festival has a measured economic impact of 3.6 million dollars on the area. 

Attendance & Demographics: An Estimated 30,000 visitors come from all 50 states and over 55 countries.  70% of attendees are female, more than half are over 50, 28% between the ages of 36 & 50.  More than half of attendees are college grads with a household income of $75,000 or greater.  63% of attendees traveled more than 50 miles (23% from over 200 miles).

 

Economic Impact 

www.lavenderfestival.com

Tickets:A $15 ticket provides admission to all Seven Farms on Tour for all 3 days of the festival. Children 12 and under are free. Includes free shuttle service and discounts on community events with a festival ticket.