Ethos Interactive Services Rev2

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Copyright 2006 ‐ 2009 Ethoskms LLC C OMPANY P ROFILE Subsidiary of

Transcript of Ethos Interactive Services Rev2

Page 1: Ethos Interactive Services Rev2

Copyright2006‐2009EthoskmsLLC

COMPANY PROF I L E

Subsidiaryof

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WhatWeDo

Crea+ve

WebDevelopment&DesignClientServicesInteracDonDesignCopywriDngMulDmediaandFlashInformaDonArchitectureUsabilityAnalysisStandardsCompliance

e‐Adver+sing

SearchEnginesOpDmizaDonOnlineAdverDsing&Pay‐Per‐ClickSocialMediaEmail&SMSMarkeDng

Conversion

AcquisiDonConceptsBrandLoyaltyPlansRetenDonToolsLeadGeneraDoneCRMProgramManagementMarkeDngDatabases

./TechnologyWebsiteContentManagement

E‐commercePlaRormsCustomerRelaDonshipManagementCampaignTrackingandManagement

VisitorAnalyDcsSystems

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e‐Adver+sing|OurTac+cs

SearchEnginesOp+miza+on(SEO)Getrankedinthemosttrustedtop10posiDonsonsearchengines.AVractprospectsintargetedciDes,regionsandstates.

OnlineAdver+sing&Pay‐Per‐Click(PPC)GetthebestdemographicmixwiththehighestROIon local and internaDonalportals.Discoverthe best performing keywords by tesDng andadapDngfast.

>>MediaPlanningandBuying

SocialMediaSocialSearch|PressReleaseOpDmizaDon|SocialPR

EnjoytopposiDonsandtoprankingsbycombiningthepowerofPRwithsearchandsocialmedia.EngagedigitalInfluencerstopostblogsandcomments.

Email&SMSMarke+ngStrategy,bestpracDces,creaDveservicesandtechnologytocreatepredictablesuccesspriortoyourfirstadsend.

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e‐Adver+sing|SearchEngineOp+miza+onMostTrustedLisDngs

KeywordSelecDon&RefinementPickingtherightkeywordsisthestarDngpointofaneffecDveorganicSEOprogram.

SearchEngineCopyCopywriterscarefullycra_themessagesthatappearonsearchengineresults.

SEORankingFactorsWearRullycombineavarietyofon‐siteandoff‐sitetacDcstoaVaintopposiDons.

ReporDng&AnalyDcsWeprovideyouwiththereportsandtoolsyouneedtomeasuretheimpactandROIofyoursearchinvestment.

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FindoutwhereyoutargetcustomersspendthereDmeonline

e‐Adver+sing|BannerAds&Pay‐Per‐Click(PPC)SmartspendingIncreaseROI

Mass10

PotenDalSegments

NarrowedTargetSegments

Bestvalueperclick

AdverDsingCreaDveMatchingyourbudgetandtargetwiththebestpossiblemediamixavailable.

AccountManagementDay‐to‐dayaccountmanagementwillmakethedifferencebetweenonlineadverDsingmoneywellspent,andinvestmentwithnorealreturn

ReporDng&AnalyDcsWedelivermetrics‐basedreporDngtotrackyourcampaign'sROIperformance.Ourteamwillhelpyouinterprettheo_en‐daunDngstaDsDcs

MediaPlanningandBuyingNegoDatethebestdealintermsofBilling:(Monthly,Pay‐per‐click,Pay‐per‐view)PosiDon:(Upper,Skyscraper,Pop‐up,etc.)SecDon:(HomePage,sportspage,health,etc.)TimingWeightTargetCountries

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e‐Adver+sing|SocialMediaOp+miza+on(SMO)Howtoridetheweb'sleadingedge

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Conversion|OurTac+cs

AnalyzeWebsiteUsability.TrafficAnalysis.BenchmarkingCustomerBehavior.ClickPaths

EngageWeMakesurethateveryinteracDonacrossalltouchpointsisaposiDveexperiencebyimprovingthecopy,navigaDon,funcDonalityandbrandimpactofyourwebsite.

RetainWehelpyoushowyourcustomershowmuchyoucare.WeuseintuiDvewayslikesurveys,newsleVers,giveawaysandloyaltyprogramstokeepyourcustomerscomingback.

AcquireTrustElements|LookandFeel|SellingProposiDon|OffPageFactorsWehelpyouAcquirecustomersinformaDonbyusingsmartbrandedentertainment,editorialcontent,dataandinteracDvepromoDons.

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Conversion|Analyze

TrafficGeographic

ClickPathsandGoalsCrossReportandDrillDown

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Conversion|Engage

IntuiDve&CreaDveDesignthatfitsthetargetsegments

LocalizedexperienceinLanguages,contentandvisuals

WorksonAlltypesofcomputers

Contentisrich&fitincontext

EasyfastnavigaDon

Websitegoeswithyoueverywhere

StandardsforanEngagingExperience RichandOp+mizedExperience

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Conversion|Acquire

LandingPagesOpDmizaDon

CallstoacDon

Specialoffers

ContentOpennessInternalNavigaDon

TrustElements

Surveys&FocusGroups

Tac+cs Incen+ves

SmartBrandedEntertainment

Editorialcontent

InteracDvepromoDons

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Conversion|Retain

Keep‐In–TouchAlerts|ProacDveFollow‐ups|PeriodicalnewsleVers|e‐cards|SocialChannels|RSS|Podcasts

ListenSurveys|Polls

RewardLoyaltyprograms|BeVerterms|Exclusivepreviews

SocializeSocialnetworking|Blogs|Forums|Comments

Come‐backIncen+vesGiveaways

RelaDonshipMarkeDngmeansdevelopinglong‐termrelaDonshipswithcustomersthroughcreaDve,engagingplaRorms.

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NorthAmericaEthosKMSLLC548MarketSt#22915SanFrancisco,California94104POBox7775#22915SanFrancisco,California94120‐7775Toll‐Free(onlyinsideUS):888‐3846756888‐ETHOSKM

MiddleEastandNorthAfricaEthosSARLBerytechCenter,MkallesPoBox11‐7503RiadelSolhBeirut11072240LebanonBeirut,LebanonTEL:961(4)530495

EuropeReportEdgeP.O.box92200210BoulevardBineau,NeuillysurSeineParis,FranceTel:+33(9)54054492