ES305: Quality Function Deployment (QFD)

The Product Planning Matrix

The House of Quality

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the Planning Matrix

Steps to Produce the

Planning Matrix

The Detailed Product Design Spec.• Based on your HoQ, you now created a detailed

product design specification (PDS), as noted below for the Page Turner product:

The Conceptual Design• Based on your HoQ and PDS, you now create a series of

conceptual designs that are designed to meet the PSD

The Decision Matrix

The Decision Matrix

The Decision Matrix

The Decision Matrix• The Decision Matrix is used to rank conceptual designs so that the

best designs can be further analyzed and refined. It starts by choosing a subset of product specifications/features from the HoQ that are key to the product success. For example, for the Page Turner example it was

The Decision Matrix

The Decision Matrix