ERE Webinar - Sourcing Tools and Trends for 2013
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Transcript of ERE Webinar - Sourcing Tools and Trends for 2013
sourcing tools & trends for 2013
Mark TortoriciSourcing & Training [email protected]
Where we are and what’s next
Sourcing Trends for the last decade2001 2002 2003 2004 2005 2006 2007
2008 2009
Mark Tortorici is the Training and Sourcing Manager at netPolarity, a Silicon Valley-based contingent workforce solutions provider serving Fortune 500 companies nationwide. Since 1997, Mark has trained thousands of technical staffing professionals including hundreds at Google, where he taught sourcers and recruiters onsite throughout the company’s global staffing organization.
Mark is also the head instructor for netPolarity’s newly-launched MARS (Master Accreditation in Recruiting and Sourcing) program, which has gained early traction, with iconic companies such as Apple, Facebook, AppNexus, Tagged, and Nationwide Insurance among the program’s first clients.
about Mark Tortorici
where did we come from?
where did we come from?
Somewhere, something went terribly wrong
where did we come from?
We have come a long way with sourcing
where did we come from?
We have come a long way with sourcing
•B.B.L (Before Berners-Lee) (1980 – 1994)
where did we come from?
We have come a long way with sourcing
•B.B.L (Before Berners-Lee) (1980 – 1994)
•Days of yore (1995 – 2001)
where did we come from?
We have come a long way with sourcing
•B.B.L (Before Berners-Lee) (1980 – 1994)
•Days of yore (1995 – 2001)
•Reconstruction Blues (2001 – 2003)
where did we come from?
We have come a long way with sourcing
•B.B.L (Before Berners-Lee) (1980 – 1994)
•Days of yore (1995 – 2001)
•Reconstruction Blues (2001 – 2003)
•Social Extravaganza (2002 – 2009)
where did we come from?
We have come a long way with sourcing
•B.B.L (Before Berners-Lee) (1980 – 1994)
•Days of yore (1995 – 2001)
•Reconstruction Blues (2001 – 2003)
•Social Extravaganza (2002 – 2009)
•Refinement into Expertise (2005 – 2013)
Sourcing Todaywhere are we now?
Sourcing Todaywhere are we now?
The days of the “pure researcher” function have changed for the most part – No more of this “just source it and forget it” attitude1
Sourcing Todaywhere are we now?
Most Sourcers today do initial candidate contacting and qualification of their experience2
The days of the “pure researcher” function have changed for the most part – No more of this “just source it and forget it” attitude1
Sourcing Todaywhere are we now?
Most Sourcers today do initial candidate contacting and qualification of their experience2
3 Internet search tools, social networks, and freedom of information put everyone within reach
The days of the “pure researcher” function have changed for the most part – No more of this “just source it and forget it” attitude1
Sourcing Todaywhere are we now?
Most Sourcers today do initial candidate contacting and qualification of their experience2
3 Internet search tools, social networks, and freedom of information put everyone within reach
The days of the “pure researcher” function have changed for the most part – No more of this “just source it and forget it” attitude1
Sourcing Todaywhere are we now?
4 The candidate landscape has become furiously competitive for recruiters and sourcers
competitive is it?how
• The push for technical/engineering hires is so great,
…that companies cannot keep up with their need to hire more Sourcers to fill these jobs.
how competitive is it?Sourcing Today
• The need for qualified candidates is so competitive,
…that companies can no longer attract them with the traditional selling points (culture, technology, cool factor, location, job environment).
how competitive is it?Sourcing Today
• Certain positions are ALWAYS in demand, no matter how difficult they may be
…like Python SW developers, Perl SW developers, Ruby Developers, Production Engineers, Java/Hadoop Engineers, Big Data Analytics, or Androids programming Android SW for Android.
how competitive is it?Sourcing Today
• The low hanging fruit have been picked over clean!
…in other words: Linkedin, Monster, Dice, Google resume searches, etc.
how competitive is it?Sourcing Today
what must they do?
Today’s Sourcers must be:
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious
•Technical
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious
•Technical
•Active
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious
•Technical
•Active
•Passive
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious
•Technical
•Active
•Passive
•Detectives
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious – They must be able to keep coming up with new searches and find new ways to reiterate the ones they’ve used
•Technical
•Active
•Passive
•Detectives
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious – They must be able to keep coming up with new searches and find new ways to reiterate the ones they’ve used
•Technical – They must understand the basics of computer science and the functions of every vertical in a corporation
•Active
•Passive
•Detectives
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious – They must be able to keep coming up with new searches and find new ways to reiterate the ones they’ve used
•Technical – They must understand the basics of computer science and the functions of every vertical in a corporation
•Active – They should be able to find the best candidate out of their active sources of information. This means ATS, Monster, Dice, LinkedIn (let’s face it, it’s a job board) etc.
•Passive
•Detectives
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious – They must be able to keep coming up with new searches and find new ways to reiterate the ones they’ve used
•Technical – They must understand the basics of computer science and the functions of every vertical in a corporation
•Active – They should be able to find the best candidate out of their active sources of information. This means ATS, Monster, Dice, LinkedIn (let’s face it, it’s a job board) etc.
•Passive – They should be able to run searches that find candidates ANYWHERE on the internet (technical user groups, blogs, technical forums, bios, personal webpages, Twitter accounts, white papers, code repositories, etc.)
•Detectives
Today’s Sourcers
what must they do?
Today’s Sourcers must be:
•Tenacious – They must be able to keep coming up with new searches and find new ways to reiterate the ones they’ve used
•Technical – They must understand the basics of computer science and the functions of every vertical in a corporation
•Active – They should be able to find the best candidate out of their active sources of information. This means ATS, Monster, Dice, LinkedIn (let’s face it, it’s a job board) etc.
•Passive – They should be able to run searches that find candidates ANYWHERE on the internet (technical user groups, blogs, technical forums, bios, personal webpages, Twitter accounts, white papers, code repositories, etc.)
•Detectives – They must be able to ask the right questions of the candidates, drill down to their experience, and not take anything for face value.
Today’s Sourcers
what must they do?Be Tenacious
Today’s Sourcers must be able to get to the source.
How do you choose the path you want to take?
which are the most widely used?Be Tenacious
which are the most widely used?Be Tenacious
which are the most widely used?Be Tenacious
which are the best ones?Be Tenacious
Java Developer with Hadoop experience.
Be Technicalwhat must they do?
Be Technicalwhat must they do?
No problem man, we’ll search for
resume + hadoop + java
Java Developer with Hadoop experience.
Be Technicalwhat must they do?
resume hadoop java
Be Technicalwhat must they do?
You might be on a one-way trip to…
what must they do?
Let’s take a step back and EXPLAIN:
Be Technical
what must they do?
Let’s take a step back and EXPLAIN:
Java developers = MANY
Be Technical
what must they do?
Let’s take a step back and EXPLAIN:
Java developers = MANY
Hadoop framework developers = FEW
Be Technical
what must they do?
Let’s take a step back and EXPLAIN:
Java developers = MANY
Hadoop framework developers = FEW
Versions of Hadoop = MANY
Be Technical
what must they do?
Let’s take a step back and EXPLAIN:
Java developers = MANY
Hadoop framework developers = FEW
Versions of Hadoop = MANY
People who know all of this = FEW
Be Technical
what must they do?
You want more? OK:
Be Technical
what must they do?
You want more? OK:
•Hadoop is a distributed database application that is also open source
Be Technical
what must they do?
You want more? OK:
•Hadoop is a distributed database application that is also open source
•Hadoop was created to handle large amounts of data (Big Data) that traditional enterprise databases could not handle (i.e. Oracle, SQL Server)
Be Technical
what must they do?
You want more? OK:
•Hadoop is a distributed database application that is also open source
•Hadoop was created to handle large amounts of data (Big Data) that traditional enterprise databases could not handle (i.e. Oracle, SQL Server)
•Hadoop is it written in Java, and because it’s open source, many versions have been created by companies
Be Technical
what must they do?
You want more? OK:
•Hadoop is a distributed database application that is also open source
•Hadoop was created to handle large amounts of data (Big Data) that traditional enterprise databases could not handle (i.e. Oracle, SQL Server)
•Hadoop is it written in Java, and because it’s open source, many versions have been created by companies
•Java developers typically work in 1 of 3 places:
• J2EE web applications (most common – everyone does this)• Embedded development (mobile, router OS, set top box)• Stand alone desktop / server management application
Be Technical
how do we do this?
Key reference materials:
www.answers.com
Computer Desktop Encyclopedia
Look it up on Google!
Open source technical documentation
Look at resume after resume
There are so many different sites, encyclopedias, white papers, and technical journals out there…USE THEM!
Be Technical
Break it down again
how do we do this?
Active & Passivewhat are we looking for?
Java Developer with Hadoop experience.
Active & Passivewhat are we looking for?
Java Developer with Hadoop experience.
Come up with a base string that you can use or manipulate for multiple searches.
Active & Passivewhat are we looking for?
Java Developer with Hadoop experience.
Come up with a base string that you can use or manipulate for multiple searches.
("software engineer" OR programmer OR developer) java (bigtable OR hadoop OR nosql OR "no-sql" OR "map/reduce" OR mapreduce OR hive OR hbase OR couchdb OR mongodb OR "unstructured data") ("big
data" OR "data warehouse" OR "data mining" OR "data analytics")
Active & Passivewhat are we looking for?
Sourcers today should be able to instantly modify this string for use in any search engine / search tool.
("software engineer" OR programmer OR developer) java (bigtable OR hadoop OR nosql OR "no-sql" OR "map/reduce" OR mapreduce OR hive OR hbase OR couchdb OR mongodb OR "unstructured data") ("big
data" OR "data warehouse" OR "data mining" OR "data analytics")
Active & Passivewhat are we looking for?
Sourcers today should be able to instantly modify this string for use in any search engine / search tool.
Whether it be Google, Linkedin, an internal ATS, Twitter, User groups, Biography pages, blogs, personal webpages
("software engineer" OR programmer OR developer) java (bigtable OR hadoop OR nosql OR "no-sql" OR "map/reduce" OR mapreduce OR hive OR hbase OR couchdb OR mongodb OR "unstructured data") ("big
data" OR "data warehouse" OR "data mining" OR "data analytics")
Active & Passivewhat are we looking for?
So let’s start with an easy one: Linkedin Search from Google
site:linkedin.com ("software engineer" OR programmer OR developer) java (bigtable OR hadoop
OR nosql OR "no-sql" OR "map/reduce" OR mapreduce OR hive OR hbase OR couchdb OR
mongodb OR "unstructured data") ("big data" OR "data warehouse" OR "data mining" OR "data
analytics") -inurl:dir -intitle:profiles -inurl:jobs
Active & Passivewhat are we looking for?
Active & Passivewhat are we looking for?
Active & Passivewhat are we looking for?
Now change it up: Google pages Search from Google
site:sites.google.com resume ("software engineer" OR programmer OR developer) java (bigtable OR hadoop
OR nosql OR "no-sql" OR "map/reduce" OR mapreduce OR hive OR hbase OR couchdb OR
mongodb OR "unstructured data") ("big data" OR "data warehouse" OR "data mining" OR "data
analytics") -inurl:job -inurl:jobs
Active & Passivewhat are we looking for?
Active & Passivewhat are we looking for?
Awesome, Possum!!!
Active & Passivewhat are we looking for?
Awesome, Possum!!!
Local possum found with same
string
Active & Passivewhat are we looking for?
BREAKING NEWS! BREAKING NEWS! BREAKING NEWS!
New Sourcing Toolswhat are we looking for?
New Sourcing Toolswhat are we looking for?
BREAKING NEWS! BREAKING NEWS! BREAKING NEWS!
New Sourcing Toolswhat are we looking for?
BREAKING NEWS! YOU DON’T HAVE TO DO THE SAME THING EVERY TIME!
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
•DuckDuckGo – a spam free way to search (closer to Google)
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
•DuckDuckGo – a spam free way to search (closer to Google)
•Bing – a search engine that gets you different results than Google
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
•DuckDuckGo – a spam free way to search (closer to Google)
•Bing – a search engine that gets you different results than Google
•Blekko – a different way to search (spam free!)
New Sourcing Toolswhat are we looking for?
There’s more than one way to get there!
•Using Search Engines other than Google. (*GASP* Oh no he didn’t!)
•Still want to use Google? Then use Google CSE!!!
•DuckDuckGo – a spam free way to search (closer to Google)
•Bing – a search engine that gets you different results than Google
•Blekko – a different way to search (spam free!)
•Mobile Searches like Izik and Power Search.
how do we do this?
Learn Boolean string syntax for the search engines you use! There are differences!1
(inurl:resume OR inurl:cv OR inurl:vitae OR intitle:resume OR intitle:cv OR intitle:vitae) ("software engineer" OR programmer OR developer OR "c++ engineer") c++ (stl OR boost OR qt OR "standard template" OR "c++ library") -intitle:jobs -intitle:job -intitle:sample -intitle:samples
New Sourcing Tools
how do we do this?
The overlap between search engines is about 30%. Don’t miss out!!!2
(intitle:resume OR intitle:cv OR intitle:vitae) ("software engineer" OR programmer OR developer OR "c++ engineer") c++ (stl OR boost OR qt OR "standard template" OR "c++ library") -intitle:jobs -intitle:job -intitle:sample -intitle:samples
New Sourcing Tools
how do we do this?
The Google CSE (Custom Search Engine) is one of the most powerful tools you can create and utilize.
With Google CSE you can:
• Focus on any selected sites that YOU want (like social networking, blogs, and resume profiles)
• Get rid of websites that you don’t want to see (just like the Google Chrome extension but only better!)
• Customize search syntax for your Google searches…
1
Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Resume Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Linkedin Profile Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Google+ Profile Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Linkedin SF Bay Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Plaxo Profile Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
Quora Profile Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") c++
SF Bay Resume Search
New Sourcing Tools
how do we do this?
The search string here is simple, and yet the results that get pulled up with each refinement are exactly what we want.1
("software engineer" OR programmer OR developer OR "c++ engineer") Google
SF Bay Google Engineer Search
New Sourcing Tools
how do we do this?
Always try out new search engines! DuckDuckGo is a search engine with powerful, but simple search features.
Best of all, you don’t need to worry about ads or Spam!!
Try a search like:
(intitle:resume OR intitle:cv OR intitle:vitae) ruby (rails OR grails) java -intitle:jobs -intitle:job
2New Sourcing Tools
how do we do this?New Sourcing Tools
No ads! No spam! Different results! Great stuff!
how do we do this?New Sourcing Tools
Power Search Apps for Mobile Phones
•Lets you use advanced Google operators on your mobile device
•Multiple search engines
how do we do this?New Sourcing Tools
Izik for Mobile Phones
•A smarter, cleaner way to search for Mobile
Adding Sourcing Valuewhere are we going?
Adding Sourcing Value
Ways for Sourcers to add Value
where are we going?
Adding Sourcing Value
Ways for Sourcers to add Value
•Passive Search – Utilize everything and more
where are we going?
Adding Sourcing Value
Ways for Sourcers to add Value
•Passive Search – Utilize everything and more
•Candidate Engagement – Talk to candidates with conviction
where are we going?
Adding Sourcing Value
Ways for Sourcers to add Value
•Passive Search – Utilize everything and more
•Candidate Engagement – Talk to candidates with conviction
•Understand the candidates’ technical competencies – Ask the right technical questions to screen the candidates
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
•Using LinkedIn like it’s the only candidate source in the world
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
•Using LinkedIn like it’s the only candidate source in the world
•Not asking questions
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
•Using LinkedIn like it’s the only candidate source in the world
•Not asking questions
•Solving a puzzle with just one correct way
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
•Using LinkedIn like it’s the only candidate source in the world
•Not asking questions
•Solving a puzzle with just one correct way
•Not learning anything new
where are we going?
Adding Sourcing Value
Ways for Sourcers to NOT add Value
•Being a one-trick pony
•Using LinkedIn like it’s the only candidate source in the world
•Not asking questions
•Solving a puzzle with just one correct way
•Not learning anything new
•Not challenging themselves in search
where are we going?
Adding Sourcing Valuewhere are we going?
Adding Sourcing Valuewhere are we going?
It’s up to YOU
in SUMMARY Sourcing Trends
• Don’t let yourself stay in the “sourcing rut” – New search engines, tools, networks, tricks, & strings are always changing
• Even if you are succeeding at the moment, do not let that success stop you from continuously learning
• There always is the “perfect hire”, but there are many different paths that you can take to get to that perfect candidate
• Sourcers today should be able to find anyone anywhere, but also be able to talk to them about why they found them
in SUMMARY Sourcing Trends
words of WISDOM
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.” - Charles Darwin
Don’t be afraid to use other tools and methods that are available to you. It is easy to dismiss new methods and hold on to the “tried and true” ones. But if you keep doing the same thing, then the future will pass you by…
Don’t Be Afraid of Change…
March 14 Tech-Booster webinar: LAMP/.NET/J2EE
75 minute webinar by Mark Tortorici
• Web Programming Languages/Architecture – Breakdown of the most common application platforms used on today’s websites
• Web Servers / Server Platforms / Web Services – What they are, and how to search for them
• Easily explained ways to source for these technical requisitions
important Future Events
There’s more where this came from!
March 19 webinar: Boolean Basics to Advanced
75 minute webinar by Mark Tortorici
The complete break-down of Boolean Search, using different search engines, limiting your searches locally, optimizing your search engine preferences to get different results, AND creating search strings that are so powerful, NOBODY else is using them!
Contact: Lisa Amorao at [email protected] for details.
important Future Events
There’s more where this came from!
March 21 webinar: Secrets of Social Media Sourcing
75 minute webinar by Mark Tortorici
Searches that go beyond the normal usage of social networks. Get the most out of Linkedin & Twitter, and construct search strings that pull the exact information you want.
Contact: Lisa Amorao at [email protected] for details.
important Future Events
There’s more where this came from!
ask Mark!
Ask your most profound questions and Mark will answer in a post on Staffing alchemy: http://blog.netpolarity.com
• Facebook: https://www.facebook.com/MARSbynetPolarity
• Tweet us: @netPolarity
• MARS website: http://mars.netpolarity.com/ask-mark
Mark Tortorici | Manager, Sourcing & Training | netPolarity | 408.971.3736 | [email protected]
www.netPolarity.com
sourcing tools & trends for 2013
Special thanks to ERE for organizing this presentation