Enabled by Designathon - DC - Nov 2014
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Transcript of Enabled by Designathon - DC - Nov 2014
wantu..
THE INSPIRATION
THE PROBLEMHow might we assist people whose memory loss
disrupts their daily lives to live independently with dignity and respect?
TARGET MARKET112m
More than 1 in 3 people over the age of
70 have memory impairment
THE COMPETITIONPreventative Symptom Management Caregiver
Guidance
WHAT IF…
WHAT IF…we enable caregivers to empower those with memory loss to
live their daily lives without disruption?
THE IDEAA software tool for caregivers to create personalized instructions for people suffering from memory loss
THE IDEAA software tool for caregivers to create personalized instructions for people suffering from memory loss
Caregivers
Those Suffer from Memory Loss
INITIAL INVESTMENT
App Development (Minimum Viable Product) $15-25k
App Use Case Testing (Guerilla Testing) $2k
Product Web Page $1k
App Store $1k
Contingency $5k
Initial Product Design and Development ~$35k
THE ADVANTAGE
$Affordability Usability
Sustainability
Desirability
Accessibility
Customizable
THE TEAM
Engineers, Designers, Entrepreneurs
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