March 2010

KNOW YOUR BUSINESS

• Review your corporate strategic plans

• Know your market

• How entrepreneurial is your organization?

Plan

• Critical success factors• Uniqueness quotient • Strategic partners• Corporate AND community

alignment

Evaluate

• Be consistent• Be honest • Ask others• Document

Correct

• Be prepared to take action • Status Quo is NOT an option• Tail wagging the dog?• Ready to be a game changer?

• Reputation management• Member retention• Sponsor satisfaction/retention • Financial stability

Summary

"Everything that can be invented has been invented."

…Really?????

Time to think out of the box

Cindy PearsonVP & COO

BC Technology Industry Associationcpearson@bctia.org