EN Presentation of Responsible Hotels
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Transcript of EN Presentation of Responsible Hotels
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Discover the new distribution channel of Sustainable Hotels
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Responsible HotelsResponsible Hotels | | About usAbout us
Responsible Hotels is a subsidiary of Grupo El Fuerte. It was born as a pioneering project of R + D + I of the hotel group, which is embodied in a distribution platform for hotels on the Internet. Thanks to the great commitment to sustainability, Fuerte Hoteles has taken place in their stores for over ten years. As a starting point, we have a robust model for measurement and indicators.
Responsible Hotels aims to cover a growing market segment, whose motivation is marked by principles of inclusiveness and respect for the environment they visit, looking for an authentic experience, different than usual.
Responsible Hotels is a completely new approach in the online distribution of hotels, based on positioning strategy of online stores, through the assessment of those most responsible.
Responsible Hotels is a tool for self-assessment and benchmarking, projected to become an opinion leader in its field in Spain, the U.K. and Germany.
Responsible Hotels has a team of people with recognized expertise in online marketing and sustainable management of tourism.
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Responsible Hotels Responsible Hotels | | Collaborations - PartnersCollaborations - Partners
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Responsible HotelsResponsible Hotels | | Our Website:Our Website: www.responsiblehotels.travelwww.responsiblehotels.travel
Home: Hoteles DestacadosOn our homepage, hotels that stand out for their higher degree of sustainability with respect to their competitors are dynamically recommended.
Figures help us visualize how a hotel is ranked based on a range of
scores in comparison to other evaluated hotels
within their own countrys.
RANKING:RANKING:This tool allows you to view a sorted list of the top ten hotels based on different
parameters selected by the user.
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Responsible HotelsResponsible Hotels | | Calculator / indicators to rate Responsible behavior:Calculator / indicators to rate Responsible behavior:
Responsible Hotels has its own system of seals that are activated or deactivated by identifying and categorizing the reasons why a hotel is sustainable, facilitating the understanding of the user.
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Responsible HotelsResponsible Hotels | | Social MediaSocial Media
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Responsible HotelsResponsible Hotels | | PhilosofyPhilosofy
Providing specialized online distribution services to meet the needs of responsible tourists, ensuring sustainability and minimizing the impacts on the environment, local culture and society
in general.
* Assumes a way of achieving your environmental efforts.
* Assumes a new international online distribution channel that includes, in addition to the general public, a new growing market segment: the responsible tourist.
* Improve your reputation online and offline, belonging to an exclusive portal Sustainable Hotels.
* Open a new window of dialogue with your stakeholders.
* Assumes a source of detailed information about the score and status of its competitors in the market.
* It is a system of independent evaluation at your disposal, which calculates the ecological footprint and carbon footprint of hotels.
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Responsible HotelsResponsible Hotels | | Business proposalBusiness proposal
Choice of business model:
Availability On-line: using an IDS connectivity leading distributor of hotel rooms on the Internet=> => Free optionFree option
Direct Channel:1 .- "On Request": Sending a request form available at the hotel.
2 .- Direct link to the website's own hotel reservations.=> => Official Rates: An annual payment of 500 € / hotel.Official Rates: An annual payment of 500 € / hotel.=> => Price introductory offer: An annual payment of 120 € / hotel. Price introductory offer: An annual payment of 120 € / hotel.
Until Decembre 2011, both models are free!Until Decembre 2011, both models are free!
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© Responsible Hotels 2011© Responsible Hotels 2011
Gracias por su atenciónIrene Aranda
Account Manager_____________________________
Responsible Hotels+34 952 028 196+34 682 525 732
Todos los derechos están reservados. Ninguna parte de este documento puede ser ni reproducido ni transmitido de ninguna manera, o almacenado en un sistema recuperable, o por medios, mecánicos, fotográficos, eléctricos, electrónicos o de otro modo, sin el permiso explicito de Responsible Hotels SL
““It's time to put innovation to the service of a sustainable society”.It's time to put innovation to the service of a sustainable society”. Javier Ortiz, Managing Director.Javier Ortiz, Managing Director.