Employers: Change the world Your way with Makerble Office
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Transcript of Employers: Change the world Your way with Makerble Office
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MAKERBLE OFFICE:EMPLOYEES HELPING CHARITIES MAKE CHANGE
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There’s a desire to change the world within each of us
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But often our day-to-day lives get in the way
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Lots of initiatives try to rectify this by marrying charity with the workplace
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For some, this still leaves them wanting
“I don’t donate money to charity because I’m not confident that my donation won’t
be wasted.
That’s why I volunteer my time instead because that way I see the direct impact of
what I put in”HSBC Investment Manager, aged 30-35, male
Source: Makerble interviews
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Research shows that if charities made their progress more visible, people would be inspired to give more and the number of people
giving would rise9.5million latent donors, £665million/year available in extra donations
Source: New Philanthropy Capital Money For Good report, UK Giving Green Paper
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As a team we’ve seen this happen before£25 average donation, 22-35 year olds, 40 projects, £80,000, member-
get-member marketing, repeat attendees, charities earned loyalty
Matt Kepple, Annabel Dickson (Makerble) and friends co-founded the Youth Funding Network, www.ytfn.org - 2008-2013
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Makerble visualises the impact of your donations to charityon both an individual and a company level
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Telling the story of change, not selling the story of changeMakerble has a library of charitable projects described in the
Help (need) | Make (method, budget) | Change (impact) format
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Companies, departments or individual staff can take control and select the causes they care about
Makerble tailors a personalised stream of projects based on your interests
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And displays the specific projects your employees’ donate to with stories of the lives changed
Each staff member has access via their own Makerble account
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Change is reported on the Company’s Change Board – which can exist publicly or privately (for staff only)
Personalised monthly email newsletter | Mobile app notificationsMakers have a Change Score which equates to their total impact across all the projects they’ve ever made possible
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This can be published to employees’, and (if you so choose) the Company’s social network, spreading the good news
has provided nursery places
to 3 orphans in Romania. You can help Ahmed make even more change!
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We provide functionality for your own website that aggregates your employees’ charitable contributions
for customers and stakeholders
The Change Profile automatically updates to publish the impact of user donations through statistics, pictures, video, and text.
Content can be time-tagged and geo-tagged to make it interactive through the Timeline and Map features.
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There’s also the opportunity for companies to match-fund staff donations to a project, using a voucher system
Tailored company checkout| Up to a limit you control
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We provide ready-made employee engagement resources which you can implement quickly and easily
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Makerble has a Transaction Transparency Fee of 4% on donations with an additional 1% going to our payment partner
Makerble's Transaction Transparency costs 4p/£1 donated. Our investment in Transaction Transparency means that you can be sure that the money you raise and donate is spent on specific projects and is not disappearing into a general pot.
The transparency infrastructure and tools we're building have the added benefit of enabling charities to become more efficient and effective.
1. Financially efficient: on average, charities spend 15p on marketing and admin costs for each £1 raised. Makerble reduces this figure to only 5p for online donations and 4p for corporate BACS donations. Across the charitable sector this could generate a combined saving of £900million/annum.
2. Operationally efficient: typically charities have a long time lag between work happening and it being reported back to head office and then onto donors. Makerble's mobile apps enable charity staff on the ground to report back to donors in real-time.
3. Operationally effective: our open platform for transparency means charities share the data about their work enabling other charities to compare, learn, improve and innovate, leading to a higher quantity of lives changed, and a higher quality of change made.
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Summary of Makerble OfficeContact Kate Gault, Makerble Director of Partnerships to Get Started
• Minimal set-up cost
• Tax-efficient
• Marketing support for employee engagement provided
• Tools for Corporate Social Responsibility reporting on owned media as part of package
• Built-in functionality to provide free marketing via social media
• Enhances the company’s public image
• Boosts staff morale, encouraging community spirit around a common cause
• Aids in recruitment and retention of staff, as employees like to work for employers seen as caring
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Makerble beta release: November 2013Beta signup page: http://makerble.launchrock.com
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Thank You
Matt KeppleCEOSandbox and RSA FellowFounder of MakerbleFormer Social Enterprise Ambassador appointed by the Cabinet Office, Top 100 Global Young Social [email protected]: 07950 421 815
Kate GaultDirector of PartnershipsExtensive advertising and client-side experience working with major brands, charities and government [email protected]: 07815 052061
We are a team of 8. Our core team work from Shepherds Bush, London.We are an UnLtd Big Venture Challenge Winner.