Efficient exportmarketingofspicesfortopexporters eems-0104

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Growthmart Consulting Ltd. New Delhi www.growthmart.in , email: [email protected] , Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected]

Transcript of Efficient exportmarketingofspicesfortopexporters eems-0104

  1. 1. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected]
  2. 2. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected] Introductory video for top exporters of spices on second 2-days workshop on Efficient Export Marketing for Spices Exporters How to may help you improve efficiency of your marketing operations, compete better within the top segment and protect and improve your segment position. Wed-Thu. May 27-28, 2015 Hotel Crowne Plaza, Cochin
  3. 3. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India This video is for top exporters of spices. Here are 8 issues, of relevance to you, that we shall be addressing: 1. How to compete better within the top segment and how to protect and improve your segment position. 2. How to improve efficiency of your marketing operations. 3. .How to improve returns by focusing upon the most desirable buyers?
  4. 4. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 4. How to keep pace with disruptive technology? 5. How to keep improving efficiency of your value chain? 6. How to keep monitoring changes within the competitive landscape? 7. How to keep improving efficiency of trade shows and how to leverage them? 8. How to negotiate, substantially better, with high-value clients, when the stakes are really high?
  5. 5. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Ramesh C. Aggarwal CEO & Founder Growthmart Consulting Limited
  6. 6. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected] Growthmart is a boutique consulting firm specializing in efficient marketing techniques, high-stakes communication and strategy consulting.
  7. 7. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected] Strategy ConsultingEfficient Export Marketing Training High-Stakes Communication What we do? 1 2 3
  8. 8. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India K. Shamsudeen Head-FMCG Division, Corp Head: Projects & Admin Nest Group
  9. 9. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Preview What we shall be covering in this 2- days seminar
  10. 10. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 1 How to save big money on export marketing how to export up to five times more without spending even one penny more?
  11. 11. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 2 How to compete better, more specifically, how to compete better within the top segment and how to protect and improve your segment position.
  12. 12. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 3 How to negotiate substantially better, with high-value clients when the stakes are really high?
  13. 13. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Central Idea Efficiency
  14. 14. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India
  15. 15. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Example 3: Travel time from New Delhi to Cochin. Air VS Bus 3 hours 30 hours Example 4: Distance you can travel for a unit of money Bus VS Car 25 Km 100 Km Example 5: No. of books you can have access to with Rs.1000: Library VS Book Shop Bookshop: 1 Library: 50 What is efficiency? IBM: Increases sales while reducing sales force from 30,000 to 6,000Example 1: Fuel-Efficient Car Example 2: Energy-Efficient bulb
  16. 16. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India
  17. 17. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 80/20 Rule
  18. 18. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India
  19. 19. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India The How Part. What do you need to revolutionize your marketing to export up to five times more without spending even one penny more?
  20. 20. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India What we have done till now? What is involved in revolutionizing your marketing? What we are going to do? How?
  21. 21. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India The How Part 3 Big Ideas 1: Doing necessary homework 2. Competitive Strategy 3. Negotiating skills
  22. 22. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Doing the necessary homework. 1. Written strategy. 2. Deep foundation of strategic planning. 3. Mastering the fine art of communication. 4. Digital Marketing. 5. Planning to improve productivity of trade shows.
  23. 23. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Preparation Step 1 of 5: Moving from a strategy in your head to a strategy in writing.
  24. 24. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Preparation Step 2 of 5: Having a deep foundation of strategic planning.
  25. 25. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Preparation Step 3 of 5: Mastering the fine art of communication.
  26. 26. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Preparation Step 4 of 5: Digital Marketing: preparing to stop selling and start engaging.
  27. 27. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 1: Preparation Step 5 of 5: How to make trade shows work for you.
  28. 28. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy. 1. Why understanding it is important. 2. Marketing warfare. 3. How to analyze your industry and its competitors. 4. Buyer selection strategy. 5. The science of competitor monitoring.
  29. 29. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy Step 1 of 5: Why understanding it is important?
  30. 30. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy Step 2 of 5: Marketing warfare if business is war, there is a lot you can learn from war.
  31. 31. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy Step 3 of 5: How to analyze your industry and its competitors?
  32. 32. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy Step 4 of 5: Buyer selection strategy.
  33. 33. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 2: Competitive strategy Step 5 of 5: The science of competitor monitoring.
  34. 34. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 3: High-stakes B2B negotiations. 1. Value chain analysis. 2. Essential skills for high-stakes B2B negotiations.
  35. 35. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 3: High-stakes B2B negotiations Step 1 of 2: Value chain analysis.
  36. 36. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Big Idea 3: High-stakes B2B negotiations Step 2 of 2: Essential skills for high-stakes B2B negotiations.
  37. 37. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Ramesh C. Aggarwal CEO and Founder Growthmart Consulting Ltd.
  38. 38. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 1 How to substantially improve efficiency of your marketing operations? How to save big money on export marketing? How to export up to five times more without spending even one penny more?
  39. 39. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 2 How to compete better, more specifically, how to compete better within the top segment and how to protect and enhance your segment position.
  40. 40. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India 3 How to negotiate substantially better, with high-value clients when the stakes are really high?
  41. 41. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Ramesh C. Aggarwal CEO and Founder Growthmart Consulting Ltd.
  42. 42. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Growthmart Consulting Ltd. www.growthmart.in email: [email protected] So, how are you going to benefit. Efficient Export Marketing for Spices Exporters You will be able to substantially improve efficiency of your marketing operations, compete better within the top segment and protect and improve your segment position. Wed-Thu. May 27-28, 2015 Hotel Crowne Plaza, Cochin
  43. 43. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Investment Rs.12,500 per person Early bird discount: Register by Fri. May 15, 2015 Rs.10,000.00 Group discount: 2 persons from same firm: Rs.20,000.00 3 persons from same firm: Rs.25,000.00 Register by Fri. May 15, 2015 as a group and get additional 20% early bird discount Register now: http://tinyurl.com/llnsadq Limited Seats: Max. 25 participants
  44. 44. Growthmart Consulting Ltd. New Delhi www.growthmart.in, email: [email protected], Tel: +91-99-104-58401 Introductory video for top exporters of spices on 2-days seminar on efficient export marketing of spices to be held on May 27-28, 2015 at Hotel Crowne Plaza, Cochin, Kerala, India Thank you for investing your precious your time in watching this video. If you have any suggestions kindly email them to us at [email protected]