E-commerce Berlin Expo 2017 - Easy entry into the Russian e-commerce market
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Transcript of E-commerce Berlin Expo 2017 - Easy entry into the Russian e-commerce market
Easy entry into the Russian
e-commerce market
Roman Decker
Project Manager, SCHNEIDER GROUP
E-COMMERCE BERLIN EXPO
Agenda
Russian e-commerce market
Localization of distribution via agents
Advantages
2 accounting | ERP | import | legal | tax
Agenda
Russian e-commerce market
Localization of distribution via agents
Advantages
3 accounting | ERP | import | legal | tax
Russian e-commerce market
4 accounting | ERP | import | legal | tax
Growth of the e-commerce market in billion RUR
5 accounting | ERP | import | legal | tax
Russian e-commerce market
Growth of cross-border sales in billion RUR
6 accounting | ERP | import | legal | tax
Russian e-commerce market
Deliveries from foreign online stores to Russia
(in million deliveries)
What do people in Russia buy in foreign online shops?
7 accounting | ERP | import | legal | tax * Source of information – based on AKIT, Data Insight, RAEK, RBC and PayPal surveys
Main interested segments
Cross-border selling - Current Status
Cross-border selling: Goods are purchased at the foreign online-shop
and shipped directly to the consumer in Russia
8 accounting | ERP | import | legal | tax
< 1000 €, max. 31 kg > 1000 €, > 31 kg
One product No Customs payments Import VAT: 18%
Customs duties: depending on HS Code
Several products No Customs payments 30% Customs duties,
but min. 4 € per kg
Cross-border selling - Upcoming Regulations
16 November 2016: The Eurasian Intergovernmental Council gave the following
suggestion to the the Eurasian Economic Commission (EEC) in order to lower
the allowance:
9 accounting | ERP | import | legal | tax
2017 1000 €
2018 500 €
2019 200 €
AKIT (Association of Internet Trade Companies) pushing for the blocking of foreign
online websites which are not paying VAT in Russia
AKIT wants a significant reduction of this relatively high allowance to € 22
(European standard) to promote equality between foreign and local online stores
KUPIVIP, OZON and other big online market places plan to outsource their
warehouses in order to start cross-border sales and avoid customs payments and
certifications costs
High pressure on the Eurasian Commission to speed up the reduction of the
allowance and the minimization of cross-border sales
10 accounting | ERP | import | legal | tax
Cross-border selling - Upcoming Regulations
Agenda
Russian e-commerce market
Localization of distribution via agents
Advantages
11 accounting | ERP | import | legal | tax
12
Order
Order Order
Transport Company Warehouse
Fulfillment Manufacturer
accounting | ERP | import | legal | tax
Russian speaking service hotline Processing of returns
Fast delivery Fewer lost items
Higher customer satisfaction rate and brand perception Multiple payment options
Advantages for Russian consumers compared to Cross-border sales:
Process overview
What should be included?
13 accounting | ERP | import | legal | tax
• ERP (1C System)
• Hosting (FZ-152)
• Hotline
• Accounting
• Warehouse
• Fulfillment
• Delivery (incl. Payment collection)
• Customs clearance
• Logistics handling
• Product certification
• Intellectual property
• Consumer protection
Legal Import
Back-
Office Logistics
Some of our references
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Registration of company, legal address
Import, Product certification
Interim management
Recruiting of personnel
Accounting outsourcing
Tax and legal advice
IT/ERP Implementation
accounting | ERP | import | legal | tax
SG e-commerce solution
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Russia
accounting | ERP | import | legal | tax
SCHNEIDER GROUP offers an ALL-IN-ONE Service for your Online-Shop
Support you with import, customs clearance and the distribution of products, without the
need of registering a company or recruiting staff.
Entire and transparent distribution infrastructure, in which SCHNEIDER GROUP manages
the orders as well as client payments, and takes care of all logistic processes including
delivery to the client.
Result
Complete e-commerce solution
Full logistics and import handling from a-z (including warehousing and delivery)
All technical aspects taken care of (ERP system, accounting, service hotline, order management, payment collection)
In 100% compliance with local legislation
16 accounting | ERP | import | legal | tax
Advantages
17 accounting | ERP | import | legal | tax
Individual Online-Shop for your brand
(No goods of competitors) Individual client consultation
(own hotline service)
Direct contact with clients
(Individual marketing strategies)
Control of the final price
Multiple payment options and fast delivery
(more potential customers)
100% compliant Import
No need for registering a company or recruiting staff
(cost savings)
Ready in only 2 months
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The exclusive right to the content of this presentation including the rights of translation, reproduction, transmittal,
distribution and usage of the presentation and parts of it, in any way, as well as the rights to the company’s logo and
name SCHNEIDER GROUP, in existing and future publications in printed or electronic form, and the ability to confer
rights to a third party belong to SCHNEIDER GROUP.
The reproduction, alteration, transmittal or any distribution or usage of this presentation or parts of it, as well as of
the company’s logo or name SCHNEIDER GROUP in any way, need the written permission of SCHNEIDER
GROUP in advance and shall be accompanied with the link to the SCHNEIDER GROUP website and reference to
the copyright permission. © SCHNEIDER GROUP www.schneider-group.com
18 accounting | ERP | import | legal | tax
Roman Decker
Project Manager
www.schneider-group.com
accounting | ERP | import | legal | tax
russia
ukraine
belarus
kazakhstan
germany
poland