DoubleDutch Presentation
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Geolocation for the Enterprise
Under the RadarLawrence Coburn
Private and Confidential
DoubleDutch
DoubleDutch helps companies and communities
launch their own geolocation apps.
(ie "Foursquare for the Enterprise”)(ie ”Yammer of Location”)
Consumerization of the Enterprise
Consumer EnterpriseType
Video
Connections
Microblogging
Geosocial
Geolocation Market Sizing ($B)
Series1$0
$5
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$15
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$25
$30
$35
$40
$45
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$0
$5
$12
TAMSAM
Consumer (e.g. Foursquare,
Yelp)
Branded City Guides,
Events, Universities
Enterprise Collaboration and CRM
B2C B2B2C Enterprise
Market Evolution
The Geolocation Landscape
It’s All About Control
Look & Feel Places Game
Mechanics
7
Self Serve w/ Ning
8Primary Verticals: Tradeshows, Universities, Enterprise, Media
Traction
Business Model and Economics
• SAAS Pricingo $0.10 - $3.00 per seat, per month
• Freemium (coming soon)o Self serve configurationo Ning partnership
Team
Lawrence Coburn - CEO, Co-Founder Serial entrepreneur. Founded RateItAll. Mentor, IO Ventures. Geolocation editor, The Next Web.
Mathew Spolin - CTO, Co-FounderSerial entrepreneur. First technical hire at Human Genome Sciences. Co-founder Noosh, which went to S-1 filing. CTO RateItAll.
Pankaj Prasad – Sales / Business DevelopmentSerial entrepreneur. Sold first company for $66M. Co-Founder of the first enterprise facing social networking service. 5 years sales at Cisco.
Current Headcount: 7
Closing
Looking for: Partners / Clients:
Brands, Agencies, Universities, Companies, Conferences, Communities
Closing seed funding right now: Charles River Ventures, Accelerator Ventures, Launch Capital, committed etc.
www.doubledutch.me
November, 2010Lawrence Coburn