Doorstip: slides for the pitch
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Transcript of Doorstip: slides for the pitch
What is the main issue ?
Real estate websites’ criteria are not well defined
for young people in big cities !
Brussels
Only 40 000 ads
Only 4 outdated competitors
We know the city and are looking for apartments there
Betterfollow up
36% // 64% (doing better than 78%
of the ads)
Description: 356 words
Average: 920 words
157 visitors (38% less visitors)
9 pictures (78% more
than average)
1st
stage
Real estate brokers
Partnership
Individual landlords
Exclusivity: first 1000 for free
Customer acquisition - Sellers & Landlords
2nd
stage
Real estate brokers
Discount on 2nd listing
Individual landlords
50% back after referral
Customer acquisition - Sellers & Landlords
Customers acquisition - Renters & Buyers
• Social media• University mailing lists• LinkedIn profiles• Newspaper?
What’s next ?
Sep 2015
Feb 2016
Sep 2016
Nov 2015
Jun 2016
Be operational >5000 listings Start charging money
Contract >50 brokers Expand to second cityParis - Amsterdam - Antwerp