“Do You Tweet?” Social Media and Jails
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“Do You Tweet?”Social Media and Jails
Large Jail Network MeetingAurora, CO USA
Sept. 22-23, 2009
Connie [email protected]

Social Media Means:• Users sharing content – Blog posts, comments, photos, articles, video,
podcasts, etc.
• Networking sites– Facebook (250 million)– LinkedIn (45 million)– Twitter (11% of Americans?)– LJN (200+ ?)
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Use Social Media to Keep Up With:
• Colleagues and partners• Community: leaders, voters • Your staff • Potential new hires and volunteers• Detainees and supervisees
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ColleaguesWhy?– News and information– Collaboration– Expertise sharing
How?– LinkedIn– LJN / NIC Corrections Community– Twitter– GovLoop
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CommunityWhy?• Sharing achievements• Sharing safety alerts• Requesting input• Responding to concerns• Correcting misperceptions or errors• Recruiting staff
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CommunityHow?• Agency blog• Twitter• Facebook• YouTube• Wikipedia profile• Local media sites: use Google Alerts
to track news media
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StaffWhy?• Connecting across sites and schedules• Sharing:– Intelligence– Security alerts– Training content– Policy– Social content (events, etc.)– Good news
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StaffHow?• In-house solutions• Private online solutions– Yammer– Twitter– Ning
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New Hires & Volunteers
Why?• Career and work history• Educational background• Friends• Affiliations and achievements • Anything iffy?
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New Hires & VolunteersHow? • Pipl.com• Search tools– search.twitter.com– Spokeo.com– FriendFeed
• Direct search of Facebook, MySpace, LinkedIn . . .
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Detainees/OffendersWhy?• Identity • Family • Intelligence and supervision compliance – Friends and associates– Activities– Travel– Photos
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Detainees/OffendersHow?• Pipl.com • Spokeo • FriendFeed• Facebook, MySpace, YouTube, Flickr, etc.
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“What happens in Vegas stays . . .
on YouTube, Flickr, Twitter, and Facebook”
- Erik Qualman
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Facebook.com
• Group page– Enlist “fans”
• Multi-media sharing and dialogue
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LinkedIn.com
• Personal profile = Online resume• Connect with colleagues• Join “Groups”– Professional interests– Organizations, businesses– Schools– Current and former employees
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Twitter.com• Short posts• News moves fast• Create a personal or agency voice• “Follow” people who share good info• “Re-tweet” to pass along good items
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GovLoop.com
• Online community created for government agency staff
• Local, state, federal, and worldwide participants
• Many interest groups
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How To Start?• Involve all the right people.– Admin, public info, IT, HR, legal
• Fit it to the agency’s mission.• Review tools, security options, and firewall
issues.• Plan who will do it.• Consider special policy and planning issues
for public info.
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On the Public Side –
• Learn one tool, then expand to others.• Be interesting!• Be casual, but professional.• Be responsive.• Use and re-use your content in Tweets, blog
posts, web site, Facebook, etc.
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Some Justice-Related Sites
http://correctionalofficersafety.blogspot.comhttp://wijisgateway.org/http://cops2point0.comhttp://www.realcostofprisons.org/blog/LinkedIn groups – – NIEM, Corrections evidence-based practices,
more . . .
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For Further Reading• See collected items at http://delicious.com/ConnieInfo/SocialMediaGovernment • Use http://Technorati.com to find blogs with good value. Follow links to others. • Pentagon’s adoption of social media - http://
www.govexec.com/story_page.cfm?articleid=43421&dcn=e_gvet • Crime tips in D.C. – “Can government be cool?” http://
blogs.govexec.com/fedblog/2009/08/can_government_be_cool.php • “The Wiki Way To Plan” – social media tools for citizen engagement.” By Ellen
Perlman | August 18, 2009. http://www.governing.com/column/wiki-way-plan• Video on social media impact, Erik Qualman. http
://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/
• Social media in hiring. May 20 2009, Jobvite (press release) http://www.earthtimes.org/articles/show/jobvite-social-recruitment-survey-companies,831809.shtml
• Wikipedia’s index to social networking sites – http://en.wikipedia.org/wiki/List_of_social_networking_websites
• Chris Brogan – http://www.chrisbrogan.com – everything social media
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Thanks!Return survey & leave card to get the write-up.
Find Me Online:[email protected]
303.242.6278http://www.LinkedIn/In/ConnieClem
http://Twitter.com/ConnieInfohttp://cleminfostrategies.com
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