Distribution research

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Distributi on Research (Paranorma l Horror)

Transcript of Distribution research

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Distribution Research

(Paranormal Horror)

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PARAMOUNTWARNER BROTHERS

FILM DISTRICT

SUMMIT ENTERTAINMENT

TRIBECA FILM FESTIVAL

LIONSGATE

LIONSGATE

DREAM WORKS PICTURES

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PARAMOUNTParanormal films similar to ours released & distributed by Paramount Pictures in the last 5 years are;-Paranormal Activity The Marked Ones (January 2014)-Paranormal Activity 4 (October 2012)-The Devil Inside (January 2012)-Paranormal Activity 3 (October 2011)-Paranormal Activity 2 (October 2010)

As we can see from the films above that are similar to ours which lay in the paranormal sub genre category. Paramount Picture on average distribute one paranormal horror film per year, not only do they do that but they release and distribute them in specific times in order for them to reach the full market, for example (October time) this moth is a typical Hollywood horror release date as it is in Halloween and people dress in spooky costumes and therefor would be a suitable release date as it would relate to the movie. Paramount Pictures would be a good company to distribute our movie.

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WARNER BROTHERSParanormal films similar to ours released & distributed by Warner Brothers in the last 5 years are;-Annabelle (October 2014)-The Conjuring (July 2013)-The Apparition (August 2012)

As we can see from the films above that are similar to ours which lay in the paranormal sub genre category. Warner Brothers rarely released and distributed paranormal horror over the past 5 years compared to Paramount Pictures, therefor I will not be approaching Warner Brothers to distribute my paranormal movie “Vanity” due to them having a lack of experience in distributing into this sub genre (paranormal) and I would think other big institution would be more suited. However the release date for “The conjuring” and “The Apparition” is an abnormal date due to them being released and distributed in July and August when you normally expect a horror movie to be released on October time as it is near Halloween, which is a typical Hollywood horror release, but they don’t have enough sub genre paranormal horror distributed and released therefor will be eliminated

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FILM DISTRICTParanormal films similar to ours released & distributed by Film District in the last 5 years are;-insidious II (September 2013)-Insidious (March 2011)

As we can see from the films above that are similar to ours which lay in the paranormal sub genre category. Film District rarely released any paranormal movies similar to ours, with only 2 films released in the past 5 years. Although the two movies which they distributed were successful however Film District won’t be distributing our movie as they do not have enough movies for them to distribute our movie in order for it to be successful

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SUMMIT ENTERTAINMENT

Paranormal films similar to ours released & distributed by Summit Entertainment in the last 5 years are;-Sinister (October 2012)

Even though Summit Entertainment distributed only 1 paranormal horror film in the past 5 years, we must acknowledge that Summit Entertainment is a subsidiary company of Lionsgate, which may suggest that Lionsgate may have distributed other Paranormal movies instead of Summit Entertainment. This would be in contention with Paramount because of how successful Sinister was and because they are a subsidiary company of Lionsgate.

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TRIBECA FILM FESTIVALParanormal films similar to ours released & distributed by Tribeca Film Festival in the last 5 years are;-Grave Encounters (June 2011)

The film above is similar to ours which lays in the paranormal sub genre category. Tribeca Film Festival only released one paranormal horror film in recent years. Grave Encounters was successful as it made $3million profit however there are bigger institutions such as Paramount and/or Lionsgate which I think would bring more success to the movie because of their history and distribution of recent Paranormal films.

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LIONSGATEParanormal films similar to ours released & distributed by Lionsgate in the last 5 years are;-The Quite ones (April 2014)-The Possession (August 2013)-The Last Exorcism (2010)-The Haunting (March 2009)

As we can see from the films above that are similar to ours which lay in the paranormal sub genre category. Lionsgate distribute many horror movies and paranormal horror, all in which of these were fairly successful. This will give us an indication that Lionsgate are a reliable institution for us to go to and for them to distribute our movie to gain success and target a wide audience.

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DREAMWORKS PICTURES

Unfortunately DreamWorks do not have any recent paranormal sub genre horror movies distributed in recent years (Past 5 years) therefor it would be very convenient for them to distribute and market our movie as other institutions would be better at doing that, such as Lionsgate and/or Paramount Pictures.

There last Paranormal horror that DreamWorks Distributed was “The Ring” back in 2002 a long time ago.

DreamWorks usually distribute more of an animated movies such as Kung Fu Panda and Cars so it would not be suitable for us and for them to distribute a paranormal horror movie.

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VANITY

Our movie “Vanity” fits into the paranormal horror sub genre and is mainly aimed at the psychographic mainstreamers, it is also mainly aimed at the female gender due to paranormal horror having jump scares, whereas the male gender prefer more gore and violence which paranormal horror doesn’t show much of. It would be a typical Hollywood horror film and therefor would have a Halloween release date. In order for “Vanity” to target its market audience it would need to be distributed by a big company that usually releases horror movies and paranormal horror.