Digital realtor 1
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Digital Realtor 1 May 26, 2010 by Doug Lacombe, MBA
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A social media training presentation delivered to REALTORS in Calgary, Alberta, Canada spring 2010.
Transcript of Digital realtor 1
Digital Realtor 1
May 26, 2010 by Doug Lacombe, MBA
Is it right for me?
Does SM fit your business?
Social media basics
Social Media Adoption Curve
• educa&on
• observa&on
• broadcast
• par&cipa&on
• rela&onships
• collabora&on
• social media experience • November 2008
• 1-‐way → 2-‐way
• take value → add value
The social media BUMPP
• Brand • Understand • Monitor • Policy • Participate
Strategic framework
Questions?
Doug Lacombe [email protected]