Digital Marketing This Week - September 13, 2014
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Transcript of Digital Marketing This Week - September 13, 2014
Episode 14: September 13th, 2014
Chris Mercer• Content Developer• Specialty: Optimization• Host of DMTW• Call me “Mercer”
Who Am I?
This Week’s Focus Topic…
Have A Question? http://ssm.tips/question
“5 Surprisingly Easy Ways To Build
Your List”(And The ONE Thing All Good List Builders
Have In Common)
#1: “PopUps”
• They work…
• They work more than they annoy
• As a whole, no one will notice
#2: “Post Specific Offers”
• Offer relates to the post
• Ideally tie in headline
• Have core offer for each category
#3: “Two Step Links”
• Link text
• Link images
• Builds momentum
#4: “Think Outside The Sidebar”
• About Page
• 404 Pages
• Category Pages
• Resource Guides
• Checklists
• Ask Agains
• Social Media
• Share Rewards
• Comments
#5: “Double-Optin Direction”
“The One Thing”
• Test!
• Ex. Instead of “Submit” try“Give Me Access”
https://blog.twitter.com/2014/testing-a-way-for-you-to-make-purchases-on-twitter
https://www.seroundtable.com/google-penguin-3-2014-19144.html
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How To Ask A Question...http://ssm.tips/question
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