Digital marketing overview & its current trends
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Transcript of Digital marketing overview & its current trends
DIGITAL MARKETING OVERVIEW & ITS CURRENT TRENDS
http://www.sprinkdigital.com/
DIGITAL MARKETING Digital marketing is defined as advertising or
promotion of business and brands through digital media channels.
or It can be defined as the promotion of any
product via electronic media. Digital marketing has several names like
Internet marketing, online marketing, and many other names.
Television ads Radio ads Internet marketing Mobile marketing Social media marketing Others..
IT ENCOMPASSING THINGS LIKE Online Banner Advertising Search Engines Optimization Pay Per Click E-Mail Marketing Video streams Wireless text messaging Instant Messaging
DIGITAL MARKETING ACTIVITIES Evaluate our digital marketing goals Re-examine our target customer profiles Take a look at our digital presence Evaluate our messaging strategies Check our digital marketing ROI Regular analysis on Competitive brands
DIGITAL MARKETING GOALS The number of social shares our blog posts
receive. The size of our fan base on social networking
websites. Mentions of our brand name on social media
sites. Inbound website visitors from social networks. Total number of conversions resulting from
social traffic. The number of positive reviews about your
product on sites like Google Reviews and Yelp.
WHY USE DIGITAL MARKETING? Increase website traffic Increase brand recognition Improve search engine rankings Generate leads Increase online sales conversions Improve internal communications
FOR MORE DETAIL VISIT HERE:
SPRINK DIGITAL B-19, 10-B SCHEME, GOPALPURA ROAD, JAIPUR,
RAJASTHAN - 302018 INDIA CONTACT US: +91 141-6622230
THANK YOU