DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

26
digitalinnovationasia CONFERENCE & AWARDS 2014 DIA AWARDS DIA BOOT-CAMP BLOGGER MATCHUP BANGKOK I JUNE 2-3, 2014

description

The E-Tourism Asia Boot-Camp will provide hands-on practical training for the travel and tourism industry in the areas of digital marketing trends, social media, mobile, distribution, search, influencer marketing, and China digital marketing. Leveraging digital, social, and mobile to drive PROFITABILITY for your business – from small to large, restaurant to hotel, retail store to tourism organization, travel agency to airline – the digital landscape has transformed how we do business today, and more importantly, it has changed how consumers research, make decisions, and purchase. The E-Tourism Asia Boot-Camp is focused on hands-practical content that will help your business to be relevant to today’s consumer. VISIT: http://www.diasiaevents.com/events/e-tourism-asia/

Transcript of DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

Page 1: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

digitalinnovationasiaCONFERENCE & AWARDS 2014

DIA AWARDSDIA BOOT-CAMP

BLOGGER MATCHUP

BANGKOK I JUNE 2-3, 2014

Page 2: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

WHAT IS…

DIGITAL INNOVATION ASIA?

Page 3: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

WWW.DIGITALINNOVATIONASIA.COM WWW.BLOGGERMATCHUP.COM WWW.DIASIAEVENTS.COM WWW.DIGITALAIDASIA.COM WWW.DIASIAAWARDS.COM

Page 4: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 5: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 6: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

Schedule at a Glance - DIA THAILAND 2014 Agenda:June 2: Blogger Matchup Speed-Dating – 9am to 5pmJune 2: DIA Awards – 9pm to 11.30pm June 3: E-Tourism Asia Boot-Camp – 9am to 5pm

Page 7: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

INTERESTED IN…

BLOGGERMATCHUP?

Page 8: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 9: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

DIA Blogger MatchupSpeed-Dating & Seminar

Bangkok/Thailand, June 2013

Page 10: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

DIA BLOGGER MATCHUP Over 30 Screened Top Influential Bloggers from all over the World

• BOOT-CAMP– How Travel Bloggers Impact the Booking Funnel– How Bloggers Are Reshaping PR and Digital Marketing Strategies– What to Look For When Seeking Out Bloggers Who Are the Perfect Fit– What Should Brands Offer Bloggers in Exchange for Posts?– What is the difference between a blogger and a journalist– Case Studies of Blogger Campaigns– How to organize a successful Blogger Trip– How to calculate ROI of Blogger Engagement– Blogging for Pay: Should Brands Pay for Mentions?– Is travel blogging a real tool in ASEAN?

• SPEED-DATING– Blogger Outreach, leveraging the Blogger Matchup Database– 30 Top Bloggers connect with 30 Travel Brands– 6 Minutes of high-energy engagement– Relationship Building for future business development

• Blogger Storytelling Trip & Blogger Whispers Tours (Bangkok)– Content Development and distribution via social media and blogs– Content being aggregated, packaged, and published in an innovative way

Page 11: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

> FIRST PERSON: THB 9,900> UP TO TWO ADDITIONAL PEOPLE

FROM THE SAME COMPANY: THB 6,900

INCLUDES:> BLOGGER MATCHUP SEMINAR

> BLOGGER MATCHUP SPEED DATING> BLOGGER MATCHUP EBOOK

> DIA AWARDS TICKET

LIMITED AVAILABILITY: UNIQUE OPPORTUNITY FOR 30 COMPANIES

Page 12: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

INTERESTED IN…

E-TOURISMASIA?

Page 13: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 14: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

E-Tourism Asia Boot CampBangkok/Thailand, June 2013

@ Digital Innovation Asia

Page 15: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

DIA BOOT-CAMP: FOUR Workshop Rotations with THREE sessions. TWELVE interactive and engaging sessions with hands-on practical content!

• STRATEGIZE– The Social Traveler

• DIGITIZE– MOBILE– WEB DESIGN FOR MULTI-SCREEN– CONTENT STRATEGY

• OPTIMIZE– REPUTATION MANAGEMENT– ONLINE REVIEWS– SOCIAL NETWORKING

• MONETIZE– SEARCH MARKETING– DISTRIBUTION– BIG DATA

• REGIONALIZE– CHINA– ASEAN– EUROPE

Page 16: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

> FIRST PERSON: THB 3,900> 50% OFF FOR MEMBERS OF PATA, SKAL,

AMERICAN CHAMBER OF COMMERCE

INCLUDES:> E-TOURISM ASIA BOOTCAMP

> DIA AWARDS TICKET

Page 17: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

CELEBRATE DIGITAL INNOVATION…

AT THE DIAAWARDS!

Page 18: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 19: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

Digital Innovation Asia AwardsBangkok/Thailand, June 2013

@ Digital Innovation Asia

Page 20: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 21: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 22: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

GET ENGAGED & SUPPORT

DIGITAL INNOVATION ASIA

Page 23: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

FIVETHOUSANDDOLLARSTHREE DIA AWARD TICKETSTHREE E-TOURISM ASIA TICKETS

ONE TABLE TOP AT E-TOURISM ASIA

ACCESS TO DELEGATE LIST

LOGO ON DIA EVENT WEBSITESLOGO ON DIA AWARDS WEBSITE

S

P

O

N

S

O

R

S

H

I

P

Page 24: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 25: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014
Page 26: DIGITAL INNOVATION ASIA CONFERENCE & AWARDS BANGKOK JUNE 2014

CONTACT: JENS THRAENHART–FOUNDER, DIGITAL INNOVATION ASIAE: [email protected] T: +66-8555.44234

FACEBOOK/LINKEDIN: THRAENHART – TWITTER: @JENSTHRAENHART