1. 1. The Future of CumulusSDigital PropertiesA proposal for the position of Digital Content ManagerErica L. FoppeJune 20, 2014
2. 2. Why this workslike no othermedia outlet With the combined effort ofsocial media and ourstations reach, we openthe door to becoming a onestop shop for advertisers,with the opportunity to earn100% of their budget. Each social media outlet isused for a differentadvertising purpose
3. 3. VIDEO PRODUCTION
4. 4. GRAPHIC DESIGNHeres some of the graphic work Ive completed for Cumulus
5. 5. GRAPHIC DESIGNHeres some of the graphic work Ive completed for Cumulus
6. 6. GRAPHIC DESIGN (cont.)I designed theBattle of theRunway tickets
7. 7. GRAPHIC DESIGNSound OffOne Sheeter and initial graphic
8. 8. GRAPHIC DESIGNWEBSITE GRAPHICS
9. 9. GRAPHIC DESIGNPROMO REEL GRAPHICS
10. 10. GRAPHIC DESIGNPROMO REEL GRAPHICS
11. 11. GRAPHICDESIGNHOLIDAY MASQUERADEFLYER & FACEBOOK COVERPHOTO
12. 12. MY PROPOSEDRESPONSIBILITIESS Assist in direction of the digital sales budgetS Train the sales team on these digital propertiesS Control all digital advertisements including E-newsletters,postings etc.S Record, edit and produce the video content
13. 13. MY PROPOSEDRESPONSIBILITIESS Maintain and produce graphic content for onlinepresence, working closely with Program Directors tobrand each stations digital properties appropriatelyS Gather monthly reports on web and social mediastatistics (page views, user engagement)S Create proposals for Account ExecutivesS Work closely to achieve sales goals
14. 14. My Desired SalaryS With the combination of video production, assistantdirection of the digital budget, website contentmaintenance and design my desired salary is $30,000.