Digipak and magazine poster analysis
Transcript of Digipak and magazine poster analysis
The theme for this digipak is the
same on the case and the disk.
It shows a newspaper article
with Rihanna's name on it and
there are some black and white
pictures of her.
The typography within this
digipak is very similar
throughout. As it is a
newspaper article it needs
to look realistic for the
audience, this is why the
writing is the same.
Her name is the biggest
font, then it's the album
title, then the rest of the
article is the smallest
writing on the disk.
There isn't any colour
on the case or the
disk. I think that this
is because the
newspaper theme
needs to look real
and bold colours can
sometimes take your
attention away from
the images.
There are three different
images of her on the digipak,
the image on the front and
inside are the same. All of the
images of her show that she is
quite a strong person. As the
images are all black and white
this shows that she is powerful
and strong but white
represents purity and
kindness.
The album title Talk That Talk is placed on the
front cover, the disk and the inside of the case.
The target audience for this would be
teenagers and above because she is seen in
revealing clothing and she is smoking in one
of the images.
Digipak
You are only able to see
one of her costumes in this
digipak as in two of the
pictures she isn't wearing
any clothes, this can
increase the sales for the
male target audience
because she can be seen
as a female sex symbol.
The songs on the back are in bold red writing, this
makes it stand out from the background which is
a blue sky and pink clouds. the artists names are
in blue to make them stand out too.
The inside is based on
a candy theme. The
disks have pictures of
cakes on them, there is
a picture of her laying
on pink clouds that look
like candy floss. This
can be aimed towards
the target audience
which is teenage girls.
The representation of
Katy Perry come
through the colours and
the pictures she has
used. The main colours
that are used are red
and blue they represent
love, passion and
confidence all of these
come across in her
pictures that are used.
The leaflet that is used inside
the digipak is a picture of the
artist in a prom style dress
and she is surrounded by
cakes this creates a “fun”
feel and give the audience
that the CD will also be fun to
listen to.
This has two images, both of
them are black and white but
they show different things. The
first image is beyonce without
makeup and she has a cross
around her hand, this shows
that she is pure and good. On
the image she is wearing heavy
makeup on her eyes which is
the “bad” side.
This shows that beyonce has two different
characters, the “good side” which is Beyonce
and the “bad side” which is Sasha Fierce.
There is no colour to these
images, they are black and
white.
Black: Power, strength, death,
night.
White: purity, peace,
innocence, cleanliness.
These two colours represent
the two characters that
Beyonce has.
The target audience for this would be
teenagers. As there is no colour it wouldn't
appeal to young children as much.
Two of her songs are also
displayed, they are if i
were a boy and single
ladies.
Magazine posters
This is a christmas album so the
colours that are used are
christmassy colours. The
representation of red black and
white are:
Red - Love, Passion, desire
White - Purity, perfection, goodness
Black - elegance, power, unknown.
There are two pictures of Justin on the poster but
they are the same picture, this could be that they
don't want to give too much away to the audience.
This mean that they need to buy the album to see
what it is like.
This poster advertises two
things. Justin's new single
Mistletoe and it also advertises
his new single Under the
mistletoe, both of the release
dates are given.The target audience for this
would be teenage girls
because the image isn't
focused on Justin being
“sexy”it's a christmassy
theme. His clothes are black
which denotes the unknown
and mystery, this means that
the audience will find the song
and the album a mystery.
The font on this poster shows that it is going to be
released around christmas time. The writing is red with
sparkles, this represents christmas and doesn't make
the advert look boring therefore more people will want
to buy it.