Designing an Engaging Brand Experience for the 3rd Screen
7
THE SMALL SPACE: DESIGNING AN ENGAGING BRAND EXPERIENCE FOR THE 3 RD SCREEN PivotConference OCTOBER // 18 // 2011
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Global Director of Customer Experience Thomas Mueller presented a joint session with Bloomberg at the 2011 Pivot Conference on designing an engaging brand experience for mobile users.
Transcript of Designing an Engaging Brand Experience for the 3rd Screen
THE SMALL SPACE:
DESIGNING AN ENGAGING BRAND EXPERIENCE FOR THE 3RD SCREEN
PivotConferenceOCTOBER // 18 // 2011