Decoding the dynamic market of Thessaloniki Airport ... · A Subsidiary of Fraport AG Fraport...

A Subsidiary of Fraport AG

Fraport Regional Airports of Greece A S.A.

Decoding the dynamic market of Thessaloniki Airport “Makedonia”George Vilos Executive Director of Commercial & Business Development

34th Philoxenia – November 10th, 2018

0

1,000,000

2,000,000

3,000,000

4,000,000

5,000,000

6,000,000

7,000,000

Domestic International Total

Traf

fic

YTD OCT 2017 YTD OCT 2018

3,531

2

SKG Airport: Traffic development - YTD October 2018 vs 2017Domestic presents a slight decline (-2,4%) affected by the state runway works during Q1, while International demonstrates a robust growth (9,5%).

288k additional pax

3,866

2,0875,522

5,810

335k additional pax

1,944

-2,4%

9,5%

5,2%

*Source: HCAA & FG Traffic Management

47k less pax

34th Philoxenia – November 10th, 2018: Decoding the dynamic market of Thessaloniki Airport “Makedonia”

1,991

0

200,000

400,000

600,000

800,000

1,000,000

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

2016 2017 2018

3

SKG Airport: The developmental potential existsAttracting additional traffic during winter season, as well as during the shoulder months is the key for extending the tourist season

Total Passenger Traffic 2016 – YTD October’18Target: Extending Shoulder Months & Enhancing Winter Operations

2016: 5,735,581 (6,3%)2017: 6,247,514 (8,9%)YTD Oct’18: 5,810,504 (5,2%)**effect of runway works

*Source: HCAA & FG Traffic Management


4

SKG Airport: Airline Development – Summer 2018“Makedonia” airport welcomed a number of new routes and carriers . Indicatively…

Qatar AiwaysNew year-round services to/from Doha

FlydubaiNew year-round services to/from Dubai

GermaniaNew services to/fromNuremberg, Dresden, Erfurt & Munster

SASNew year-round service to/from Stockholm

Jet2.comNew services toLondon, Birmingham, Glasgow & Newcasle

easyJetNew service to Venice

RyanairNew services toNürnberg, Budapest, Naples, Eindhoven, Poznan & Bratislava


5

SKG Airport: Airline Development – Winter 2018/19- Introduction of a Winter “New International Route” Incentive- The airport will welcome new, extended and relaunched routes during off-peak season

Sky Express− Thessaloniki to Mitilini (4w)

Ryanair− Thessaloniki to Bologna (2w), Bratislava

(2w), Nürnberg (2w) & Warsaw/WMI (2w) new*relaunched routes:• Thessaloniki to Hamburg (2w) & Paris (2w)

Aegean− Thessaloniki to Tel Aviv (2w) new

Domestic International

Lufthansa− Thessaloniki to Frankfurt (2w)

Qatar− Thessaloniki to Doha (4w) new

Wizz− Thessaloniki to Vienna (3w)

Ryanair (relaunch)− Thessaloniki to Chania (4w)

*Underlined the routes eligible for FG’s Winter Incentive

Blue Air− Thessaloniki to Larnaca (6w)

Cyprus Airways− Thessaloniki to Larnaca (2w)


Israir− Thessaloniki to Tel Aviv (2w) new

“New International Route” Incentive Programme

Winter ’18-19 Winter ’19-20

7 EUR per Dep Pax 7 EUR per Dep Pax

• Eligible are new international routes introduced in W’18-19 & W’19-20

• New international routes must be operated on a year-round basis

Demographic profile (SKG)

49%

51%

Male Female

Gender

Top 10 Foreign Residencies

15.7%

7.5%5.1% 3.7% 2.3% 1.9% 1.8% 1.7% 1.6% 1.5%

43%

3%

14%

41%

Greeks in GreeceForeigners in GreeceGreeks AbroadForeigners Abroad

Nationality vs Residence

2%

19%

79%

ElementaryHigh SchoolUniversity

EducationAge

Average Age: 38,6 years old

4%

10%

18%

28%

28%

13%

65+

55-64

45-54

35-44

25-34

18-24

Source: Passenger Survey Fraport Greece (SKG)

7 34th Philoxenia – November 10th, 2018: Decoding the dynamic market of Thessaloniki Airport “Makedonia”

7Base: All

Age groupings – monthly volumes (SKG)The 55+ age group represents 13% of SKG total traffic, with the months of June and September having a slightly higher contribution with 15%. For the period Mar-Sep 2018 a total number of 615,527 PAX (55+) have travelled from SKG.

Source: Passenger Survey Fraport Greece

Period: Mar-Sep 2018

333,368478,320 526,898 591,860

708,226 730,078633,691

53,062

43,57982,716

106,031

104,251 110,154

115,176

386,430

521,899

609,614

697,891

812,477 840,232

748,867

Mar Apr May Jun Jul Aug Sep

Up to 54 years old 55+ years old Total

4,001,620

615,527

Up to 54 years old

55+ years old

Passengers (Mar- Sep) Passengers (monthly)

Total: 4,617,147 PAX

8

Base: All

Passenger Profile (SKG, 55+ age group)Within the age group 55+, foreigners represent 58% of total traffic, with an even higher penetration in the months of June and September. Greek diaspora has a significant presence in March (16%).



61% 54% 48%38% 43% 38% 32%

39% 46% 52%62% 57% 62% 68%

Mar Apr May Jun Jul Aug SepGreece Abroad

Residence country (monthly)

42%

58%

Greece Abroad

Residence Country (Mar- Sep)

39%

3%11%

47%

Greeks in GreeceForeigners in GreeceGreeks AbroadForeigners Abroad

58% 51% 45% 36% 39% 35% 29%

2%3%

3%1% 4% 3%

3%

16%11% 12%

8% 7% 12%12%

23%35% 40%

54% 50% 50% 56%

Mar Apr May Jun Jul Aug Sep

Greeks in Greece Foreigners in Greece Greeks Abroad Foreigners Abroad

Residence vs Nationality (monthly)Residence vs Nationality (Mar- Sep)


41% 46%

VFR (up to 54) VFR (55+)

9Base: All

Passenger Profile (SKG, 55+ age group)55+ passengers travel mostly for leisure 89% throughout the year (80% for younger ages). Within leisure passengers, the 55+ age group state “holidays” less as a trip purpose. However VFR is significantly higher for 55+, especially in the months of March and April.



Trip Purpose – Holidays (Mar-Sep)76%

66%

Holidays (up to 54) Holidays (55+)

Trip Purpose – VFR (Mar-Sep)

11%

89%

Business Leisure

20%

80%

Business Leisure

Up to 54 years old

55+ years old

Trip Purpose (Mar- Sep)

10

Base: All

Passenger Profile (SKG, 55+ age group)55+ age group passengers have a more female profile, with more contribution of foreign residents, especially from Germany and Israel. They travel for VFR more than younger ages and even though they travel less frequently, they spend more days in Greece



Foreign ResidentsGender

21%

13%

16%

39%

11%

7%

23%

54%

Tour operator

Travel agent

Booking engine

Airline website

Up to 5455+

Ticket Booking Means

15%

8%

2%4%

5%

21%

6% 5%4% 4%

Germany UK Israel Cyprus Russia

Up to 54 55+

Length of Trip (SKG) Up to 54 55+

Average days of trip(for return home flights)

11,6days

12,9days

Travelling Profile

Booking period prior to departure:

Up to 54: 49 days 55+: 59 days

Frequency of Travel Up to 54 55+

Traveling from SKG (last 12 months)

3,3times

2,5times

51% 49%

49% 51%

Up to 54 55+

Male Female

Residence Country

Trip Purpose

46% 42%

54% 58%

Up to 54 55+Greece Abroad

76%

41%

20%

66%

46%

11%

Holidays VFR Business

Up to 54 55+


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Fraport Greece A S.A.

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