Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR...

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Price list 2016 NEWSLETTER Daily and weekly KNOWLEDGE FOR DECISION-MAKERS. IMMOBILIEN ZEITUNG. IZ aktuell Weekly newsletter 08

Transcript of Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR...

Page 1: Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR DECISION-MAKERS. IMMOBILIEN ZEITUNG. IZ aktuell Weekly newsletter 08. ... Dort orientieren sich

Price list 2016

NEWSLETTERDaily and weekly

KNOWLEDGE FOR DECISION-MAKERS.IMMOBILIEN ZEITUNG.

IZ aktuell Weekly newsletter

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Page 2: Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR DECISION-MAKERS. IMMOBILIEN ZEITUNG. IZ aktuell Weekly newsletter 08. ... Dort orientieren sich

IZ aktuellTHE DAILY NEWSLETTER OF THE IMMOBILIEN ZEITUNG

PUBLICATION DATES:The newsletter is published from Monday to Friday and provides all important

current news.

Technical data: See technical data Immobilien Zeitung, basic media data No 26 and under www.iz.de/basis-mediadaten

Online data delivery: Fully designed advertising banner: 7 working days before publication, advertising banners and special advertising forms to be designed by us: 20 working days before publication. Delivery by e-mail by noon of the relevant day to [email protected], specifying client and campaign name, time frame per design, booking unit, advertising medium including target link and contact person for all queries (e-mail and te lephone). Costs for designing advertising banners: For bookings with a net order value over € 1,000 (or € 3,000 for Flash), we will produce the advertising banner for you free of charge (maximum two proofs and one hour of graphic design work). For any additional graphic design work, € 80 plus VAT will be billed.

All prices in EUR plus VAT. Our General Terms and Conditions apply. *Source: INFOnline

IZ AKTUELL PERFORMANCE FIGURES:Monthly average 1st half year 2015

PIs 517.119* on average per month

PIs 119.335 per week

PIs 26.748 on working days

ADVERTORIAL – AN UNUSUAL BANNER FORMAT: We offer you a particularly large area – 530 px x 360 px – for placing an

advertorial. It is twice as high as a maxi ad plus, and has a particularly high

impact. Price € 4,500 when placed in positions 3 or 4.

PRICES:As position 1 is located directly next to the overview, the readers are exposed

to it particularly intensively. Some readers go directly to personal top news

from the table of contents; others scroll through the newsletter.

POSITION FULL-SIZE BANNER468 x 60 px / 34 KBweekly price in EUR

MAXI AD468 x 120 px / 40 KBWochenpreis in EUR

MAXI AD PLUS468 x 160 px / 40 KBweekly price in EUR

P 1 after the table of contents 2,010.00 2.660,00 3.630.00Position 1 is immediately visible when the newsletter is opened. Many readers look through the brief overview of daily news to decide what to read.

P2 after the 1st article 1,390.00 1.950,00 2,780.00

P3 after the 2nd article 1,215.00 1 .625,00 2,430.00

P4 after the 3rd article 1,010.00 1 .272,00 1 ,700.00

P5 after the 4th article 900.00 1 . 140,00 1,440,00

P6 after the 5th article 840.00 1 .068,00 1,335,00

P7 after the 6th article 740.00 1.044,00 1 ,175.00

P8 after the 7th article 680.00 948,00 1,080.00

P9 after the 8th article 590.00 924,00 960.00

P10 after the 9th article 590.00 960.00Higher than position 10 – only available during Expo Real

POSITION FULL SIZE BANNER468 x 30 px / 34 KBWochenpreis in EUR

MAXI AD468 x 120 px / 40 KBweekly price in EUR

MAXI AD PLUS468 x 120 px / 40 KBWochenpreis in EUR

P 1 nach Inhaltsangabe 1.990,00 2,630.00 3.580,00Position 1 ist beim Öffnen des Newsletters auf den ersten Blick sichtbar. Dort orientieren sich viele Leser in der Kurzübersicht der Tagesnachrichten.

P2 nach dem 1. Artikel 1.430,00 1,900.00 2.860,00

P3 nach dem 2. Artikel 1.250,00 1,580.00 2.500,00

P4 nach dem 3. Artikel 1.008,00 1,285.00 1 .680,00

P5 nach dem 4. Artikel 888,00 1,1 55.00 1 .416,00

P6 nach dem 5. Artikel 828,00 1,080.00 1.320,00

P7 nach dem 6. Artikel 792,00 970.00 1 .260,00

P8 nach dem 7. Artikel 720,00 880.00 1. 164,00

P9 nach dem 8. Artikel 660,00 820.00 1.080,00

820.00

TCP 26 €TCP 15 € TCP 19 €

TCP 9 €TCP 6 €TCP 5 €

POSITION

POSITION

POSITION

POSITION

POSITION

2

4

5

1

3

Closing date for advertising banner:

– fully designed:

3 working days before publication

– to be designed by us:

10 working days before publication

Take advantage of good value for money with5 banner placements from Monday to Friday with an impressive reach of 26,900 advertisingcontacts daily. Your maxi ad costs only € 21 per1,000 contacts in position 1!

Do you want daily contactwith your target customers?

Page 3: Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR DECISION-MAKERS. IMMOBILIEN ZEITUNG. IZ aktuell Weekly newsletter 08. ... Dort orientieren sich

Designing a banner appropriately for the new-sletter will boost success considerably – the reader has to be able to process the message in one second. What are your communication goals?

More Sucess with Banner Advertising.

PUBLISHER‘S RECOMMENDATIONS:

Adapt the size of your banner to your advertising message so that everything can be seen at a glance,

and depending on your budget select the advertising position so that you achieve 3 or more frequencies.12 Animated banners stand out more. However, when inserting them into a newsletter, please bear in mind

that animations are not always supported. Design your banner so that the entire advertising statement

is already displayed in the first picture, or design a static banner consisting of one picture only.

3A tenth of recipients retrieve “IZ aktuell“ in the text version. For this reason, please provide us with

5 lines of text (each containing 68 characters) including your link in addition to your advertising banner.

Instead of the banner, a text advertisement appears in the position booked, providing you with additional

contacts.

4Thanks to Google and specialist providers, text advertising is once again gaining in significance. An

alternative to a graphically designed banner is to have your advertising message spoken in a text banner

at the booked banner position. If you use text advertisements, you can change your contents daily by

presenting different company news on a day-to-day basis.

5Think about what the reader of this newsletter is expecting. An advertorial, which we design for you free of

charge, is possibly the best way of achieving your communication goal. It is twice as big as our biggest

banner (530 x 360 px) with space for a picture or logo and 500 characters of text, including a link. Although

the font type and size, etc. used in the banner are different to those used for the editorial contents, when

presenting company news in this format you reach the readers in “reading mode“.

Sabine KrewelTel. +49 (0)611 973 [email protected]

Thomas BuhlmannTel. +49 (0)611 973 [email protected]

Karsten FrankeTel. +49 (0)611 973 [email protected]

Markus SchmidtkeTel. +49 (0)611 973 [email protected]

Your contact persons:

An associate of

IZ Immobilien Zeitung Verlagsgesellschaft mbH

Postfach 3420, 65024 Wiesbaden, Germany

Luisenstraße 24, 65185 Wiesbaden, Germany

Telephone: +49 (0)61 1 973 26 - 0,

Fax: +49 (0)61 1 973 26 - 33

[email protected], www.iz.de

Bank details:

Nassauische Sparkasse, Wiesbaden, Germany

IBAN DE36 5105 0015 0189 0265 28

SWIFT-BIC.: NASSDE 55 XXX

Commerzbank AG, Wiesbaden, Germany

IBAN DE36 5108 0060 0129 9888 00

SWIFT-BIC.: DRES DE FF 510

Payment terms: 14 days strictly net,

2 % cash discount for payments on account

FOR AN OVERVIEW OF OTHER INFORMATION ON OUR BASIC MEDIA DATA:iz.de/mediadaten

INDIVIDUAL PRICE LISTS:

RECRUITING UND PERSONALIMAGEWERBUNG:

iz.de/basis-mediadaten

iz.de/media/sonderwerbeformen

iz.de/media/immobilienanwaelte

iz.de/media/themenschwerpunkte

iz.de/media/exporeal

iz.de/media/mipim

iz.de/crossmedia

iz.de/media/newsletter

iz.de/media/online

iz-jobs.de/arbeitgeber/info/mediadaten

iz.de/media/personalimage-online

iz.de/media/joboffensive

Basic media data:

Special advertising forms:

Property law lawyers:

Regional / themed focus issues:

Expo Real:

Mipim:

Crossmedia:

Newsletter:

IZ online:

Basic media data (excerpt):

Online HR marketing:

Job offensive (excerpt):

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02

03

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Page 4: Daily and weekly - Immobilien Zeitung · 2015-10-29 · Daily and weekly KNOWLEDGE FOR DECISION-MAKERS. IMMOBILIEN ZEITUNG. IZ aktuell Weekly newsletter 08. ... Dort orientieren sich

The IZ weekly newsletter provides a brief weeklyoverview every Friday: a good introduction tothe real estate news – free of charge and concise.

The IZ weekly newsletter also provides weeklynews on the real estate industry to non-subscribers of the Immobilien Zeitung. Since the newsletter‘s launch in August 2011, more than 22,500 people working in the real estate industry have already subscribed to it.

The weekly Newsletter.

PUBLICATION DATES:The weekly newsletter is dispatched every week on Fridays.

With almost 22,500 registered recipients, we record 7,200 openings a week.

Technical data: See technical data Immobilien Zeitung, basic media data No 26 and under www.iz.de/basis-mediadaten

Online data delivery: Fully designed advertising banner: 7 working days before publication, advertising banners andspeical advertising forms to be designed by us: 20 working days before publication. Delivery by e-mail by noon of therelevant day to [email protected], specifying client and campaign name, time frame per design, booking unit, advertisingmedium including target link and contact person for all queries (e-mail and telephone). Costs for designing advertising banners: For bookings with a net order value over € 1,000 (or € 3,000 for Flash), we will produce the advertising banner for you free of charge (maximum two proofs and one hour of graphic design work). For any additional graphic design work, € 80 plus VAT will be billed.

All prices in EUR plus VAT. Our General Terms and Conditions apply. *Source: INFOnline

BOOKING OPTIONS AND PRICES:

BOOKING FORMAT PRICE KB

STANDARD 550 x 120 px € 950 40Position after the 1st or 2nd article

EXCLUSIVE 550 x 160 px € 2,200 50Two placements, after both the 1stand 2nd articles

Closing date for advertising banner:

– fully designed:

3 working days before publication

– to be designed by us:

10 working days before publication

exclusive >

standard >

Exclusive

booking with

exclusion of

competition