Customer stickiness

12
Customer Stickiness the Coalesco way

Transcript of Customer stickiness

Page 1: Customer stickiness

Customer Stickiness

the Coalesco way

Page 2: Customer stickiness

20%Average

customers lost

each year 80%Up to

lost in some sectors

Page 3: Customer stickiness

90%retention rate

80%retention rate

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90%retention rate

80%retention rate

+20% x 7new customers/year

years

Page 5: Customer stickiness

90%retention rate

80%retention rate

+20% x 7new customers/year

years

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Sell then sell again

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Frequent communications

calendar

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Extraordinary

customer service

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Product or service

integrity

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A complaint is a gift

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• Blog and social media

• Magic Moments

• Personal Touches

• Premiums and Gifts

• Questionnaires and Surveys

• Regular Reviews

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Thank You

Linda Frier, [email protected]

www.coalesco.co.uk

@LindaFrier