Crush Social: Facebook Video Post Case Study
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Transcript of Crush Social: Facebook Video Post Case Study
FACEBOOK POST/VIDEO ANALYSISSPACE&CO
FACEBOOK VIDEO POST
• Post accrued 4900% greater reach with zero paid advertising.
• Video post accrued engagement levels of 8.2% which is 2658% greater than Australian Facebook page benchmark average of .27%.
• Received 2028% greater clicks than average posts.
http://www.socialbakers.com/reports/regional/june-2014-social-marketing-report-australia-regional
FACEBOOK VIDEO POST
• Video was viewed an average of 29 seconds which is 90.9% of total time.
• Video accrued 286 total views where 95% of those views reached the 95% mark.
• This shows the content was not only the right type but also the right length.
http://www.socialbakers.com/reports/regional/june-2014-social-marketing-report-australia-regional