Crowd Funding
Transcript of Crowd Funding
LETTING THE CROWD FUND YOUR SMALL BUSINESS
CROWD FUNDING
Sofya GindinaInternational Relations and Management 2775483
“Nearly two thirds of entrepreneurs (65%) are planning to seek
alternative forms of finance in 2012, after losing confidence in the
banks funding their businesses.” Huddlebuy.co.uk
What is Crowd Funding?
How successful is Crowd Funding?
What are the Downsides of Crowd Funding?
I
II
III
IV
V
AGENDA
How to create a successful Crowd Funding campaign?
What are the advantages of Crowd Funding?
Step 1: Choosing the right websiteStep 2: Setting realistic target and time limitsStep 3: Creating a convincing campaign videoStep 4: Offering rewards to the investorsStep 5: Posting regular updates
What are the downsides of Crowd Funding?
I. WHAT ISCROWD FUNDING?
An alternative method of raising finance for a business, project or idea by attracting a ‘crowd’ of individual investors via the internet.
II. HOW TO CRATEA SUCCESSFUL
CROWD FUNDING
CAMPAIGN?
CHOOSING THE RIGHT WEBSITE
STEP1
SETTING REALISTIC TARGET AND TIME LIMITS
STEP2
CREATING A CONVINCING CAMPAIGN VIDEO
STEP3
OFFERING REWARDS TO THE INVESTORS
STEP4
POSTING REGULAR UPDATES
STEP5
UPDATES
III. WHAT ARE THEADVANTAGES
OF CROWD FUNDING ?
- Opportunity to raise capital- Creation of a strong network
- Access to a free marketing tool
- Confirmation of the concept
IV. WHAT ARE THEDOWNSIDES
OF CROWD FUNDING?
- Absence of long-term viability
- Risk of exposure
- Inability to present complicated
concepts
V. HOW SUCCESSFUL ISCROWDFUNDING?
SOURCEShttp://www.startups.co.uk/start-ups-seek-alternative-finance-in-2012.htmlhttp://www.startups.co.uk/what-is-crowdfunding.htmlhttp://crowdfunding.startnext.dehttp://business.time.com/2012/10/22/how-to-crowdfund-your-creative-project/slide/how-to-pick-the-right-crowdfunding-site/http://www.forbes.com/sites/tanyaprive/2012/11/27/what-is-crowdfunding-and-how-does-it-benefit-the-economy/http://www.forbes.com/sites/tanyaprive/2012/10/12/top-10-benefits-of-crowdfunding-2/http://billpayne.com/2011/11/25/crowd-funding-–-a-critique-for-entrepreneurs-and-investors.html
Animations:www.duarte.comStatistics:http://www.startnext.de/Blog/Blog-Detailseite/b/Fakten-Hintergruende-und-die-Geschichte-von-Startn-437
THANK YOUFOR YOUR ATTENTION!