Crompton Greaves Final

8/4/2019 Crompton Greaves Final

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CROMPTON GREAVES

LIMITEDBy,

Arindam Mandal (13) Rahul Deshmukh (62)

Kapil Arya (33) Rohit Chakraborty (74)Cheatan Ogra (21) Saurabh P. Rao (52)

Samvit Saurav(79)



ABOUT THE COMPANY Founded in 1878 in Chelmsford,Essex,England by Col.REB

Crompton.

1947:Taken over by Thapar Group.

1966: Crompton Parkinson Works Ltd and Greaves Cotton &

Crompton Parkinson Ltd. merged to create Crompton GreavesLimited (CG)

CG Acquisitions: Pauwels Group(Belgium), Ganz(Hungary),

Microsol(Ireland), Sonomatra(France), MSE(USA), PTS(UK)

Net Sales For FY 2009-2010: Rs.872736 Lacs.



PRODUCTS AND SERVICES



CONSUMER PRODUCTS

4

Consumer Products: Fans, Lights,Pumps, Integrated Security Systems, Home Automation.



POWER SYSTEM

5

Power Systems: Transformers and reactors, Switchgear products, Instrument transformers, Power

Quality Systems, Engineering Solutions, Control and Automation.



INDUSTRIAL SYSTEM

6

Industrial Systems: Motors, Generators, Traction motors, Commercial motors, Stampings and

Laminations.



Core business processesare those that relate to:

Design

Production

Distribution

Marketing

Sales

Support of products andservices

These core businessprocess include thecustomer order to cashprocessing from thereceipt of the orderthrough the receipt ofcash for the goodsshipped.

Core Business Processes



Problem Areas

Manufacturing plants rarely have information systems that cansupport e-manufacturing demands

Systems focused on solving only one specific issue (oneproduction line/single function)

Systems are rarely integrated operating as separate island of information

Plant system is internally focused and architecture are designed for use inside the plant (do not provide order level visibility outside the plant )

Each plant has heavily customized systems which are difficult to

integrate and change



Why Integration ?

Integrated processes, data, and organizational

elements

Operational, financial, and managerial principles aresatisfied simultaneously

Common database

Application Integration

Consistency across application for users - same“look-and-feel” and navigation

Less training

One source of data entry for multiple views ofinformation

Technical Integration

On-line, real time updates and edits

Data integrity



Sub Processes in CG

S&OP / Business Planning Demand Planning Master Production Scheduling Distribution Requirements Planning

Treasury Fixed Assets Investment Management

/Project Accounting

CRM

ProgramManagement

Supply and DemandPlanning

Purchase to Pay

Finance

- Product Safety - MSDS authoring/distribution,product labels

- Order Checks - Regulatory status - Dangerous Goods (Logistics Safety) - Waste Management - Incident Management

General Ledger / Consolidation / Taxes

Manufacturing Accounting Profitability Analysis Forecasting & Budgeting

Order to CashManufacturing Quality Management Shop Floor Integration Plant Maintenance Manufacturing Order Execution Toll Manufacturing

Order Management/Billing/Pricing (OTC 1) Credit / Receivables (OTC 1) Transportation Management (OTC 2) Shipping / Warehousing (OTC 2)

Contact Management Sales and Marketing Reporting Call Reporting Opportunity Management

Activity Management Interaction History Complaints

Environmental Health &Safety

Direct Materials MRO

Accounts Payable



E-Supply chain drivers

Customer service management

Demand management

Order fulfilment Manufacturing flow management

Supplier relationship management

Product development and commercialization



E-INITIATIVESby CG



IT Applications

Virtual Private Networks

Very Small Aperture Terminals (VSAT) that transmit voice,

data and video signals through satellite.

Employee Intranet. SAP ERP that manage diverse operations. Dealers,

Vendors, Suppliers and customers conduct e-commerce

operations through portals.

Security: Linux based Firewalls (Protects company’s

information assets)



IT Applications contd…. Security features provided by Fortinet

Unified Threat Management features in Forigate comprising of a series of antivirus firewalls.

Fortigate Features:

Enterprise class antivirus firewalls.

High availability configuration (protects more than 2000 users

on the network)

ICSA certified antivirus gateways.

Provide complete network protection services. Detect and eliminate content based threats from e-mails and

web traffic.

Hardware acceleration helps security functions to be

executed at real time speeds



Implementations

Query Management System (QMS)

Online Dealer Portal

After Sales Service PortalSales Stock Requirement for Pump

Portal

SCM Portal for VendorsInvestor Access Portal

Web-conferencing

Query Management System(QMS)



QUERY MANAGEMENT SYSTEM



AFTER SALES SERVICE



DEALER PORTAL



Employee Life CycleManagement System



Portal For Vendors



Web Conferencing



Effects of E-business on CG

Reduction in direct material costs and expanding supplier

arena.

Savings of Rs.19 crores in FY - 2008-09 Raw material sourced exceeded Rs.350 Crores in 2 years.

Reduced service lead times.

Increased spare part efficiencies.

Improved customer efficiency.



E- Marketing Tactics



WEBSITE ANALYSIShttp://www.cgglobal.com

1 O P SEO

http://www.cgglobal.com/

http://www.cgglobal.com/



1. On-Page SEO

Metadata tags were missing.

Total Images Found : 6 - good for user perspective

Page Size : 5288 bytes



2. Off-Page SEO(outside the design of the website inbound links to your site, registering

with directories relevant)

Domain Registered on:28-nov-2007

Domain Expire on :28-nov-2018

Indexed Pages :

Google – 0

Yahoo - 241

MSN - 1



Back links Information: Google - 0

Yahoo – 199

Traffic Rank : 794018



3. Blogosphere

Blog Analysis: Not found

Blog Rank: Not Ranked !(by Technorati)

http://www.technorati.com/

http://www.technorati.com/



E-Manufacturing Benefits

Improved Customer Service Greater Customer Retention

Lower Operating Costs

Better Quality Products/Services

Greater Business Efficiency

More Competitive

Better Business Intelligence

Broader Market Coverage

Fewer Administrative Errors

Crompton Greaves Final

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