CRM7 Price Management
Transcript of CRM7 Price Management
SAP CRM 7.0Detailed View
SAP CRM 7.0 – Sales
Price Management
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1. Overview2. Features in Detail3. Further Information
Content
What is Price Management?
Price Management enables companies to plan, execute, and track pricing strategies
Focus areas:Strategic pricing to compete and win in a marketCampaign-based pricing to develop and grow market segmentsCustomer negotiated pricing to win, grow, and retain customers
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Why is SAP better?
SAP’s application platform provides one Pricing Engine that:
Runs pricing for 1000s of customers across industriesRuns consistent pricing for their sales people, call center, Web shop, and partner channelSupports the full range from simple product/service pricing to complex Trade Promotion Management or Package pricing
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One Pricing Engine used in all SAP Applications
Future ApplicationPlatform Products
SAP ERPE-Commerce
SAP forAutomotive
SAP SRMSourcing
SAP CRMSales
SAP CRME-Commerce
SAP CRMInteraction Center
PricingEngine
SAP CRMOn-Demand
SAP CRMMobile Sales
SAP CRMService
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1. Overview2. Features in Detail3. Further Information
Content
Pricing Example
OrderCustomer: Miller
Product Quantity
M328 10 pc
$9301 pc$93Net Value for Item
1 pc
1 kg
1 pc
1 pc
1 pc
per
$970$97Final Amount
$+ 40$+ 2 Shipment Costs
$- 50$- 5Product Discount
$- 20%- 2Customer Discount
$1,000$100Gross
$1,000$100Material Price
CurrValueUnitRateCondition
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Pricing Execution – Features
Item level pricingManual changes on item and header levelDifferent calculation typesScales with different scale basesTwo-dimensional scalesValidity periods Condition exclusionCurrency conversionQuantity and unit of measurement conversionFormulas for more complex pricingFree goodsPrice change approval
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When setting up pricing, the system uses a method to determine prices from the information stored in the condition records.
Pricing Execution – Special Functions
Condition exclusionIn pricing, more than one condition record may apply to a particular item at any one time. You can use the condition exclusion process to compare possible conditions to determine such things as the best price for a customer.
Variant conditionsVariant conditions can be used to influence the price of a configurable material, depending onthe characteristic values assigned.
Group conditionsYou want some conditions to be used as the basis for determining scale values from several items. For example, materials have been assigned to a material pricing group, and you want a quantity-based discount to be assigned to these materials. You want the quantity scale to be read cumulatively, with the cumulated quantity of all materials in the sales order that are assigned to this material pricing group.
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How Pricing Works
When setting up pricing, the system uses a method to determine prices from the information stored in the condition records.
Pricing is based on the following elements:Condition typesPricing proceduresAccess sequencesCondition tables
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Condition Types
Value from Amount
- 1 %- 2 %- 4%
Amount
$1 per 1 kg
FreightKF00
Calculation type: PercentageScale base type: Value scale
Calculation type: Amount/weight
$100$1,000
$10,000
Discount %K007
The condition type defines the characteristics and attributes of a condition.
You can define a condition type for every type of price, surcharge, or discount that occurs in your business transactions.
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Groups of Conditions
Prices Discounts/Surcharges
For example: Material priceCustomer-specificPrice list
Freight
For example:Incoterms,part 1Incoterms,parts 1+2
For example:DeparturecountryExport
Conditions
Taxes
For example:By customerBy materialBy price group
You can determine conditions at any level you require:
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Pricing Procedure
The pricing procedure defines which condition types are permitted and in which sequence.
It also defines:Which subtotals are shown on the pricing screens If a condition type is mandatoryIf a condition type is statisticalIf a condition can be entered only manuallyFormulas for calculating pricesThe basis on which the system calculates pricesWhich requirements must be met for a specific condition type to be taken into consideration
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Pricing Procedure Determination
Sales organization
Sales organization
Distribution channel
Distribution channel
DivisionDivision Documentpricing
procedure
Customerpricing
procedure
Pricing procedure
Transactiontype
Customermaster data
Organizational context Process Customergroup
Determines
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Access Sequence
Access sequence K027:
1. Customer-specific discountCondition table: customer/sales organization
2. Discount for price groupCondition table: price group/sales organization
3. General discount for the sales organizationCondition table: sales organization
Condition type K027:
An access sequence is a search strategy that the system uses to search for valid data for a specific condition table. It consists of one or more accesses.
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Condition Technique
Access sequenceCondition tables1. Access: customer/material2. Access: material
ZPR0
Scale
From 1 PC:100 EUR per PCFrom 50 PC:95 EUR per PC
PR00 95 EUR/PCK007 -2%
Pricing procedure
1. Price PR00
2. Customer discount K027
3. Promotion discount KA00
ZPREU
Condition type
Access sequence ZPR0
PR00
Condition records
Valid record not available
Valid record available
for PR00
TransactionProduct A 55 PC
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Service Oriented Architecture (SOA): Price Services
Price Master Data Management
Update Sales Price SpecificationSales Price Specification
Price Master Data Management
Read Sales Price SpecificationSales Price Specification
Price Master Data Management
Find Sales Price Specification by ElementsSales Price Specification
Price Master Data Management
Create Sales Price Specification as BulkSales Price Specification
Price Master Data Management
Create Sales Price SpecificationSales Price Specification
Price Master Data Management
Confirm Sales Price Specification as BulkSales Price Specification
Price Master Data Management
Change Sales Price Specification as BulkSales Price Specification
Price Master Data Management
Cancel Sales Price Specification as BulkSales Price Specification
Price Master Data Management
Cancel Sales Price SpecificationSales Price Specification
Process ComponentService NameBusiness Object
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1. Overview2. Features in Detail3. Further Information
Content
Differences ERP SD vs. Pricing with IPC
Functional Differences/Migration Considerationshelp.sap.com > CRM > Components & Functions > Basic Functions > Pricing > Differences in Pricing in CRM and R/3
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Further Information
SAP CRM - Roll-Out Maphttps://portal.wdf.sap.corp/go/crm-rollout-map
SAP CRM - Ramp-Up Knowledge Transfer (RKT)http://service.sap.com/rkt-crm
SAP CRM – Demo Portalhttp://crmportal.wdf.sap.corp:1080
SAP CRM – WiKihttps://wiki.wdf.sap.corp/display/SAPCRMHub/Home
SAP CRM - Help Portalhttp://help.sap.com/crm
SAP Public Webhttp://www.sap.com/crm
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