Creative Thinkin

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The concept, scope and theory

of creative thinking.

Creative personality.

Course Instructor : Nilofar Anbreen

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Creativity

Creative

Thinking


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Creativity

Create > creativity; creative thinking

Creative thinking is the ability to bring somethingof new existence. (Websters Dictionary 1976)

Creativity is the making of new and rearrangingof the old. (Mike Vance, 1995)

Being creative is seeing the same thing aseverybody else but thinking of somethingdifferent. (Wycoff, 1995)

Something or some process that is original, novel,newly thought of, and in some cases as beinguseful. (Amabile, 1999)

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Course Instructor : NilofarAnbreen

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CREATIVE THINKING

CRITICAL THINKING

ORDINARY THINKING


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Creativity & IQ Many creative persons have averageIQs; no correlation between

intelligence and creativity.


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Elements of Creative thinking

1. Be curious

The principles of curiosity are:

Play: Playing with your thoughts.

Suspend judgment: Suspend all unnecessary things coming to your

mind.

Be open to all stimuli: Spend 5 minutes sitting and noticing every sound,

sight, smell, the feeling of your bum on the seat, the thoughts in your

head...everything.

Ask yourself: Why? Why not? What if? What if there were no

constraints? What else?


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2. Connect the unconnected

Many creative thinking experts rate this as THE essential element, almost as the

definition of creative thinking.

The principles of connecting are:

Read widely

Talk to people in different fields

Try something different

Step sideways


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3. Cultivate your ideas

New ideas are like seedlings; they need to be cared for, protected from

enemies and kept out of the harsh light of day for a while. Learn to champion

your ideas until they are robust enough to sink or swim in the real world.

The principles of connecting are:

Protect your new ideas

Daydream

Give it time to develop


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4. Challenge yourself

There is no way round this one - creative thinking means stepping

outside your comfort zone and having a bit of courage.

The principles of challenging yourself are:

Take risks and accept failures: The usual ratio is 1 good idea from 20

ideas (if you're lucky), and it doesn't get higher with practice, that's just

how it is. If you're not having failures you are not close enough to your

edge.

Question assumptions: You may be amazed to see the ways you have

unnecessarily constrained yourself, the 'rules' that can be ignored and

the habits that no longer have a connection to reality.

Trust yourself: All creatives learn this one - to know when to follow thathunch (and to notice when you're having a hunch in the first place).


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3.STEPS TO CREATIVITY


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1.Knowledge

Knowledge of the world around you through your 5 senses of taste, smell, sound,

feel and sight form the starting point for developing your creativity. You need

ideas - the more knowledge you have, the more ideas you can have. Explore

areas outside your work or hobby - the less restrictive you are with your

knowledge, the better.

2.Thinking

Here's where you're using your mind to start thinking deeply and thoroughly about a

problem that you would like to solve. Just set out your problem clearly. You are now

looking for ideas that could be possible solutions, and you will want to think of all

angles for those ideas. Some ideas will be unworkable (too expensive or not practical),

some will be ridiculous, and some will seem unlikely to ever be a solution, but that is

not your concern at this stage. You may be able to form connections between one idea

and the next to come up with a possible third solution that is the answer to all your

problems! If you have a team of like-minded people, you can leverage on theirknowledge and come up with even more possible solutions. Thinking long and hard

about the problem is the key to solving it - put 100% of your mind power into thinking!

"Sometimes searching for ideas is like being a mosquito in a nudist

colony. You know what you want to do, but don't know where to

begin."

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3.Incubation

Here's the stage where you have been thinking long and hard about the possible

solutions to your problems but you're unable to come to any solution. Here's when

you relax. Go for a walk. Try sleeping for a while. Do something totally unrelated to

what you've been working on. You don't know it, but your subconscious mind will

continue to work on the problem. This background work will sometimes produce

ideas and solutions that you'll never think of when you're actively working on the

problem!

4. Eureka !

The epitome of all your hard work and efforts. You've shifted through all the possible

solutions, made connections with unrelated ideas, thought about it deep and long,

incubated it for a while, and now you've got the solution! Saviour the moment. Itdoesnt normally get any better than this!

"I can remember the very spot in the road, whilst in my carriage, when to

my joy the solution occurred to me."

- Charles Darwin

The fourth step to creativity: Discovering the solution!


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5.Development

If you've set out on your creativity journey with the intention ofbenefiting everybody who has a need for it as well as make a profit, then

here's where you come to the hardest part of your solution - making it

functional, useful, cost-effective and profitable. Developing your solution

further so that it will be a "hit" with the public requires time, effort and

money. You may need experts in manufacturing, financing, marketing and

promotion. In short, you will want your solution to be known and

available to everybody at a price that they can pay while feeling that

they've got a good deal. If you can do this, you've achieved your goal. The

profits will certainly follow. And it all started off with an idea in your head

!

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METHOD OF CREATIVITY

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Creative Thinkin

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