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Crafting Your Best Man Speech
A Workbook
Everything you need to discover great material,
get your delivery right, and manage your nerves
Complete the activities in this workbook and you’ll have
your best man’s speech complete and ready to deliver
Bernard Darnton and Amanda Baird
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Cover photos and torso diagram licensed from Shutterstock.
Icons licensed from flaticon.com ©2013-2019 Freepik Company
©2019 Bernard Darnton and Amanda Baird
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Contents
Introduction ............................................................................................................................................ 5
How To Use This Workbook .................................................................................................................... 6
What We’ll Cover .................................................................................................................................... 8
Our Promise ............................................................................................................................................ 9
Part 1 – Discovering Your Raw Material .............................................................................................. 11
Purpose ................................................................................................................................................. 11
Know Your Audience ............................................................................................................................. 16
Introducing Yourself .............................................................................................................................. 22
Storytelling ............................................................................................................................................ 24
Part 2 – Building the Speech ................................................................................................................ 29
Theme ................................................................................................................................................... 29
Structure ............................................................................................................................................... 31
Drafting ................................................................................................................................................. 34
Humour ................................................................................................................................................. 39
Delivery ................................................................................................................................................. 42
Part 3 – Managing Anxiety ................................................................................................................... 47
Anxiety is Normal .................................................................................................................................. 47
Anxiety Can Be Helpful .......................................................................................................................... 49
Breathing ............................................................................................................................................... 50
Speaking Mindfully ................................................................................................................................ 52
Exposure Techniques ............................................................................................................................ 53
Conclusion ............................................................................................................................................. 57
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Introduction You’ve downloaded this workbook because you’ve got an important job to do. You want to do the
best you possibly can.
You’re one of the groom’s best friends – possibly a life-long friend – and you want to repay his trust
on one of the biggest days of his life. You also want to do a good job for yourself. You want to give a
speech you can be proud of and that the audience remembers you for.
You’ve probably been to weddings and heard some terrible best men’s speeches. The one where the
best man had too much to drink. The one where the best man hadn’t bothered the prepare properly
and, instead of a speech, gave an embarrassing, forgettable ramble. The one where the best man
fumbled his notes and lost his place The one where the best man told a string of crude jokes that his
mates from the rugby club loved but the parents of the bride and groom hated.
The very fact that you’ve chosen to go through this workbook shows that you don’t want to be one
of those people. You have it within you to do a much better job. If you work through all of the
activities in this workbook you’ll not only be better than that – you’ll be ten or a hundred times
better.
Public speaking has a reputation as being one of
those things that you either can do or you can’t
do. In fact, speaking is a learnable skill.
There is information you need, like how to gather ideas or how to structure a story to make it more
compelling. There are skills you can practice to improve your delivery, like choosing words and
sentences that feel more natural, or being aware of how you hold your body. There are even ways to
learn to manage feelings like anxiety. This workbook will help you learn those skills.
This workbook contains everything you need to craft a great best man’s speech. By the time you
complete all the activities in this book, both you and your speech will be ready to go.
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How To Use This Workbook To get the full benefit of this workbook you have to do the activities in it. This is a not a reading
book.
If you just read the book cover to cover, you’ll get some good ideas that will improve your speech.
You’ll get some idea of a good structure for your speech. You’ll pick up some tips on delivery. You’ll
learn some things to avoid.
If you work through all of the activities in this
workbook with the intent of doing a good job
each step of the way,
by the time you’ve completed the workbook you’ll
have a complete speech ready to go.
Your speech will not only be better than the horror stories in the introduction. It will be better than
you thought was possible.
We can’t tell you what to say. That has to come from you, with guidance from the groom and other
friends and family members. But we can help bring that speech out from within you and help you
bring it up to its full potential, with the structure and the delivery it deserves.
When we ask questions in the workbook, make sure that you actually stop reading and try
to answer the question in the space provided. Don’t just think to yourself that you know
the answer.
Writing is a type of thinking and writing your answers down will make you think about them more.
Your answers will be better and that means your speech will be better. If you do the exercises you
will get a hundred times as much value out of this book as if you just read it.
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So, let’s have a practice. Remember – don’t go on until you’ve thought about an answer and
written it down.
What do you want to get out of this book?
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What We’ll Cover
Structure and Content In this book, we’ll cover the purpose of the speech and we’ll show you how to structure your speech
to achieve that purpose.
While the speech is about the wedding couple, we’ll talk about how to introduce yourself in a way
that’s not egotistical.
We’ll help you discover the stories that will make up the body of your speech. We’ll help you find
those stories, show you how to bring them to life, and to tell them in a way that give them maximum
impact. We’ll also show you how to look for a theme to unify the various parts of your speech and
how to discover the humour in the stories you tell.
We’ll talk about who the speech is for and how to consider the needs of all the wedding guests.
Staring at a blank screen or piece of paper can be
intimidating. Going through the activities in this
workbook will solve that problem and we’ll also
provide guidance on the best way to get that first
draft complete and then how to re-write it from
there into its final form.
Delivery Delivery is as important as content. We’ll cover how to get the tone right and how to handle the
formalities that are part of your responsibility. If you’re not used to public speaking, knowing what
to do with your hands, how fast to talk, and how loud to speak can feel strange.
With your content sorted, we’ll talk about how much to memorise, whether you want to use notes
and how best to do that, and how much you need to practice.
Anxiety Anxiety is normal as you anticipate giving your speech. Not only is it normal – the right amount of
anxiety can actually improve your speech. We’ll show you ways for managing your anxiety, including
techniques like breathing, mindfulness, and exposure. The activities in this part of the workbook are
proven to work and are similar to those used by psychologists in a clinical setting. They’ve been
designed with an emphasis on enabling you to give your best performance.
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Take a moment to think about what you want help with the most.
What areas will be most important to you as you work through this book?
☑ Check all those that are important to you
☐ Speech purpose ☐ Introducing myself
☐ Discovering stories ☐ Finding a theme
☐ Storytelling techniques ☐ Humour
☐ Knowing the audience ☐ Drafting a speech
☐ Getting the tone right ☐ Posture and body language
☐ Using notes and memory ☐ Managing anxiety
Organisation The book is organised into three parts.
In the first part you’ll gather as many ideas as you can to build your speech. This is your raw
material. The goal is to have more than you can use, so that you can pick the best parts.
In the second part you’ll take that raw material and build you speech from it. By the end of this part
you’ll have a complete speech.
In the third part you’ll learn proven techniques for controlling any anxiety you may be feeling about
giving your speech.
Our Promise Our promise to you is that
if you complete all the activities in this workbook,
with the intent to do your best job, you will have
a best man’s speech to be proud of.
That’s our promise to you but you also have to make a promise to yourself. Even if you’re tempted
to skip an activity, make an honest attempt to do it. You may be surprised how much it helps.
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Part 1 – Discovering Your Raw Material The most common approach to writing is to sit in front a blank screen and sweat, hoping for
inspiration to strike. It seems like the logical thing to do but it doesn’t work. It’s a recipe for
frustration. The end result is unstructured, and you quickly run out of material. You’re left with a
second-rate speech. At this point, you either have to start again or panic, or both.
It’s far better to take a bit more time and prepare well. The best approach is to ignore the
temptation to start writing the speech immediately and spend some time gathering plenty of raw
material.
The first phase of writing a good speech is a discovery phase where you gather as many ideas as you
can from as many sources as you can. The idea is to end up with more material than you can use and
then choose the best bits.
It’s far better to have too much too choose from,
and have to leave out good material, than it is to
have too little and feel compelled to include stuff
you know isn’t up to scratch.
Once you’ve got more material than you know what to do with you can search for the highlights and
use them to build a speech you can be proud of.
Purpose Every speech should have a purpose, otherwise, what’s the point? If you’re going to give a good best
man’s speech you need to have a purpose for your speech. Have you ever listened to a speech and
then immediately afterwards wondered what it was supposed to be about? The speaker probably
hadn’t thought about the purpose of the speech.
Speakers usually have one of three general reasons for giving a speech: to inform, to persuade, or to
entertain.
What’s the purpose of the best man’s speech?
It is undoubtedly to entertain but there’s more to it than that. The general purpose – to entertain
the wedding guests – isn’t enough to build a speech on. Your speech also needs a specific purpose as
its focus. Without a specific purpose the speech will be a wishy-washy ramble that will soon be
forgotten.
That specific purpose is to persuade the audience of the groom’s virtues. The groom is a good man
and his new wife has made a good choice. As one of the groom’s best friends you have unique
insight into who he is as a person and you’re the best person to share that with the wedding guests.
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Virtue Wins Out During your speech you might tease the groom for some of his failings but ultimately his strengths
must win out. It’s worth thinking about what the groom’s strengths are. They might be things like
humility, loyalty, or courage. He might be stoic in the face of trouble or capable when others need
help. What do you think is the groom’s greatest virtue?
Consider the groom and take a moment to thing about who he really is. What makes him a
good man?
What do you think are the groom’s greatest virtues?
You can write down several options. Eventually you’ll pick one.
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Show, Don’t Tell It’s not enough to tell the audience that the groom is courageous or stoic or whatever you’ve
chosen. Stating a fact is not very persuasive. To get the audience to truly believe you, you need to
make them feel it. The best way to do that is by telling a story.
At this stage don’t worry whether the stories you’ve got are dramatic or funny. These things will
emerge organically. For now, just think about why the particular virtues you’ve chosen came to
mind. What has the groom done that illustrate these virtues?
Put down as many stories as you can think of. Don’t flesh them out yet as you will only use one or
two.
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Introducing Yourself There’s one other person that the guests want to know about when you speak – you!
When an audience listens to a speaker, they want
to know that the person speaking is credible.
They want to know that what you say can be trusted and they want to know that you know what
you’re talking about.
The trouble is, you can’t just say that you can be trusted and that you know what you’re talking
about. You have to demonstrate it in some way.
The very fact that the groom chose you as the best man is an endorsement. It means that he knows
you and trusts you. You can add to that by including a little bit about yourself at the start of the
speech. The point is not to brag or to make the speech about you but to indicate to the guests that
listening to you is worthwhile.
The wedding guests are there because they know and care about the bride and the groom. The best
way to get your audience on side is to show that you have that in common with them.
Take a moment to think about how well you know the groom.
How long have you known the groom and where did you meet?
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Now, take another moment to do the same for the bride.
When did you first meet the bride?
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__________________________________ Have you got any stories that show the bond between you and the groom? Have you got into
trouble together or shared experiences growing up? Don’t be afraid of a little bit of self-deprecating
humour if you’re comfortable with it. When the groom first met the bride, were you around and did
he confide in you that this was something special?
Make a few notes on stories that link you with the couple. Don’t filter at this stage, you don’t
have to use everything on your speech.
How can you show your relationship with the couple?
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Conclusion You have gathered authentic, personal material, structured it in way that will entertain the guests,
and worked on a delivery that will make yourself proud. You’ve taken steps to control any anxiety
you may be feeling. Take a moment to compare where you are now to where you were when you
started this workbook. Congratulations on a job well done.
The skills that you’ve developed in the workbook are not just about delivering a best man’s speech.
Building a memorable speech and being able to deliver it well is an incredible skill. Very few people
become professional public speakers, but everyone can use speaking skills to magnify their other
skills.
Many skills that you develop are “additive” skills – they add to the list of things that you’re
competent at. Speaking is special because it’s a multiplier. It’s not just a skill in its own right but it
can multiply all of your other skills, whether at a family event like a wedding, or at work, or in sports
or hobbies. Being able to speak confidently and competently will improve your life in areas you
hadn’t even considered.
If you can gather thoughts, package them
memorably, and deliver them confidently,
you possess a superpower in today’s
communication-rich world.
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Crafting Your Best Man Speech: A Workbook
is a unique workbook to help you
discover great material, get your delivery right,
and manage your nerves.
You’re one of the groom’s best friends – possibly a life-long friend – and you want to repay his
trust on one of the biggest days of his life. You also want to do a good job for yourself. You want
to give a speech you can be proud of and that the guests remember you for.
This workbook contains everything you need to craft a great best man’s speech. By the time you
complete the activities in this book, both you and your speech will be ready to go.
Bernard Darnton has been speaking and
mentoring at Toastmasters for nearly 20 years.
In that time, he has won humorous speaking
contests, run storytelling training, and has
mentored new speakers. He’s given and listened
to hundreds of speeches and presentations and
know what works and what doesn’t.
Amanda Baird is a clinical psychologist with 15
years’ experience in helping people to manage
anxiety. She has designed techniques specifically
for this programme to ensure that you give your
best performance.
With their help you can improve your speaking
more than you imagine and know that you are
the best man for the job.
https://magicspeeches.com