Copyright © 2013, Oracle and/or its affiliates. All rights ... … · patterns, Clinical trials...


Oracle Fusion MiddlewareNext-Generation Application Platform

Complete.

Open.

Integrated.

Best in Class.

User Engagement

Identity Management

Business Process

ManagementContent Management Business Intelligence

Service Integration Data Integration

Development Tools

Cloud Application Foundation

Enterprise Management

Web Social Mobile


Oracle Fusion MiddlewareInvestment Themes

Mobile Computing Cloud Computing

Business User

Empowerment

Internet of Things

Engineered SystemsFast Data


Oracle’s Internet of Things

Platform

Ed Zou

VP Product Management


IoT is about ManagingComplexity

Data, Insights, Actions at the Right Time

By 2020 50 Billion Devices will Create an Endless Amount of Data


Internet of Things

Source: Gartner

The Internet of Things is the

network of physical objects that

contain embedded technology to

communicate and sense or

interact with their internal states

or the external environment.


Complex value chain

Lack of standardization to build, deploy &

manage IoT applications

Need to analyze Fast data in real time

No consistency in managing security of

data and identity of devices

No integration platform to convert data

into business automation

Challenges for Your Business

IndustrialAutomation

Health Care

HomeAutomation

SmartGrid

AutomotiveTelematics

Internet of Things| Open a World of Possibilities


Edge devices Gateway devices Data center

A Typical M2M Value Chain

Device Layer Data Center Layer

Value-Add

Services

Industry

Specific core

solutions and

external/custom

er systems

Applications

Network

Cloud

CRM, Service,

Billing

Industry Solutions,

External Systems

Data Encryption, Device and Application Identity and Access Management

• Big data management

• Event processing

• Analytics

• Integration

Connectivity Layer

Comm Svc Provider


Need for an IoT platform

Standardization

Streamline how

IoT applications

are developed,

secured &

deployed

1

Real-Time

Analytics

Manage IoT data

from collection,

storage,

processing and

analysis

2

Integration

Connect

intelligent devices

to existing

enterprise

applications

3

Security

Manage security

and identity of

data, devices,

enterprise

applications

4


Oracle Internet of Things Platform

Communication

Network

Mobile

Devices

Smart City E-HealthHome

Automation

Industrial

Automation

Intelligent Gateway

Device

Service

Provider

Infrastructure

Services

IoT

Services

IoT

Applications

Developer Portal 3rd party APIsIoT Developer

ServicesDeveloper API Mgmt Service Provider APIs

IoT Application

Store

Big Data &

Analytics

Service

Integration

Service

Event

Processing

Service

Security

Service

User

Interface

Service

Identity

Management

Service

Infrastructure Services

Device Management, Device Connectivity, Data Model

Medical

Devices

Traffic

Cameras

Industrial

Equipment

Security

Alarms

Intelligent

Appliances

Business & Operations Support Network & Security Mgmt


Oracle Internet of Things Platform

Communication

Network

Mobile

Devices

Smart City E-HealthHome

Automation

Industrial

Automation

Oracle Event Processing on Java Embedded Suite

Device

Service

Provider

Infrastructure

Services

IoT

Services

IoT

Applications

Oracle Public Cloud 3rd party APIsIoT Developer

ServicesOracle API Mgmt Service Provider APIs

IoT Application

Store

BIEE,Big

Data,

NoSQL

Oracle SOA

& BPM

Oracle Event

Processing

Oracle DB

Security

WebCenter,

Endeca,

ADF Mobile

Oracle IAM

Suite

Oracle WebLogic Server, Coherence, Database & EM

Powered by Engineered Systems

Medical

Devices

Traffic

Cameras

Industrial

Equipment

Security

Alarms

Intelligent

Appliances

Oracle BRM, CRM & Comms Network & Security Mgmt

Java Card, Embedded Java


A2A

SERVICE INTEGRATION

DATA INTEGRATION

MobileCloud

Data QualityBulk Data / ETLReal-time Replication

Big Data

Database

Apps

Legacy

B2B

Oracle Integration PlatformLeverage Existing Integration Best Practices for Devices

Devices


API ManagementGovernance and Lifecycle Management

Artifacts

MetadataPolicies

Architects

BusinessOwners

IT Operations

Release Management

Designers

Developers & Integrators

Security Engineers

Consumer Provisioning

Definition

Business/IT Alignment

Creation

Efficiency, Reuse &

Consolidation

Monitoring & Management

Production Assurance for SLAs

Security

Systematic

Enforcement

of Policy


Oracle Event Processing

Oracle Coherence

Oracle Big Data and Fast Data Filter, Move, Transform, Analyze, and Act at High Velocity

Oracle Business Intelligence

Oracle Endeca Information

Discovery

ANALYZE

Oracle Real-Time Decisions

Oracle BPM

ACT

Oracle GoldenGate

Oracle Data Integrator

MOVE &

TRANSFORM

FILTER &

CORRELATE


Relation between Big Data & Fast Data

Device Fast Data Big Data

Traffic

Cameras

Detection of stolen vehicles,

Real-time traffic monitoring

Traffic enforcement

(automated ticketing), Traffic

planning

Smart

Meters

Leak Detection, Outage

Management

Demand Management & Planning,

New Billing Options

Health Care

Microchips

Patient heading to stroke Statistical identification of risk

patterns, Clinical trials

ATM Ongoing fraud detection, Real

time service recommendation

Spending habits, Long-term

financial services recommendation


IoT Reference Architecture: Components View

Smart

Sensor

IoT Comm.

Agent.

Application

Framework

Sensor

IoT Comm.

Agent

Application

Framework

Gateway

Application

Framework

IoT Comm.

Agent &

Mgmt Proxy

IoT Communication

Gateway

Protocols Mediation

Web Services Security &

Management

Netw

ork

Fir

ew

all

Intr

an

et

Fir

ew

all

IoT Identity & Access

Management

Device Access Management

Device Identity Management

IoT Management

Device Registration &

Management

Applications Provisioning &

Management

Data Routing &

Analysis

Distributed Data Grid

Complex Event Processing

Big Data

Big Data Store

Data Aggregator

NoSQL DB

Key Value Data Store

Database

RDBMS

Business

Intelligence

Alerts, Dashboards

& Reports

Advanced Analysis

& Data Science

Tools

Data & Knowledge

Discovery Tools

Enterprise

IntegrationComplex applications

integration & SOA

Datacenter

ManagementServer Management &

Monitoring

Data

ba

se F

irew

all

Gather Enrich Stream Manage Acquire Organize & Analyze

Cap

illa

ry

Netw

ork

s

Local Event

Analysis


Driving Value Through the Supply Chain -Example

AnnouncementsBlog Press ReleaseWhitepaper Customer Use Case

Solution

Partner

CPU

Designer

Service

Provider

System on

Chip Vendor

(SOC)

OEM/ODM Enterprise


Oracle’s Internet of Things Platform

ENGINEERED SYSTEMS,

SERVERS & STORAGE

EVENT

PROCESSING

JAVA

EMBEDDED

SUITE

INDUSTRY

APPLICATIONS

PARTNER INDUSTRY

APPLICATIONS

BUSINESS

APPLICATIONS


More Information

oracle.com/iot

Fusion Middleware for

IoT WorkshopFusion Middleware for

IoT Demo

Fusion Middleware

for IoT Whitepaper


Internet of Things Case Studies

Ed Zou

VP Product Management


Solutions for the Connected WorldClient Campaigns – Automotive, Insurance, Health…

“Winter Event”

Business Opportunity and Need

• October 2010: MBUSA wanted to launch a new offer for holiday season

Results & Benefits

• 5 days to design & launch 3rd party sponsorship products

• Millions $ in sales over the 2012 Holiday season


• Support State Farm’s complex pricing model and integrate with its customer

portal to receive orders

Results & Benefits

• Automatic feed of partner orders & multiple product offerings

• Only 10 variable products to model any type of offering

“Drive Safe and

Save with In-Drive”


Solutions for the Connected WorldClient Campaigns – Automotive, Insurance, Health…


• A partnership with Qualcomm & American Medical Alert Corporation (AMAC)

Results & Benefits

• Monetizing Mobile Personal Emergency Response Systems (MPERS) by

providing independence and security for growing population of active seniors

“LifeComm”


• Provide a commercial fleet management solution enabling fleet companies to

reduce operating costs

Result and Benefits

• Over 100,000 commercial vehicle installations

• Discrete solutions for targeted businesses offered in rapid time

“Fleet Management”


Current ArchitectureA foundation for agility and flexibility

• Oracle Siebel CRM

• Oracle Contact Center Anywhere

• Oracle E-Business Suite

• Oracle Business Intelligence

• Oracle Billing & Revenue Management

• Oracle AIA for Communications

• Oracle Fusion Middleware Flexible architecture

Integrate new services quickly

Add content partners quickly

Connect customer defined call centers

Supports multiple cellular operators

Scalable

Allows client control

Rapid expansion

Accelerates Client Program time to market

Best in class applications

Award winning Oracle installation

Global solution supporting 22 languages

Stable system with full redundancy

Device hardware agnostic


Evolution Architecture ... and Expected Benefits

EDB

CRMSEBL8.1.1.9

API

GW

SOA11g –

Order Mgmt

OS

B11

gSOA11g –

Shared

ODI11g –

Shared

AIA 11.4FMW 11g

OSM7.2.2

BRM7.5

E-Biz

LifeComm

OEM

InDriveMarketing

Portal

Customer

(Admin)

Portal

Customer

(Order)

PortalPH4C

Expected Benefits• Improved order processing and fallout management

• Improved provisioning and fulfillment control

• Improved product catalog, bundling

• Improved web interaction

• Functionality for Partner portal

Next Steps• Implementing Order and Service Management,

Siebel & BRM upgrade

• Planned go live late 2013


The global first implementation of a city

wide “smart” parking management system

and technology to manage parking supply

and demand more intelligently.

Ability to remotely monitor with 8,200

sensors at 27,000 metered parking spaces

gather information from14 garages having

about 13,000 spaces”

Customers can pay for parking by phone

Parking Management

SF Park


SF Park

Challenges

Oracle Service Bus,

Oracle BI Analytics,

ADF and Oracle RAC

Database

Solution Results

Reducing Traffic by

helping drivers find

parking

14% Fewer Citations and

27% More Meter

Payments

Scalability and

performance 24X7 fault

tolerance

Implementation of a city

wide “smart” parking

management system

Make it easier to park, pay

and reduce traffic flow


Solution Architecture


Example: Content

Free

– Location Information

– Product Catalog

Monetizing APIs Fee-Based

– Digital Media

– Financial Data

– Other High Value Data


SF Park Developer Resource

Copyright © 2013, Oracle and/or its affiliates. All rights ... … · patterns, Clinical trials...

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Transcript of Copyright © 2013, Oracle and/or its affiliates. All rights ... … · patterns, Clinical trials...