Conventions of a DigiPak

By Ella McLeodConventions of a DigiPak

What is a DigiPak?A DigiPak is a patented style of CD or DVD packaging

They normally have a gatefold, like a book.They became popular with artists and record labels in the early 2000s.The outer packaging is made of card/paper and the inner packaging is made of plastic.Usually used on special editions and albums.

Conventional FoldsThe front and back panels are the main promoters of the CD and are very much used to draw in the customers.The inside of the DigiPak is used more for information and extra bits to do with the artist etc...The theme of the inside packaging usually is more subtle compared to the outside packaging.

Front:The front of DigiPaks tend to have a large eye-catching picture on them.The picture illustrated on the front panels tend to have relation to the songs of the artist.The song/album title is also found on the front panel.

Back: The back is often illustrated also...Conventionally the back would have the tracklist, record label and barcode.May or may not include and extra information...

Inside:Inside you can find the plastic holder for the actual CD itself.A lot of plastic holders nowadays are see-through with another piece of album artwork behind which goes with the rest of the packaging.Again there would be more information and possibly more artwork to do with the disc.Extra information provided within the packaging would include song lyrics, artist information and personal messsages.