'What's happening on the App Stores?' - Richard Pidgeon at App Promotion Summit Berlin
Content Management App Creation Analytics · • Submitting your app to app stores • Ongoing...
Transcript of Content Management App Creation Analytics · • Submitting your app to app stores • Ongoing...
Liquid State is currently developing an official Partner Program to allow agencies to create
apps and integrated communications solutions in-house without custom development.
Attract new clients, grow your brand, and extend your value proposition with the Liquid
State Partner Program.
Our partners work as value added resellers (VARs) by leveraging our platform as an
extension of existing services. The Liquid State Partner Program allows agencies to offer:
PARTNERS AS VALUE ADDED RESELLERS (VAR)
AnalyticsContent Management App Creation
Create content forapps, web & print
Customise contentstyling & layout
Update app contentwith just a few clicks
No customdevelopment required
No coding required
Integrate with existingworkflow & channels
Monitor appengagement metrics
Create actionableaudience segments
Craft content basedon the latest analytics
BECOME A LIQUID STATE PARTNER, BECOME A BETTER AGENCY
VALUE OF BECOMING A LIQUID STATE PARTNERPartnering with Liquid State will allow you to expand your agency’s capabilities, extend yourexisting services and grow your business.
Generate newbusiness
Offer app creation and integrated communication solutions to new andexisting clients
LIQUID STATE PARTNER PROGRAM
Extend your value proposition by offering your existing services inconjunction with the Liquid State Platform
Deliver your ongoing communications strategy through apps createdwith the Liquid State Platform
The Liquid State team are able to configure and build your clients’ apps sothat you can focus on project management, strategy and content creation
Learn how to pitch to your clients, how to use the system to deliver value,and how to match your client needs with a Liquid State solution.
Employ our platform to deliver apps up to 100 times faster than whenthey are custom built
Integrate yourcurrent Services
Build an ongoingrevenue stream
Concentrate on thethings you do well
Deliver more valueto your clients
Drastically shortendelivery times
The Partner Program will allow you to offer app creation and integrated communicationssolutions to your clients. Initially, the Liquid State team will be able to build your clients' apps andover time, we will provide the resources and training for your agency to build apps internally.
HOW THE PARTNER PROGRAM WORKS
You craft a communications strategy
You create the content
We develop a Proof of Concept
We build your client's app
You present the app to your client
You monitor Liquid State app analytics
You deliver ongoing comms through the app
The Liquid State Platform also allows you to integrate your client's app with a variety of popularplatforms, including:
Websites
Social media
Online forms
E-commerce stores
Liquid State allows you to transform your client's communications approach, and create
an integrated communications solution for:
MarketingPublish the latest content marketing communications to segmentedaudiences and monitor actionable analytics
LIQUID STATE SOLUTIONS
Internal CommunicationsShare up to date, organisational communications securely with a private-facing app
SalesTransform your team’s sales pitch with an interactive app to include productdemos, videos and the latest catalogues
Workplace Health & SafetyEnsure all staff stay up to date with the latest policies and procedures within-built forms, interactive content and rich media
ReportingPublish new and archival reports in an interactive, searchable format,accessible by all stakeholders
Create content for apps, web and print
Build apps for all screens
Engage your audience with personalised,
searchable content
Measure success with actionable analytics
Integrate with third-party platforms
The Liquid State Platform allows businesses to build cross-platform apps and create multi-channelcontent as part of an integrated communications solution. The platform offers an integratedworkflow from content creation, to app development, to app user management.
ABOUT LIQUID STATE
LIQUID STATE PARTNER PROGRAM
APPS BUILT WITH LIQUID STATEThe Liquid State Platform allows you to deliver personalised content to your audience, throughresponsive cross-platform apps for mobile, tablet and desktop devices. Building and managingapps with Liquid State allows you to offer app creation services without custom development.
Chart: Typical time taken to develop custom apps versus Liquid State apps.
Source: Cost to build apps survey 2015, Clutch.co
33 hours
832 hours
203 hours
CUSTOM (HIGH)CUSTOM (MID)CUSTOM (LOW)LIQUID STATE
Custom in-house development of apps and publishing ecosystems iscostly, slow, and rigid. Leveraging the Liquid State Platform empowersyou to deliver an app as part of an integrated communications solution at a fraction of the cost, in substantially less time, and with greaterflexibility. Ongoing platform support ensures solution stability, as wellas access to newly developed features and functions -all withoutrequiring in-house custom app development.
PLATFORM APPROACH VS. CUSTOM 3320 hours
LIQUID STATE PARTNER PROGRAM
PARTNER WITH LIQUID STATE TODAYBecome a Liquid State Partner to extend your agency's services and earn
more revenue.
The Liquid State team will provide your agency with comprehensive customer support andmarketing collateral to allow you to deliver a quality solution to your client. Liquid State’s Partnersupport services include:
LIQUID STATE SUPPORT
Sales and Marketing Collateral
Gain qualified leads by making
the most of Liquid State
co-marketing opportunities
Platform Support
Receive ongoing support
throughout sales, solution
delivery, and beyond.
PARTNER PROGRAM REQUIREMENTS
• Applying your branding to apps and content
• Building native apps for all major platforms
• Setting up push notification capabilities
• Integrating social media, websites, email, e-commerce stores and more
• Sharing Proof of Concept apps with you and your clients
• Submitting your app to app stores
• Ongoing platform access and support
Liquid State is currently working with agencies to develop the Partner Program. To become a
part of the Liquid State Partner Program your agency will need to provide the following services:
• Communications Strategy
• Content Creation
• Branding & Graphic Design *
• Project Management
*Liquid State can provide branding and design services as an add on.
To apply email us at [email protected]